Can I backdate my car insurance and road tax renewal?
02 November 2009
This happens when your car insurance and road tax have expired for some time.
In fact, you are not allowed to backdate your insurance and road tax. Here’s an example you may refer to:
Case 1
Mr. X’s car insurance and road tax expired on 1/11/09. Today is already 7/11/09 and he decided to renew his insurance and road tax. He wishes to backdate renew his insurance and road tax from 2/11/09.
It is impossible to cover your vehicle with the period of cover that is already past. By the way, it’s not fair for owners to pay to protect the past, and impossible. Thus, the period of cover must always start from today or future.
As for Mr. X’s case. He should start his renewal on 7/11/09.
If he had an accident or encountered theft during this week time with no insurance coverage, it would be at his total responsibility for damage or loss of his vehicle.
*If you think this post is wrong or confusing, please leave a comment.
Posted in Accident Claim, Car Theft, Insurance / Takaful Related | No Comments »
Can I purchase my car insurance from 2 or more insurance companies?
22 October 2009
Unfortunately, there is a restriction for insureds to purchase or renew with more than 1 insurance company. Some might insure with 2 or more insurance companies, so that they can profit from the insurance companies. However, this is not allowed.
It is a breach of a clause in the agreement that says that the insured must not be insured by more than one insurance provider. Insurance companies have the right of not compensating when you are making a claim, or the total claim amount will be split among the insurance providers accordingly.
You must remember that you must not profit from insurance claims.
* If you think this post is wrong or confusing, please leave a comment.
Tags: car insurance advice
Posted in Insurance / Takaful Related | No Comments »
Can I purchase third party coverage if vehicle is still under hire & purchase (car loan) service?
13 October 2009
Unfortunately, the answer is NO. You must purchase Comprehensive coverage plan for your vehicle when your vehicle is still under hire & purchase service by any financial institutes.
The reason is: when your vehicle is under hire & purchase service, the financial institute (bank or credit company) own the vehicle and not you. Thus, in order to protect the vehicle, it is compulsory to purchase the full comprehensive coverage plan until you have fully paid off or settled the hire & purchase service. Till then, you may decide to purchase either comprehensive or third party coverage plan on your own preference.
* If you think this post is wrong or confusing, please leave a comment.
Tags: third party coverage
Posted in Insurance / Takaful Related | No Comments »
Comprehensive or Third Party?
13 October 2009
The difference between comprehensive and third party coverage is vast. While you are deciding which coverage you should opt for, there are a few things you may need to consider.
1) Age of your vehicle
2) Value of your vehicle
3) Is your vehicle under hire & purchase (car loan) service?
Usually, owners will opt for third party coverage when their vehicles are old, have low value and finished hire & purchase service.
* If your vehicle is still under hire & purchase (car loan) service, it’s compulsory to purchase COMPREHENSIVE coverage only.
However, it’s wise to have comprehensive coverage.
Insurance Type / Cover Third Party Comprehensive
Liability to third party involved for:
injury YES YES
death
property loss / damage
Loss / damage to own vehicle NO YES
due to accidental fire / theft
Loss / damage to own vehicle NO YES
due to accident
Insurance Type / Cover
Third Party
Comprehensive
Liability to third party involved for:
injury
YES
YES
death
property loss / damage
Loss / damage to own vehicle
NO
YES
due to accidental fire / theft
Loss / damage to own vehicle
NO
YES
due to accident
Tags: car insurance advice, Comprehensive coverage, third party coverage
Posted in Insurance / Takaful Related | No Comments »
JPJ or PDRM system down – Renew your insurance and road tax earlier
05 October 2009
It is always not advisable to renew your car insurance and road tax the Malaysian preferred way, the last minute way. You may think that you will definitely get them done even at the very last minute. Unfortunately, you must always remember this, “Things tend to break down when you need them the most. ”
Case 1:
Mr. A renews his car insurance and road tax on the same day of his car insurance and road tax expiry. Everything goes fine until when he waits for his road tax. He is informed that he has a traffic summon to be settled before he can have his road tax renewal done. Unfortunately, the PDRM (traffic police) system has been down for quite some time and he is unable to settle his summon. Thus, he could not drive his vehicle for the entire week, and till the day where he is able to pay the summon. The JPJ system is down for some unknown reasons, and he has to wait again till the system is back online in order to renew his road tax.
Imagine the inconvenience Mr. A experiences during the waiting period.
It is always good to get things done before it gets urgent. It helps save your unnecessary troubles and problems.
* If you think this post is wrong or confusing, please leave a comment.
Tags: car insurance and road tax renewal advice
Posted in Insurance / Takaful Related, Road Tax Related | No Comments »
Advice on unnotified cancellation of your insurance / takaful policy
30 September 2009
It is a fact that car insurance or Takaful has to be done in order to renew road tax. However, when you receive your insurance E-Covernote and road tax, you are advised to contact your selected insurance company to ensure your vehicle is being insured.
Case 1:
Mr. A assigned a proxy and made payment to renew car insurance and road tax. He received an insurance E-Covernote and road tax. A year later when his car insurance and road tax are expiring, he called to the insurance company to check his accumulated NCD and he was told that his insurance was canceled a year ago on the same day he received the road tax . And he knew nothing about it.
Mr. A was fortunate enough that his vehicle was not stolen or did not get into an accident during the entire year. If he were involved in an accident or theft, he would suffer a relatively large sum of loss.
Finally, Mr. A knew that the proxy was actually cheating and reported to insurance company.
Readers are advised to recheck the status of car insurance with your insurance company to ensure your car insurance coverage plan is active even if you receive E-Covernote or Policy.
If you think this article is wrong or confusing, please leave a comment.
Tags: insurance and takaful advice
Posted in Insurance / Takaful Related | 1 Comment »
Last minute car insurance or Takaful and road tax renewal
18 September 2009
Yes, you may still renew your car insurance or Takaful and road tax one or two days before expiry date or holiday. You may simply log on to www.EasyRenew.com.my to perform your renewal and you will receive insurance and road tax within half a working day(Klang Valley) or next working day (Nationwide) without submitting your car registration card.
However, it is not advisable to renew your car insurance and road tax at very last minute.
*If you think this article is wrong or confusing, please leave a comment.
Friday, December 18, 2009
Monday, December 14, 2009
Blog Advertising – Understand Your Blog’s Real Estate
Blog Advertising – Understand Your Blog’s Real Estate
by GOBALA KRISHNAN on DECEMBER 14, 2009
in BLOGGING TIPS
Not all space on your blog is created equal. How much you understand about your blog’s real estate will ultimately influence the results you get.
That being said, which parts of your blog are more valuable? Where should you put your main money-making ad, link or Aweber optin form?
I’ve broken down a typical 3-column blog layout (like the one we use here) into a few profitable areas:
Content Area – No matter which type of layout you use, the content area is by far the more valuable spot. People visit your blog to read content, not to look at your ads or design. Sure, a jaw-dropping design is cool the first time, but it will not get people to stick. Ads, links and optin forms within your content is the most valuable, as it is guaranteed to reach the eyeball of your visitor. It’s even more effective if your ads are tightly related to the content itself.
Left Navigation – If your blog has a left-column navigation (like ours), then this is the second most valuable spot. People in most countries read from left to right, and on the way to your content their eyeballs have to pay at least some attention to the navigation area.
Right Navigation – Unlike the left navigation, your visitors don’t have to pay attention to the anything after the actual content area. Since they don’t have to, they rarely will. People are quite accustomed to grid-based website layouts and they know (almost instinctively) where to look for content, and what to ignore.
Header Area – Although the header area comes before everything else, it’s too detached from the actual content, which makes it the second least valuable spot on your blog. I will almost never pay an advertiser for placing banner ads in the header area. The more frequent someone visits your blog, the most invisible the header area gets.
Footer Area – It’s almost worthless to even consider the footer area as a possible most maker. Detached from content and navigation, and too far from eyeballs, the footer is best left for things than don’t really require attention.
Yeah i know; your results may be different. However, in most cases this simple grid-based logic works well. The real question though, is what should you do with this information?
If you want to squeeze more money from your blog, you need to reorganize certain elements to work for you, instead of against you. Here are a few ideas:
In-Content Ads – If you’re selling banner ads on your blog, create a spot in the content area itself. Savvy advertisers are willing to pay much more for an in-content ad, and you can easily increase your advertising dollars overnight.
Affiliate Links vs Affiliate Banners – If you’re promoting an affiliate product, forget banner ads. It’s much better to use affiliate links weaved into the content. Plus, having less ads frees up important real estate for other purposes.
Reorganize Your Navigation – Are your navigation links eating up valuable advertising space? Move them away to non-profitable areas like the right sidebar, header of footer so you can make more money from the profitable ones.
Footer Dump – Anything else that your readers don’t really need, but which is essential for your blog (privacy policy, disclaimers etc), has to be moved to the footer. The footer area is the universal dumping ground for all non-profitable stuff.
The next time you decided to get a new theme for your blog, ask yourself an important question- “What do I want to achieve with my blog?”
Always put function above form. Understand the main objective of your blog.
Is it to communicate your ideas? Then move your content to the left, followed by navigation, and use minimal ads. Is your objective to build a mailing list or get more subscribers? Then put your optin form in the profitable areas instead of hiding it beneath meaningless ad
by GOBALA KRISHNAN on DECEMBER 14, 2009
in BLOGGING TIPS
Not all space on your blog is created equal. How much you understand about your blog’s real estate will ultimately influence the results you get.
That being said, which parts of your blog are more valuable? Where should you put your main money-making ad, link or Aweber optin form?
I’ve broken down a typical 3-column blog layout (like the one we use here) into a few profitable areas:
Content Area – No matter which type of layout you use, the content area is by far the more valuable spot. People visit your blog to read content, not to look at your ads or design. Sure, a jaw-dropping design is cool the first time, but it will not get people to stick. Ads, links and optin forms within your content is the most valuable, as it is guaranteed to reach the eyeball of your visitor. It’s even more effective if your ads are tightly related to the content itself.
Left Navigation – If your blog has a left-column navigation (like ours), then this is the second most valuable spot. People in most countries read from left to right, and on the way to your content their eyeballs have to pay at least some attention to the navigation area.
Right Navigation – Unlike the left navigation, your visitors don’t have to pay attention to the anything after the actual content area. Since they don’t have to, they rarely will. People are quite accustomed to grid-based website layouts and they know (almost instinctively) where to look for content, and what to ignore.
Header Area – Although the header area comes before everything else, it’s too detached from the actual content, which makes it the second least valuable spot on your blog. I will almost never pay an advertiser for placing banner ads in the header area. The more frequent someone visits your blog, the most invisible the header area gets.
Footer Area – It’s almost worthless to even consider the footer area as a possible most maker. Detached from content and navigation, and too far from eyeballs, the footer is best left for things than don’t really require attention.
Yeah i know; your results may be different. However, in most cases this simple grid-based logic works well. The real question though, is what should you do with this information?
If you want to squeeze more money from your blog, you need to reorganize certain elements to work for you, instead of against you. Here are a few ideas:
In-Content Ads – If you’re selling banner ads on your blog, create a spot in the content area itself. Savvy advertisers are willing to pay much more for an in-content ad, and you can easily increase your advertising dollars overnight.
Affiliate Links vs Affiliate Banners – If you’re promoting an affiliate product, forget banner ads. It’s much better to use affiliate links weaved into the content. Plus, having less ads frees up important real estate for other purposes.
Reorganize Your Navigation – Are your navigation links eating up valuable advertising space? Move them away to non-profitable areas like the right sidebar, header of footer so you can make more money from the profitable ones.
Footer Dump – Anything else that your readers don’t really need, but which is essential for your blog (privacy policy, disclaimers etc), has to be moved to the footer. The footer area is the universal dumping ground for all non-profitable stuff.
The next time you decided to get a new theme for your blog, ask yourself an important question- “What do I want to achieve with my blog?”
Always put function above form. Understand the main objective of your blog.
Is it to communicate your ideas? Then move your content to the left, followed by navigation, and use minimal ads. Is your objective to build a mailing list or get more subscribers? Then put your optin form in the profitable areas instead of hiding it beneath meaningless ad
Saturday, December 5, 2009
WhiteSmoke Template-Greetings Babies
A New Arrival - A Baby Boy
Dear
You've just received a cherished gift from God,
More precious than a priceless pearl.
We wish the best for both of you,
And your darling baby Boy.
May He have a wonderful life,
Grow up to be healthy and strong.
May He learn from your life's experiences,
How to cope when things go wrong
May He always be thoughtful of others,
And pray to God up above.
May He convey to all his family and friends,
His heart is filled with love.
Warm wishes,
Congratulations on your Baby Girl
Dear
Your little baby's here at last, And your hearts all a whirl,
As you thank God above for sending you a little girl.
She'll wrap you around her little finger,with her innocent little eyes
And you'll want to give her all that she desires.
And as you cradle her sweet head and hold her in your arms,
You are holding a piece of Heaven, who will thrill you with her charms.
For little girls have a special way of looking up at you
And thanking you and loving you, for all the things you do.
Warm wishes,
Congratulations on your Baby Son
Dear
Congratulations on the birth of your boy,
He will fill your life with joy.
I know you are excited about your son,
You will have a life of fun.
Little boys are are full of love,
They were sent from the Lord above.
He will grow from child to man,
and for you he'll do all he can.
So to you I say, "My friend well done,
On the birth of your baby son."
Warm wishes,
Dear
You've just received a cherished gift from God,
More precious than a priceless pearl.
We wish the best for both of you,
And your darling baby Boy.
May He have a wonderful life,
Grow up to be healthy and strong.
May He learn from your life's experiences,
How to cope when things go wrong
May He always be thoughtful of others,
And pray to God up above.
May He convey to all his family and friends,
His heart is filled with love.
Warm wishes,
Congratulations on your Baby Girl
Dear
Your little baby's here at last, And your hearts all a whirl,
As you thank God above for sending you a little girl.
She'll wrap you around her little finger,with her innocent little eyes
And you'll want to give her all that she desires.
And as you cradle her sweet head and hold her in your arms,
You are holding a piece of Heaven, who will thrill you with her charms.
For little girls have a special way of looking up at you
And thanking you and loving you, for all the things you do.
Warm wishes,
Congratulations on your Baby Son
Dear
Congratulations on the birth of your boy,
He will fill your life with joy.
I know you are excited about your son,
You will have a life of fun.
Little boys are are full of love,
They were sent from the Lord above.
He will grow from child to man,
and for you he'll do all he can.
So to you I say, "My friend well done,
On the birth of your baby son."
Warm wishes,
WhiteSmoke Template-Greetings Anniversary!
An Anniversary Greeting
My Love,
It is five years we have been together!
I want to thank you for all the tenderness and love you have given me. My life is much better thanks to your presence; you bring me much peace and joy.
Your love has changed me, has made me look upon the world and future expectations under a new light.
Today, the day of our anniversary, I want to tell you again that I love you and you are the one who makes me a happier person each day.
Love always,
An Anniversary Wish
Darling
The day I met you was the most important and happiest day of my life!
So many good things have happened this past year, so many pleasant moments. All the tenderness we devoted to each other and such a lot of peace in my heart.
You are a wonderful person who cares for me and makes me feel good.
As time goes by, and the more anniversaries we share, the more we will love each other. I love you very much and I know that our love will last forever.
Happy Anniversary!
Love always,
Happy Anniversary
Loving you makes each day special!
You are everything to me, all I've ever dreamed of,
my passionate lover and my best friend.
You are the flower of my life, my reason for living.
And I look forward to the days ahead,
knowing that you will be here to share my life with me.
Happy Anniversary!
Your Wedding Anniversary
Your marriage has been always been the combination of two lives
and two hearts sharing love, respect and affection -
a perfect union from the very start.
Your commitment of caring and sharing
from the time you said, "I do," has built a lifetime
of beautiful memories for both of you.
May you continue to find happiness together,
with all the love in your hearts to last forever.
Congratulations.
My Love,
It is five years we have been together!
I want to thank you for all the tenderness and love you have given me. My life is much better thanks to your presence; you bring me much peace and joy.
Your love has changed me, has made me look upon the world and future expectations under a new light.
Today, the day of our anniversary, I want to tell you again that I love you and you are the one who makes me a happier person each day.
Love always,
An Anniversary Wish
Darling
The day I met you was the most important and happiest day of my life!
So many good things have happened this past year, so many pleasant moments. All the tenderness we devoted to each other and such a lot of peace in my heart.
You are a wonderful person who cares for me and makes me feel good.
As time goes by, and the more anniversaries we share, the more we will love each other. I love you very much and I know that our love will last forever.
Happy Anniversary!
Love always,
Happy Anniversary
Loving you makes each day special!
You are everything to me, all I've ever dreamed of,
my passionate lover and my best friend.
You are the flower of my life, my reason for living.
And I look forward to the days ahead,
knowing that you will be here to share my life with me.
Happy Anniversary!
Your Wedding Anniversary
Your marriage has been always been the combination of two lives
and two hearts sharing love, respect and affection -
a perfect union from the very start.
Your commitment of caring and sharing
from the time you said, "I do," has built a lifetime
of beautiful memories for both of you.
May you continue to find happiness together,
with all the love in your hearts to last forever.
Congratulations.
WhiteSmoke Template-Finance
1. Agreement to Compromise Debt
John Smith, referred to as CREDITOR and Jane Doe, referred to as DEBTOR, agree to compromise the indebtedness as between them. CREDITOR, hereby agrees to compromise the indebtedness due the CREDITOR on the following terms and conditions:
The CREDITOR and the DEBTOR agree that the present debt due is $2468.18 (two thousand four hundred sixty eight & 18/100 dollars). The parties agree that the CREDITOR shall accept the sum of $1000.00 (one thousand & no/100 dollars) as full payment on the debt. The acceptance of the payment will serve as a complete discharge of all monies due. The payment shall be made in cash.
In addition, upon accepting of the $1000, the CREDITOR will notify all Credit Reporting Agencies that account is PAID AS AGREED, and delete any entries showing this account as ever being late.
This compromise is expressly conditioned upon the payment being received by March 15, 2005. If the DEBTOR fails to pay the compromised amount by March 15, 2005, the original amount owed by the DEBTOR will be reinstated in full, and immediately due.
This Agreement shall be binding upon and inure to the benefit of the parties, their successors and assigns.
Dated: _______________
Signature: ____________
John Smith
CREDITOR
Signature: ____________
Jane Doe
Debtor
2. Bank Error
Dear
Re: Account (Name and #)
I am bringing to your attention a situation that recently occurred in my account.
I request that you check this matter and resolve it as quickly possible.
Your hasty action in resolving this issue will be greatly appreciated and I thank you in advance and look forward to hearing from you.
Yours sincerely,
3.Debt Validation
Collection Agency
Re: Acct 123-345-78
I have just pulled out a copy of my credit report and noticed that your agency is reporting that I owe you a debt. I was not aware of this debt until now, and under my rights, I request that you validate this debt.
Sincerely,
4.Investigation of Billing Inquiry
Dear
re: Account: (Reference #/ Name)
Having completed the investigation of your billing inquiry, below please find the detailed summary of all your transactions over the past (days/.months/):-
DateDescriptionAmount
Transaction Description or paymentDollar Amount
Balance Due $ amount
In order for us to conclude this query, we request that you review the above transactions and the attached supporting documents, so that we can verify that your and our records correlate.
If, according to your calculations, there is a discrepancy and you still wish to dispute your billing, we request that you provide us with the documentation that you have on hand that supports your case. Upon receipt of said documentation, we will investigate your query further.
In the event of not hearing from you within (days/weeks), we will assume that your records concur with the above account information and subsequently we will close our investigation file.
Accordingly, we would ask you to forward your payment of ($amount, the said outstanding amount)as soon as possible to ensure that your account be kept updated with us.
Thank you.
Yours sincerely,
4. Letter of Credit (General)
Dear Sir
We hereby agree to accept and pay at maturity any draft or drafts on us, at a day's notice, issued by (Name of individual) of your city, to the extent of (Amount of limit) ($ ) Dollars, and negotiated through your bank.
Most respectfully yours,
DATED: _____________________
____________________________(Address)
5. Letter of Credit (Irrevocable)
Irrevocable Credit:
All drafts drawn must indicate credit number.
Gentlemen:
You are hereby authorized to value on the (bank), of the City of ________________, State of______________, for any sum or sums up to the aggregate of ______________($ ) Dollars.
For the account of ___________________
Available by your drafts at (specify) day's sight.
Drafts are to be accepted only against delivery of the following documents:
_________________________________________
Documents of title must be dated not later than __________, 20___.
All drafts against this credit are to be drawn and negotiated before (date).
We hereby agree with the drawers, endorsers, and bona fide holders of drafts drawn in compliance with the terms of this credit that they shall be honored on presentation.
Yours faithfully,
6. Credit Repair - Letter of Dispute
Complaint Department
Name of Company
Address
City, State, Zip Code
Dear Sir or Madam,
I am writing to dispute the following information in my file. The items that are in dispute also are encircled on the attached copy of the report that I have received.
This item (identify item disputed by name of source, such as creditors or tax court, and identify type of item, such as credit account, judgment) is (inaccurate or incomplete) because (describe).
I am requesting that the item be deleted (or request another specific change) in order to correct the information.
Enclosed are copies of (payment records, court documents) supporting my position.
Please investigate this matter and (delete or correct) the disputed item as soon as possible.
Sincerely,
Enclosure
7. Removal of Inadequate Information
The Credit Bureau
Dear Credit Bureau,
This letter is a formal complaint that you are reporting inaccurate credit information.
I am very distressed that you have included the below information in my credit profile due to its damaging effect on my good credit standing. As you are no doubt aware, credit reporting laws ensure that bureaus report only accurate credit information. No doubt the inclusion of this inaccurate information is a mistake on either your or the reporting creditor's part. As a result of this inaccurate information, I have been wrongfully denied credit recently for a (insert credit type), which was highly embarrassing and has negatively impacted my lifestyle.
The following information therefore needs to be verified and deleted from the report as soon as possible:
Creditor Agency- acct. 123-456-ABC
Please delete the above information as quickly as possible.
Sincerely,
SSN# 123-45-6789
8. Reply to Application for Credit
Date:
I, the manager of the bank, read your request of a special loan for a period of time.
As a long standing customer of our bank, we are offering you a personal loan or line of credit which can help relieve you of the weight of your debts or help finance new purchases.
With such low rates you can save hundreds of dollars over the life of your loan. This will enable you to purchase the new car that concerned you with extremely easy terms.
The following may not concern you at the present moment, but you can convey the following on to others, that this loan is available to those intending to start or further develop a long standing business, and/or can be used to put a child through college.
Those are our recent loans that we are offering.
A personal loan can give you the financial freedom which can make your dreams a reality.
We wish you good luck with the purchase of your car.
Sincerely,
9. Request For Increase Credit Limit
Dear
We acknowledge receipt of request for an increase of credit limit. Having assessed your account and performed a careful review of your charge account ,(as is done with all requests) it pleases us to inform you that your credit limit has been increased. The credit limit as follows:
Old Credit Limit: $______________ New Credit Limit $_______________
Over and above this change of status of account, you now qualify for further benefits in the bank.
Should you require additional information about new benefits, please see one of our credit representatives on your next visit to the bank. If details are needed immediately, we request you make an appointment with the clerk who deals with your account or my co-worker and the new benefits will be outlined.
You are a valued customer, and the bank's policy is to please our customers, giving the greatest benefits available.
We appreciate your continued patronage with our bank and look forward to assist you at all times.
Yours faithfully,
10. Returning Unsigned Check
Dear
I thank you for your check received in the above amount.
Unfortunately, we noticed that you inadvertently neglected to sign this check. We realize that occasionally these oversights occur and hereby enclose the check requesting that it be appropriately signed and returned to us as quickly as possible for processing of payment.
Thank you for your prompt attention to this matter.
Yours sincerely,
11. Unauthorized Credit Inquiry
To: Credit Card Company
Dear Sir,
I recently received a copy of my credit report. The credit report showed a credit inquiry by your company that I do not recall authorizing. I understand that you should not be allowed to put an inquiry on my file unless I have authorized it.
Please have this inquiry removed from my credit file because it is making it very difficult for me to acquire credit.
I have sent this letter certified mail because I need your prompt response to this issue. I would appreciate your immediate attention to this matter and would be pleased to receive documentation that you have had the unauthorized inquiry removed.
If you find that I am remiss, and you by some chance did have my authorization to inquire into my credit report, then please send me proof of this.
Thanking you in advance.
Yours sincerely,
John Smith, referred to as CREDITOR and Jane Doe, referred to as DEBTOR, agree to compromise the indebtedness as between them. CREDITOR, hereby agrees to compromise the indebtedness due the CREDITOR on the following terms and conditions:
The CREDITOR and the DEBTOR agree that the present debt due is $2468.18 (two thousand four hundred sixty eight & 18/100 dollars). The parties agree that the CREDITOR shall accept the sum of $1000.00 (one thousand & no/100 dollars) as full payment on the debt. The acceptance of the payment will serve as a complete discharge of all monies due. The payment shall be made in cash.
In addition, upon accepting of the $1000, the CREDITOR will notify all Credit Reporting Agencies that account is PAID AS AGREED, and delete any entries showing this account as ever being late.
This compromise is expressly conditioned upon the payment being received by March 15, 2005. If the DEBTOR fails to pay the compromised amount by March 15, 2005, the original amount owed by the DEBTOR will be reinstated in full, and immediately due.
This Agreement shall be binding upon and inure to the benefit of the parties, their successors and assigns.
Dated: _______________
Signature: ____________
John Smith
CREDITOR
Signature: ____________
Jane Doe
Debtor
2. Bank Error
Dear
Re: Account (Name and #)
I am bringing to your attention a situation that recently occurred in my account.
I request that you check this matter and resolve it as quickly possible.
Your hasty action in resolving this issue will be greatly appreciated and I thank you in advance and look forward to hearing from you.
Yours sincerely,
3.Debt Validation
Collection Agency
Re: Acct 123-345-78
I have just pulled out a copy of my credit report and noticed that your agency is reporting that I owe you a debt. I was not aware of this debt until now, and under my rights, I request that you validate this debt.
Sincerely,
4.Investigation of Billing Inquiry
Dear
re: Account: (Reference #/ Name)
Having completed the investigation of your billing inquiry, below please find the detailed summary of all your transactions over the past (days/.months/):-
DateDescriptionAmount
Transaction Description or paymentDollar Amount
Balance Due $ amount
In order for us to conclude this query, we request that you review the above transactions and the attached supporting documents, so that we can verify that your and our records correlate.
If, according to your calculations, there is a discrepancy and you still wish to dispute your billing, we request that you provide us with the documentation that you have on hand that supports your case. Upon receipt of said documentation, we will investigate your query further.
In the event of not hearing from you within (days/weeks), we will assume that your records concur with the above account information and subsequently we will close our investigation file.
Accordingly, we would ask you to forward your payment of ($amount, the said outstanding amount)as soon as possible to ensure that your account be kept updated with us.
Thank you.
Yours sincerely,
4. Letter of Credit (General)
Dear Sir
We hereby agree to accept and pay at maturity any draft or drafts on us, at a day's notice, issued by (Name of individual) of your city, to the extent of (Amount of limit) ($ ) Dollars, and negotiated through your bank.
Most respectfully yours,
DATED: _____________________
____________________________(Address)
5. Letter of Credit (Irrevocable)
Irrevocable Credit:
All drafts drawn must indicate credit number.
Gentlemen:
You are hereby authorized to value on the (bank), of the City of ________________, State of______________, for any sum or sums up to the aggregate of ______________($ ) Dollars.
For the account of ___________________
Available by your drafts at (specify) day's sight.
Drafts are to be accepted only against delivery of the following documents:
_________________________________________
Documents of title must be dated not later than __________, 20___.
All drafts against this credit are to be drawn and negotiated before (date).
We hereby agree with the drawers, endorsers, and bona fide holders of drafts drawn in compliance with the terms of this credit that they shall be honored on presentation.
Yours faithfully,
6. Credit Repair - Letter of Dispute
Complaint Department
Name of Company
Address
City, State, Zip Code
Dear Sir or Madam,
I am writing to dispute the following information in my file. The items that are in dispute also are encircled on the attached copy of the report that I have received.
This item (identify item disputed by name of source, such as creditors or tax court, and identify type of item, such as credit account, judgment) is (inaccurate or incomplete) because (describe).
I am requesting that the item be deleted (or request another specific change) in order to correct the information.
Enclosed are copies of (payment records, court documents) supporting my position.
Please investigate this matter and (delete or correct) the disputed item as soon as possible.
Sincerely,
Enclosure
7. Removal of Inadequate Information
The Credit Bureau
Dear Credit Bureau,
This letter is a formal complaint that you are reporting inaccurate credit information.
I am very distressed that you have included the below information in my credit profile due to its damaging effect on my good credit standing. As you are no doubt aware, credit reporting laws ensure that bureaus report only accurate credit information. No doubt the inclusion of this inaccurate information is a mistake on either your or the reporting creditor's part. As a result of this inaccurate information, I have been wrongfully denied credit recently for a (insert credit type), which was highly embarrassing and has negatively impacted my lifestyle.
The following information therefore needs to be verified and deleted from the report as soon as possible:
Creditor Agency- acct. 123-456-ABC
Please delete the above information as quickly as possible.
Sincerely,
SSN# 123-45-6789
8. Reply to Application for Credit
Date:
I, the manager of the bank, read your request of a special loan for a period of time.
As a long standing customer of our bank, we are offering you a personal loan or line of credit which can help relieve you of the weight of your debts or help finance new purchases.
With such low rates you can save hundreds of dollars over the life of your loan. This will enable you to purchase the new car that concerned you with extremely easy terms.
The following may not concern you at the present moment, but you can convey the following on to others, that this loan is available to those intending to start or further develop a long standing business, and/or can be used to put a child through college.
Those are our recent loans that we are offering.
A personal loan can give you the financial freedom which can make your dreams a reality.
We wish you good luck with the purchase of your car.
Sincerely,
9. Request For Increase Credit Limit
Dear
We acknowledge receipt of request for an increase of credit limit. Having assessed your account and performed a careful review of your charge account ,(as is done with all requests) it pleases us to inform you that your credit limit has been increased. The credit limit as follows:
Old Credit Limit: $______________ New Credit Limit $_______________
Over and above this change of status of account, you now qualify for further benefits in the bank.
Should you require additional information about new benefits, please see one of our credit representatives on your next visit to the bank. If details are needed immediately, we request you make an appointment with the clerk who deals with your account or my co-worker and the new benefits will be outlined.
You are a valued customer, and the bank's policy is to please our customers, giving the greatest benefits available.
We appreciate your continued patronage with our bank and look forward to assist you at all times.
Yours faithfully,
10. Returning Unsigned Check
Dear
I thank you for your check received in the above amount.
Unfortunately, we noticed that you inadvertently neglected to sign this check. We realize that occasionally these oversights occur and hereby enclose the check requesting that it be appropriately signed and returned to us as quickly as possible for processing of payment.
Thank you for your prompt attention to this matter.
Yours sincerely,
11. Unauthorized Credit Inquiry
To: Credit Card Company
Dear Sir,
I recently received a copy of my credit report. The credit report showed a credit inquiry by your company that I do not recall authorizing. I understand that you should not be allowed to put an inquiry on my file unless I have authorized it.
Please have this inquiry removed from my credit file because it is making it very difficult for me to acquire credit.
I have sent this letter certified mail because I need your prompt response to this issue. I would appreciate your immediate attention to this matter and would be pleased to receive documentation that you have had the unauthorized inquiry removed.
If you find that I am remiss, and you by some chance did have my authorization to inquire into my credit report, then please send me proof of this.
Thanking you in advance.
Yours sincerely,
WhiteSmoke Template-Family
1.Apology to Brother
Dear ...
I feel very bad about the way things have been left between us and I need to write you a few words. I have been thinking about you a lot lately. I love you as my brother and I can no longer stand back and leave things the way they are between us.
I know I have not been myself this last while and have lashed out at you badly. I�ve said some things to you that I didn�t mean, and I am truly sorry. As you know I have been under a tremendous amount of stress, and that stress now has been affecting me in negative ways at times. That does not excuse me for my behavior!!
Please forgive me for being so careless with my words...I wish I could take it all back.
As I reflect about the path that I`m taking in my life, I think about the sacrifices that I, and those around me, are making. I guess that life can be,but should not be, a whole lot of sacrifices. I just wish there was a way to help you understand what I am going through and why I keep going ahead with this. The most important reason is because __(describe why it�s important to do this)__. At the end of the day, I really am only trying to keep my head above water and succeed.
There have been many times I have thought of calling you, especially on those days when I am feeling weary and discouraged. Those are the times where I am most ratty and yet need your comforting words. More than anything else, I would welcome your friendship to see me through these tough times. I need you in my life, __(name), you are my brother. You are more important to me than you know. I�m just asking you for your patience and understanding during this critical time in my life...it really has not been easy for me.
Knowing that you are there for me would make things so much better. I hope that I am able to work through this and as I progress with my own problems will be able to include you as my brother and even better yet, become good friends.
I would really like to get together with you soon to talk this through, if you�re willing.
Very sincerely,
2. Family News Update
Dear,
This letter is to find out how you are and to catch up with a bit of my family news!!
How is life in (country, state).? I hear that it is very cold this time of year, so I hope that you are keeping warm by bundling up and eating the delicious (dish) I have so many fond memories of during my last visit!
Life here is good. I am still (studying/working, etc) as usual, but have taken up a new hobby: ________________.
I really love having a hobby to which I can turn after a long day of work, and I always make time for it.
My family is doing well, and all succeeding in their respective jobs and family responsibilities. We are planning a huge celebration for the holidays, and I really am looking forward to that time of year. I so enjoy the lights, the festivities, taking time off from work and spending time with those closest to me. What is new and or news with you? Are you still (activity)?
I wish you and your family the very best for the festive season and hope this letter finds you well.
Needless to say, I hope to get a reply very soon.
Very best wishes,
Dear ...
I feel very bad about the way things have been left between us and I need to write you a few words. I have been thinking about you a lot lately. I love you as my brother and I can no longer stand back and leave things the way they are between us.
I know I have not been myself this last while and have lashed out at you badly. I�ve said some things to you that I didn�t mean, and I am truly sorry. As you know I have been under a tremendous amount of stress, and that stress now has been affecting me in negative ways at times. That does not excuse me for my behavior!!
Please forgive me for being so careless with my words...I wish I could take it all back.
As I reflect about the path that I`m taking in my life, I think about the sacrifices that I, and those around me, are making. I guess that life can be,but should not be, a whole lot of sacrifices. I just wish there was a way to help you understand what I am going through and why I keep going ahead with this. The most important reason is because __(describe why it�s important to do this)__. At the end of the day, I really am only trying to keep my head above water and succeed.
There have been many times I have thought of calling you, especially on those days when I am feeling weary and discouraged. Those are the times where I am most ratty and yet need your comforting words. More than anything else, I would welcome your friendship to see me through these tough times. I need you in my life, __(name), you are my brother. You are more important to me than you know. I�m just asking you for your patience and understanding during this critical time in my life...it really has not been easy for me.
Knowing that you are there for me would make things so much better. I hope that I am able to work through this and as I progress with my own problems will be able to include you as my brother and even better yet, become good friends.
I would really like to get together with you soon to talk this through, if you�re willing.
Very sincerely,
2. Family News Update
Dear,
This letter is to find out how you are and to catch up with a bit of my family news!!
How is life in (country, state).? I hear that it is very cold this time of year, so I hope that you are keeping warm by bundling up and eating the delicious (dish) I have so many fond memories of during my last visit!
Life here is good. I am still (studying/working, etc) as usual, but have taken up a new hobby: ________________.
I really love having a hobby to which I can turn after a long day of work, and I always make time for it.
My family is doing well, and all succeeding in their respective jobs and family responsibilities. We are planning a huge celebration for the holidays, and I really am looking forward to that time of year. I so enjoy the lights, the festivities, taking time off from work and spending time with those closest to me. What is new and or news with you? Are you still (activity)?
I wish you and your family the very best for the festive season and hope this letter finds you well.
Needless to say, I hope to get a reply very soon.
Very best wishes,
WhiteSmoke Template-Cover Latter
1.Cover Letter - Grant Proposal
Dear
Re: Name of Grant
Our Organization is pleased to submit this request for your review. We look forward to your partnership in our cooperative efforts to rebuild our Community.
Our proposal requests $ (amount of request) to launch our creative homeowner down payment revolving loan program to provide a 50/50 match 'down payment' to enable the low-and moderate-income residents of our Community the opportunity to own their own homes.
Our homeownership down payment loan model is creative in promoting homeownership opportunities for the tenants of the Organization rental housing. This Grant program supports the Grantmaker objectives to promote community resident home-ownership opportunities.
We have secured $ (Amount) funds to seed the program, have pre-qualified more than 100 community residents for down payment loans, and bring a 50/50 match for every dollar in this request.
For the last fifteen years, our Organization has successfully produced affordable housing in the Organization. We have delivered more than 1000 units of affordable housing to our community. Your ongoing investment in our housing programs and projects will enable us to continue to effectively serve our impoverished community, and its working poor residents.
Thank you for your interest in the Organization. We envisage building upon our collaborative success by developing our homeownership down payment loan program with you.
Sincerely,
2. Grant Cover Sheet
Dear
Date of application:
Name of organization. Improvement Program, Inc. (IP)
The purpose of the Grant is for IP to use the funds to form a housing management company that will forge private and public partnerships to manage a portion of the City-owned or controlled low-income housing units in our community.
Below are the details requested:
Address:
Telephone No:
Name of Executive Director:
Contact Person and Title:
Our Grant request is for: $.........
Total organizational budget (for current fiscal year): $..........
Budget Period (month/day/year):
Total project budget (if requesting project support): $..........
Dates covered by project budget (month/day/year):
Project name:
Yours sincerely,
Dear
Re: Name of Grant
Our Organization is pleased to submit this request for your review. We look forward to your partnership in our cooperative efforts to rebuild our Community.
Our proposal requests $ (amount of request) to launch our creative homeowner down payment revolving loan program to provide a 50/50 match 'down payment' to enable the low-and moderate-income residents of our Community the opportunity to own their own homes.
Our homeownership down payment loan model is creative in promoting homeownership opportunities for the tenants of the Organization rental housing. This Grant program supports the Grantmaker objectives to promote community resident home-ownership opportunities.
We have secured $ (Amount) funds to seed the program, have pre-qualified more than 100 community residents for down payment loans, and bring a 50/50 match for every dollar in this request.
For the last fifteen years, our Organization has successfully produced affordable housing in the Organization. We have delivered more than 1000 units of affordable housing to our community. Your ongoing investment in our housing programs and projects will enable us to continue to effectively serve our impoverished community, and its working poor residents.
Thank you for your interest in the Organization. We envisage building upon our collaborative success by developing our homeownership down payment loan program with you.
Sincerely,
2. Grant Cover Sheet
Dear
Date of application:
Name of organization. Improvement Program, Inc. (IP)
The purpose of the Grant is for IP to use the funds to form a housing management company that will forge private and public partnerships to manage a portion of the City-owned or controlled low-income housing units in our community.
Below are the details requested:
Address:
Telephone No:
Name of Executive Director:
Contact Person and Title:
Our Grant request is for: $.........
Total organizational budget (for current fiscal year): $..........
Budget Period (month/day/year):
Total project budget (if requesting project support): $..........
Dates covered by project budget (month/day/year):
Project name:
Yours sincerely,
WhiteSmoke Template-Congratulations
1-A New Arrival - A Baby Boy
Dear,
You've just received a cherished gift from God, more precious than a priceless pearl.
We wish the best for both of you, and your darling baby Boy.
May he have a wonderful life, grow up to be healthy and strong.
May he learn from your life's experiences, how to cope when things go wrong may he always be thoughtful of others, and pray to God up above.
May he convey to all his family and friends, his heart is filled with love.
Warm wishes,
2.Congratulations on your Baby Girl
Dear
Your little baby is here at last, and your hearts all a whirl,
As you thank God above for sending you a little girl.
She'll wrap you around her little finger,with her innocent little eyes
And you'll want to give her all that she desires.
And as you cradle her sweet head and hold her in your arms,
You are holding a piece of Heaven, who will thrill you with her charms.
For little girls have a special way of looking up at you
And thanking you and loving you, for all the things you do.
Warm wishes,
3. Congratulations on your Baby Son
Dear
Congratulations on the birth of your boy,
He will fill your life with joy.
I know you are excited about your son,
You will have a life of fun.
Little boys are are full of love,
The were sent from the Lord above.
He will grow from child to man,
and for you he'll do all he can.
So to you I say, "My friend well done,
On the birth of your baby son."
Warm wishes,
4.Congratulations on your Engagement (Poem)
Dear
When two souls come together, it's magical and divine.
I see that magic in you two for this love is one of a kind.
I wish you all the joy of man in your journey through time.
May you have the best of life as you give the two rings of that sign.
True happiness is a treasure and you found your pot of gold.
Hold it and guide it as you grow old.
Warm wishes,
5. Congratulations on Your New Home
Dear
We are very excited to hear about your new home.
We hope that your new home will surround you with loving friends and happy memories!
We look forward to visiting you and enjoying your new surroundings with you.
Congratulations!
Warm wishes,
Best regards,
6. Congratulations on your Retirement
Dear
I congratulate you on your retirement and remind you that you have run a good race.
Now it is time to stop, time to stop watching the clock, time to rest, since you have paid your dues.
You certainly were one of the best, which makes this happening a retirement, and a turn in the road.
This should be a down hill pleasant run.
Wish you lots of luck in your new venture.
Warm wishes,
6. Congratulations on your Wedding
Dear
This bond between two - who've found each other
True love must be present and needing one another.
With a heart of forgiveness and faults they understand
This is the bond spoken about between a woman and a man.
Sacrificing their own wants and doing without
To satisfy their true love - is love with no doubt.
With a heart of compassion that's gentle and pure
Being patient with the other for a marriage that's secure.
These are must haves for marriage to a long lasting and happy relation
That's what the Lord intended since the beginning of creation.
Congratulations!
Best wishes
Dear,
You've just received a cherished gift from God, more precious than a priceless pearl.
We wish the best for both of you, and your darling baby Boy.
May he have a wonderful life, grow up to be healthy and strong.
May he learn from your life's experiences, how to cope when things go wrong may he always be thoughtful of others, and pray to God up above.
May he convey to all his family and friends, his heart is filled with love.
Warm wishes,
2.Congratulations on your Baby Girl
Dear
Your little baby is here at last, and your hearts all a whirl,
As you thank God above for sending you a little girl.
She'll wrap you around her little finger,with her innocent little eyes
And you'll want to give her all that she desires.
And as you cradle her sweet head and hold her in your arms,
You are holding a piece of Heaven, who will thrill you with her charms.
For little girls have a special way of looking up at you
And thanking you and loving you, for all the things you do.
Warm wishes,
3. Congratulations on your Baby Son
Dear
Congratulations on the birth of your boy,
He will fill your life with joy.
I know you are excited about your son,
You will have a life of fun.
Little boys are are full of love,
The were sent from the Lord above.
He will grow from child to man,
and for you he'll do all he can.
So to you I say, "My friend well done,
On the birth of your baby son."
Warm wishes,
4.Congratulations on your Engagement (Poem)
Dear
When two souls come together, it's magical and divine.
I see that magic in you two for this love is one of a kind.
I wish you all the joy of man in your journey through time.
May you have the best of life as you give the two rings of that sign.
True happiness is a treasure and you found your pot of gold.
Hold it and guide it as you grow old.
Warm wishes,
5. Congratulations on Your New Home
Dear
We are very excited to hear about your new home.
We hope that your new home will surround you with loving friends and happy memories!
We look forward to visiting you and enjoying your new surroundings with you.
Congratulations!
Warm wishes,
Best regards,
6. Congratulations on your Retirement
Dear
I congratulate you on your retirement and remind you that you have run a good race.
Now it is time to stop, time to stop watching the clock, time to rest, since you have paid your dues.
You certainly were one of the best, which makes this happening a retirement, and a turn in the road.
This should be a down hill pleasant run.
Wish you lots of luck in your new venture.
Warm wishes,
6. Congratulations on your Wedding
Dear
This bond between two - who've found each other
True love must be present and needing one another.
With a heart of forgiveness and faults they understand
This is the bond spoken about between a woman and a man.
Sacrificing their own wants and doing without
To satisfy their true love - is love with no doubt.
With a heart of compassion that's gentle and pure
Being patient with the other for a marriage that's secure.
These are must haves for marriage to a long lasting and happy relation
That's what the Lord intended since the beginning of creation.
Congratulations!
Best wishes
WhiteSmoke Template-Letter of Condolence
Letter of Condolence
Dear
I am very sorry to hear of the recent passing of your family member.
Although I never had the chance of meeting your spouse, the many anecdotes and stories you shared about him/her made me feel as if I had known him/her personally.
Know that you and your family are in my thoughts during this difficult time. Also know that you can count on me for support, whether you need help with the completion of daily chores, or if you need someone to talk to.
Warm wishes,
Dear
I am very sorry to hear of the recent passing of your family member.
Although I never had the chance of meeting your spouse, the many anecdotes and stories you shared about him/her made me feel as if I had known him/her personally.
Know that you and your family are in my thoughts during this difficult time. Also know that you can count on me for support, whether you need help with the completion of daily chores, or if you need someone to talk to.
Warm wishes,
WhiteSmoke Temolate-Community Work
Resignation from Voluntary Position
Dear ...
Please accept this as my formal notice of resignation as __(type of position)__ with the (Name of Association). It is with regret that this resignation has had to come about, but unfortunately, my other commitments have now taken precedence over the time that is required to continue with my obligations as __(type of position)__. Effective __(date)__, I do hereby officially resign my responsibilities as __(type of position)__ for __(Name of Association)
I hereby add that my experience as a member of the Executive Committee has been a rewarding one. It was a pleasure to have worked with all the members this Association and I appreciate the opportunity to have been able to serve on the Board of Directors.
I wish you all continued success.
If I find that I have less pressure at any stage, I will most certainly contact you in order to be assigned any job you may have for me to fulfill.
Sincerely,
Dear ...
Please accept this as my formal notice of resignation as __(type of position)__ with the (Name of Association). It is with regret that this resignation has had to come about, but unfortunately, my other commitments have now taken precedence over the time that is required to continue with my obligations as __(type of position)__. Effective __(date)__, I do hereby officially resign my responsibilities as __(type of position)__ for __(Name of Association)
I hereby add that my experience as a member of the Executive Committee has been a rewarding one. It was a pleasure to have worked with all the members this Association and I appreciate the opportunity to have been able to serve on the Board of Directors.
I wish you all continued success.
If I find that I have less pressure at any stage, I will most certainly contact you in order to be assigned any job you may have for me to fulfill.
Sincerely,
WhiteSmoke Template--Apologies:
General
-Apologies:
1-Apology for Inappropriate Behaviour.
Dear ...
I am apologizing for the way I have been behaving lately. I have responded inappropriately to your expressions of genuine care and concern. I am very sorry if I hurt your feelings. The last thing I want to do is to upset you in any way. By no means will I try to justify my inappropriate behavior to you, however, I would like to explain why I reacted the way I did. Hopefully, it will give you an insight as to where I was coming from.
As far back as I can remember, I've always been left on my own to sort out my own problems. This has become a way of life for me. Never before, have I been shown by another person such genuine compassion as you showed me. I understand that you were sincere in offering your care and concern for my situation and you genuinely wanted to help. Instead of simply being grateful and graciously and accepting it as gesture of kindness, I nervously laughed it off, not really knowing quite how to handle it. It's just that your mannerism was so unfamiaiar to me. That was wrong and I feel badly about it.
Thank you, __(name), for being who you are, and for showing me how wonderful people really can be towards each other. You have given me a life lesson that I will hold on to tightly; a renewed belief in my fellow human being. I am sorry that I had to have my eyes opened to this revelation at the expense of your feelings. Please accept my apologies for this.
I am so thankful to have you as my friend (to have you in my life)
You're the best!
Sincerely,
2.Apology for Unjust Behavior
Dear
I recently discovered that I have made a huge mistake regarding the incident that occurred between the two of us a while back. I understand now how curtly I spoke to you, and how unjustly I treated you only to find out later that it was no fault of yours at all.
My actions were unwarranted and unjust. The only beneficial outcome of this is that I have learned a valuable lesson throughout this unpleasant ordeal. As and from now I will be conducting more thorough investigations before I go flying off the handle and wrongly accusing people.
I realize that this may cause a temporary ill-feeling, which I do understand, but at the same time, I hope that we are able to remind ourselves of the saying "let bygones, be bygones"
Please accept my sincerest apology for the inexcusable way I behaved towards you. I genuinely regret it.
Sincerely,
-Apologies:
1-Apology for Inappropriate Behaviour.
Dear ...
I am apologizing for the way I have been behaving lately. I have responded inappropriately to your expressions of genuine care and concern. I am very sorry if I hurt your feelings. The last thing I want to do is to upset you in any way. By no means will I try to justify my inappropriate behavior to you, however, I would like to explain why I reacted the way I did. Hopefully, it will give you an insight as to where I was coming from.
As far back as I can remember, I've always been left on my own to sort out my own problems. This has become a way of life for me. Never before, have I been shown by another person such genuine compassion as you showed me. I understand that you were sincere in offering your care and concern for my situation and you genuinely wanted to help. Instead of simply being grateful and graciously and accepting it as gesture of kindness, I nervously laughed it off, not really knowing quite how to handle it. It's just that your mannerism was so unfamiaiar to me. That was wrong and I feel badly about it.
Thank you, __(name), for being who you are, and for showing me how wonderful people really can be towards each other. You have given me a life lesson that I will hold on to tightly; a renewed belief in my fellow human being. I am sorry that I had to have my eyes opened to this revelation at the expense of your feelings. Please accept my apologies for this.
I am so thankful to have you as my friend (to have you in my life)
You're the best!
Sincerely,
2.Apology for Unjust Behavior
Dear
I recently discovered that I have made a huge mistake regarding the incident that occurred between the two of us a while back. I understand now how curtly I spoke to you, and how unjustly I treated you only to find out later that it was no fault of yours at all.
My actions were unwarranted and unjust. The only beneficial outcome of this is that I have learned a valuable lesson throughout this unpleasant ordeal. As and from now I will be conducting more thorough investigations before I go flying off the handle and wrongly accusing people.
I realize that this may cause a temporary ill-feeling, which I do understand, but at the same time, I hope that we are able to remind ourselves of the saying "let bygones, be bygones"
Please accept my sincerest apology for the inexcusable way I behaved towards you. I genuinely regret it.
Sincerely,
Thursday, December 3, 2009
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99 Sites To Bookmark
Going 'Diamond' Stories Of Successful Networkers
Blogging Basics For Beginners
The E-Entrepreneur Success Mindset
Develop Your FinancialIQ
Fire Your Boss
Building Influence With Free Membership Sites
Free Reports Exposed
Profit Funnel Ideas
Internet Entrepreneurship Survival Guide
List Building Strategies That Really Work
Explode Your MonthlyIncome
How To Create An Out of Control Viral Marketing Campaign
Real Estate Investment Secrets
Winnig The Affiliate War
Web 2.0 Sites EXPOSED
Saving Time and Money for Work at Home Entrepeneurs
Million Dollar Membership 3 CD Series
Instant Membership Site Creator
Pre-selling Secrets
900 Hight Quality Private Label Article
40 Premium Wordpress Themes Vol #3
Exercise Without Effort
Beginner's Guide To Yoga & Meditation
Keyword Research Bible
One Month To 1,000 List Members
Simple Affiliate Secrets
The Expert Guide to Cashing in on eBay
The Expert Guide to Opt-in List Building
The Ultimate Guide To Writing Your Own E-Book
Video Blogging for Profits!
Warrior Tools
Publish Videos Online Like Pro USING AMAZON S3
http://asriman.com/MegaPacket/karambia.html
Tuesday, December 1, 2009
Cara Download Video dari YouTube
Cara Download Video dari YouTube
• Copy link video YouTube, misalnya: http://www.youtube.com/watch?v=V_fuCbgdGjA
• Kemudian klik: http://keepvid.com
• Kemudian paste (tempel) di Form Text yang disediakan, seperti pada gambar berikut:
• Kemudian klik tombol Download, maka akan ditampilkan di bagian kiri bawah link download dalam flv (low quality) dan mp4 (high quality, jika tersedia).
• Kemudian klik download. Selesai. Selamat mencoba.
Yang belum punya Flv Player, bisa download di sini:
http://tokoku99.com/free-download-/software.html
FLV PLAYER, SOFTWARE
http://tokoku99.com/free-download-/software.html
• Copy link video YouTube, misalnya: http://www.youtube.com/watch?v=V_fuCbgdGjA
• Kemudian klik: http://keepvid.com
• Kemudian paste (tempel) di Form Text yang disediakan, seperti pada gambar berikut:
• Kemudian klik tombol Download, maka akan ditampilkan di bagian kiri bawah link download dalam flv (low quality) dan mp4 (high quality, jika tersedia).
• Kemudian klik download. Selesai. Selamat mencoba.
Yang belum punya Flv Player, bisa download di sini:
http://tokoku99.com/free-download-/software.html
FLV PLAYER, SOFTWARE
http://tokoku99.com/free-download-/software.html
Sunday, November 22, 2009
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99 Sites To Bookmark
Going 'Diamond' Stories Of Successful Networkers
Blogging Basics For Beginners
The E-Entrepreneur Success Mindset
Develop Your FinancialIQ
Fire Your Boss
Building Influence With Free Membership Sites
Free Reports Exposed
Profit Funnel Ideas
Internet Entrepreneurship Survival Guide
List Building Strategies That Really Work
Explode Your MonthlyIncome
How To Create An Out of Control Viral Marketing Campaign
Real Estate Investment Secrets
Winnig The Affiliate War
Web 2.0 Sites EXPOSED
Saving Time and Money for Work at Home Entrepeneurs
Million Dollar Membership 3 CD Series
Instant Membership Site Creator
Pre-selling Secrets
900 Hight Quality Private Label Article
40 Premium Wordpress Themes Vol #3
Exercise Without Effort
Beginner's Guide To Yoga & Meditation
Keyword Research Bible
One Month To 1,000 List Members
Simple Affiliate Secrets
The Expert Guide to Cashing in on eBay
The Expert Guide to Opt-in List Building
The Ultimate Guide To Writing Your Own E-Book
Video Blogging for Profits!
Warrior Tools
Publish Videos Online Like Pro USING AMAZON S3
http://asriman.com/MegaPacket/karambia.html
Sunday, November 15, 2009
Menciptakan Produk Yang Menjual
Menciptakan Produk Yang Menjual
Dari sini semuanya bermula, apakah nasehat ini dilakukan atau tidak, pengusaha setuju bahwa tidak ada bisnis yang dapat bertahan tanpa passion.
Passion adalah isu emosional. Seperti layaknya bisnis dan penciptaan produk yang akan mempertahankan bisnis harus dimulai dengan apa yang kita ketahui dengan baik.
Pengusaha memiliki gaya bisnis dan pendekatan yang beragam. Masing-masing berdasarkan teknik yang diajarkan oleh lingkungannya yang memungkinkan membuat keputusan dan deviasi.
Namun ada metode umum yang telah teruji di semua bisnis dan tanggapannya terhadap penciptaan produk:
1.Setahap demi setahap. Seperti halnya meciptakan pekerjaan yang aktual, dimulai dengan perencanaan yang sangat hati-hati.
Mulai dan tuliskan. Buatlah rancangan produk yang ada dipikiran anda. Dengan menulisnya anda akan berhadapan langsung dengan ide. Apa yang sebelumnya abstrak menjadi lebih hidup. Anda dapat menambahkan, mengurangi, memperkaya, mempelajarinya dari semua sudut yang memungkinkan, membuat revisi dan alternatif atau terkadang menulis ulang hingga apa yang sebelumnya hanya berupa ide menjadi sebuah bentuk.
2. Gunakan waktu anda dan nikmati rencana anda. Terburu-buru hanya akan menciptakan hasil yang tidak diinginkan.
3. Spesifik - Buatlah kata kunci yang spesifik. Jangan lupa menyertakan daftar pertanyaan berikut. Apakah tujuannya? Rencana apa yang ingin anda raih?
4. Penciptaan produk ditujukan untuk kebutuhan tertentu yang tidak ada dipasar. Jika sebuah produk telah memilikinya, versi anda harus menawarkan sesuatu yang baru sehingga menimbulkan ketertarikan dan memberikan alternatif tertentu yang dapat bertahan lama daripada yang sudah ada. Semakin populer ketersediaan produk, akan semakin baik untuk pengenalan produk anda di pasar dan penerimaannya.
5. Penciptaan produk harus membidik segmen pasar tertentu, yang terbaik adalah mengidentifikasi sebuah produk dengan segmen yang lebih kecil, misal kelompok usia yang ingin anda dapatkan, pria atau wanita, kelas/status konsumen yang anda bidik. Ini akan membantu anda untuk tetap fokus.
6. Jika anda seorang pembelanja, anda akan menemukan bahwa produk baru akan dengan mudah tersesat di hutan belantara produk yang telah ada. Jika anda mengunjungi toko online, anda akan berpikir bahwa semua produk yang tersedia untuk dikonsumsi telah ada di luar sana. Tapi mimpi masih menghantui anda. Anda tahu sesuatu masih bisa dilakukan. Jadi elemen apa saya yang dapat meningkatkan kesempatan produk anda di penentrasi pasar?
7. Mencoba ceruk pemasaran. Ceruk pemasaran adalah menempatkan produk anda pada kategori khusus untuk memenuhi keinginan tertentu. Beberapa strategi yang telah diuji menemukan tempat di hati konsumen, misalnya, produk rendah karbohidrat, rendah kalori, protein tinggi, bebas gula, tanpa lemak, menambah energi, tahan lama, dan sederatan lainnya. Ceruk pemasaran membuat produk anda lebih spesifik bagi orang dengan kebutuhan spesifik.
8. Memberikan nama. Bagian yang sulit telah dilewati. Kini saatnya memberi nama produk anda. Sebuah poin yang perlu dipertimbangkan adalah, kata-kata yang mendatangkan ide. Misalkan disebutkan awan gelap datang, ide yang muncul dalam pikiran adalah angin dingin, hujan, atau bahkan akan datang badai.
Seseorang tidak harus beranjak keluar dan melihatnya. Ide sudah ada disana. Sebaliknya, dengan segera mengambil kata, ide akan kehilangan maknanya. Akan kehilangan identitasnya dan tidak menjadi apapun. Inilah mengapa nama menjadi sangat penting. Begitu juga dengan label serta pengemasan.
Mudah untuk mengingat nama yang pendek adalah hal yang menakjubkan terlebih jika kemasan produk sangat menarik.
Terkadang, tidak peduli apa yang dibilang orang bagus dan dot.com yang atraktif yang menarik trafik produk anda sehingga dapat memperkaya nilai yang diterimanya.
9. Ucapkan lagi. Pengulangan yang konstan. Pengulangan di pikiran. Ini adalah maksud dari pertempuran. Ini sebabnya mengapa firma marketing memperpanjang pemasangan iklan. Bagi beberapa produk, newsletter dan brosur dapat digunakan.
10. Segera Bertindak. Anda telah memiliki semuanya untuk diluncurkan. Channel distribusi telah diputuskan, model distribusi juga telah dipilih. Anda membuat produk anda tersedia, visibel dan kompetitif. Kemudian anda menahan nafas. Pada saat produk dikenalkan, pangsa pasar yang luas akan bereaksi. Ketika hal itu terjadi, daya tahan produk akan tergantung pada seberapa bagus produk anda seperti yang dijanjikan.
Sekarang yang perlu anda khawatirkan adalah keuntungan kompetitif yang anda dapatkan.
Sumber: Joseph Then
Dari sini semuanya bermula, apakah nasehat ini dilakukan atau tidak, pengusaha setuju bahwa tidak ada bisnis yang dapat bertahan tanpa passion.
Passion adalah isu emosional. Seperti layaknya bisnis dan penciptaan produk yang akan mempertahankan bisnis harus dimulai dengan apa yang kita ketahui dengan baik.
Pengusaha memiliki gaya bisnis dan pendekatan yang beragam. Masing-masing berdasarkan teknik yang diajarkan oleh lingkungannya yang memungkinkan membuat keputusan dan deviasi.
Namun ada metode umum yang telah teruji di semua bisnis dan tanggapannya terhadap penciptaan produk:
1.Setahap demi setahap. Seperti halnya meciptakan pekerjaan yang aktual, dimulai dengan perencanaan yang sangat hati-hati.
Mulai dan tuliskan. Buatlah rancangan produk yang ada dipikiran anda. Dengan menulisnya anda akan berhadapan langsung dengan ide. Apa yang sebelumnya abstrak menjadi lebih hidup. Anda dapat menambahkan, mengurangi, memperkaya, mempelajarinya dari semua sudut yang memungkinkan, membuat revisi dan alternatif atau terkadang menulis ulang hingga apa yang sebelumnya hanya berupa ide menjadi sebuah bentuk.
2. Gunakan waktu anda dan nikmati rencana anda. Terburu-buru hanya akan menciptakan hasil yang tidak diinginkan.
3. Spesifik - Buatlah kata kunci yang spesifik. Jangan lupa menyertakan daftar pertanyaan berikut. Apakah tujuannya? Rencana apa yang ingin anda raih?
4. Penciptaan produk ditujukan untuk kebutuhan tertentu yang tidak ada dipasar. Jika sebuah produk telah memilikinya, versi anda harus menawarkan sesuatu yang baru sehingga menimbulkan ketertarikan dan memberikan alternatif tertentu yang dapat bertahan lama daripada yang sudah ada. Semakin populer ketersediaan produk, akan semakin baik untuk pengenalan produk anda di pasar dan penerimaannya.
5. Penciptaan produk harus membidik segmen pasar tertentu, yang terbaik adalah mengidentifikasi sebuah produk dengan segmen yang lebih kecil, misal kelompok usia yang ingin anda dapatkan, pria atau wanita, kelas/status konsumen yang anda bidik. Ini akan membantu anda untuk tetap fokus.
6. Jika anda seorang pembelanja, anda akan menemukan bahwa produk baru akan dengan mudah tersesat di hutan belantara produk yang telah ada. Jika anda mengunjungi toko online, anda akan berpikir bahwa semua produk yang tersedia untuk dikonsumsi telah ada di luar sana. Tapi mimpi masih menghantui anda. Anda tahu sesuatu masih bisa dilakukan. Jadi elemen apa saya yang dapat meningkatkan kesempatan produk anda di penentrasi pasar?
7. Mencoba ceruk pemasaran. Ceruk pemasaran adalah menempatkan produk anda pada kategori khusus untuk memenuhi keinginan tertentu. Beberapa strategi yang telah diuji menemukan tempat di hati konsumen, misalnya, produk rendah karbohidrat, rendah kalori, protein tinggi, bebas gula, tanpa lemak, menambah energi, tahan lama, dan sederatan lainnya. Ceruk pemasaran membuat produk anda lebih spesifik bagi orang dengan kebutuhan spesifik.
8. Memberikan nama. Bagian yang sulit telah dilewati. Kini saatnya memberi nama produk anda. Sebuah poin yang perlu dipertimbangkan adalah, kata-kata yang mendatangkan ide. Misalkan disebutkan awan gelap datang, ide yang muncul dalam pikiran adalah angin dingin, hujan, atau bahkan akan datang badai.
Seseorang tidak harus beranjak keluar dan melihatnya. Ide sudah ada disana. Sebaliknya, dengan segera mengambil kata, ide akan kehilangan maknanya. Akan kehilangan identitasnya dan tidak menjadi apapun. Inilah mengapa nama menjadi sangat penting. Begitu juga dengan label serta pengemasan.
Mudah untuk mengingat nama yang pendek adalah hal yang menakjubkan terlebih jika kemasan produk sangat menarik.
Terkadang, tidak peduli apa yang dibilang orang bagus dan dot.com yang atraktif yang menarik trafik produk anda sehingga dapat memperkaya nilai yang diterimanya.
9. Ucapkan lagi. Pengulangan yang konstan. Pengulangan di pikiran. Ini adalah maksud dari pertempuran. Ini sebabnya mengapa firma marketing memperpanjang pemasangan iklan. Bagi beberapa produk, newsletter dan brosur dapat digunakan.
10. Segera Bertindak. Anda telah memiliki semuanya untuk diluncurkan. Channel distribusi telah diputuskan, model distribusi juga telah dipilih. Anda membuat produk anda tersedia, visibel dan kompetitif. Kemudian anda menahan nafas. Pada saat produk dikenalkan, pangsa pasar yang luas akan bereaksi. Ketika hal itu terjadi, daya tahan produk akan tergantung pada seberapa bagus produk anda seperti yang dijanjikan.
Sekarang yang perlu anda khawatirkan adalah keuntungan kompetitif yang anda dapatkan.
Sumber: Joseph Then
Temukan Rahasia Marketing yang Efektif
Ilmu marketing bisa jadi hal yang rumit dan membingungkan. Saya sudah sering melihat banyak marketing profesional yang menyerah pada berbagai aspek marketing yang hanya memberikan dampak yang kecil.
Berdasarkan pengalaman saya, ada empat elemen penting dalam menjalankan marketing yang efektif. Apakah Anda ingin meningkatkan hasil marketing secara umum, pastikan untuk mengikuti panduan sederhana ini yang saya singkat menjadi pendekatan A.T.O.M
A.T.O.M – Audience (audien), Timing (waktu), Offer (penawaran), Message (pesan)
1. Kenali audien Anda. Tidak seorangpun yang bisa menjual, berkomunikasi, memasarkan secara efektif tanpa mengenali audiennya atau apa yang mendorong mereka untuk membeli. Pria atau wanita pembeli potensial Anda? Muda atau tua? Baru pertama membeli atau sudah sering membeli? Apakah mereka pembuat keputusan? Apakah mereka memiliki preferensi produk, jasa, atau metode pengiriman tertentu? Semakin banyak yang Anda ketahui tentang audien Anda, semakin fokus dan relevan marketing Anda.
2. Waktu adalah segala-galanya. Sekalipun dengan promosi yang meyakinkan, prospek tidak akan berminat dengan produk atau jasa Anda jika Anda tidak mengkomunikasikannya di saat yang tepat. Pastikan pesan marketing Anda di hadapan prospek saat mereka siap membelinya.
3. Menemukan penawaran yang tepat. Dalam direct marketing, para ahli menyatakan bahwa 40% dari hasil tergantung pada daftar Anda, 40% pada penawaran, dan 20% pada kreativitas. sted and refined to improve your results.
4. Menyampaikan pesan. Jika Anda tahu audiens dengan baik, maka Anda harus bisa menyampaikan pesan yang memenuhi kebutuhan mereka dan membedakan produk atau jasa dari kompetitor. Sebagai tambahan, pastikan untuk menekankan pada keunggulan fitur. Ini akan memberikan alasan pada audien untuk membaca, mencoba, dan membeli.
Suatu ketika saat Anda melakukan proses marketing, gunakan pendekatan A.T.O.M. Kenali audien Anda, pastikan Anda berada didekatnya saat mereka siap membeli, menemukan penawaran yang paling produktif, dan berkomunikasi dengan mereka secar produktif, penting dalam proses marketing untuk mendapatkan hasil.
***
Oleh Michael Fleischner
Sumber: www.clients.marketingsource.com
Diterjemahkan oleh Iien - tim pengusahamuslim.com
Berdasarkan pengalaman saya, ada empat elemen penting dalam menjalankan marketing yang efektif. Apakah Anda ingin meningkatkan hasil marketing secara umum, pastikan untuk mengikuti panduan sederhana ini yang saya singkat menjadi pendekatan A.T.O.M
A.T.O.M – Audience (audien), Timing (waktu), Offer (penawaran), Message (pesan)
1. Kenali audien Anda. Tidak seorangpun yang bisa menjual, berkomunikasi, memasarkan secara efektif tanpa mengenali audiennya atau apa yang mendorong mereka untuk membeli. Pria atau wanita pembeli potensial Anda? Muda atau tua? Baru pertama membeli atau sudah sering membeli? Apakah mereka pembuat keputusan? Apakah mereka memiliki preferensi produk, jasa, atau metode pengiriman tertentu? Semakin banyak yang Anda ketahui tentang audien Anda, semakin fokus dan relevan marketing Anda.
2. Waktu adalah segala-galanya. Sekalipun dengan promosi yang meyakinkan, prospek tidak akan berminat dengan produk atau jasa Anda jika Anda tidak mengkomunikasikannya di saat yang tepat. Pastikan pesan marketing Anda di hadapan prospek saat mereka siap membelinya.
3. Menemukan penawaran yang tepat. Dalam direct marketing, para ahli menyatakan bahwa 40% dari hasil tergantung pada daftar Anda, 40% pada penawaran, dan 20% pada kreativitas. sted and refined to improve your results.
4. Menyampaikan pesan. Jika Anda tahu audiens dengan baik, maka Anda harus bisa menyampaikan pesan yang memenuhi kebutuhan mereka dan membedakan produk atau jasa dari kompetitor. Sebagai tambahan, pastikan untuk menekankan pada keunggulan fitur. Ini akan memberikan alasan pada audien untuk membaca, mencoba, dan membeli.
Suatu ketika saat Anda melakukan proses marketing, gunakan pendekatan A.T.O.M. Kenali audien Anda, pastikan Anda berada didekatnya saat mereka siap membeli, menemukan penawaran yang paling produktif, dan berkomunikasi dengan mereka secar produktif, penting dalam proses marketing untuk mendapatkan hasil.
***
Oleh Michael Fleischner
Sumber: www.clients.marketingsource.com
Diterjemahkan oleh Iien - tim pengusahamuslim.com
Lima Keterampilan Sales: Sudahkah Anda miliki?
Taktik sales lama dan digunakan oleh banyak tenaga sales di masa lalu tidak bisa diterapkan dalam ekonomi baru. Jika Anda ingin mendapatkan penjualan yang sukses di situasi ekonomi saat ini dan di tiga hingga lima tahun mendatang, Anda harus beradaptasi dengan cara baru dalam penjualan.
Ketrampilan ini bukanlah hal baru bagi orang sales top. Ketrampilan tersebut sama dengan yang saya pelajari.
Tenaga sales di ekonomi baru perlu memiliki lima ketrampilan berikut:
Empati pada klien.
Ketrampilan membangun hubungan jangka panjang.
Kemampuan bekerja sama dengan departemen lain dalam perusahaannya.
Pengetahuan pasar yang mendalam.
Melayani pelanggan.
Mari kita lihat satu demi satu secara mendalam:
Orang sales yang sukses memiliki empati pada klien.
Kamus mendefinisikan empati sebagai; pengetahuan intelektual dengan menggunakan pengalaman yang pernah dirasakan, pikiran atau sikap pada orang lain.
Dalam istilah Layman, berarti Anda harus bisa menempatkan diri Anda pada posisi klien. Anda harus bisa melihat segala sesuatunya dari kaca mata mereka, merasakan apa yang mereka rasakan dan peduli dengan apa yang menjadi perhatian mereka, mengesampingkan ide dan perasaan Anda terhadap apa yang benar buat mereka.
Ada ungkapan tua yang mengatakan, orang tidak peduli seberapa banyak Anda tahu, sampai mereka tahu seberapa besar perhatian Anda. Mulai peduli dengan apa yang dikatakan klien dan apa yang tidak mereka katakan pada Anda.
Seorang sales sukses memiliki ketrampilan membangun hubungan jangka panjang.
Banyak orang sales dan perusahaan yang mengeluarkan banyak waktu dan uang untuk mendapatkan klien baru dibandingkan mempertahankan yang sudah ada. Ini sangat terbalik Dari pertama kali Anda melakukan kontak dengan klien Anda sudah harus memikirkan hubungan jangka panjang. Ketika klien membeli dari Anda dan mereka suka serta percaya pada Anda, mereka jadi lebih yakin untuk lebih memilih Anda dan menjadi duta Anda.
Saat Anda mengembangkan hubungan jangka panjang, ramah dengan klien dan mereka memuji-muji anda di depan orang lain yang mereka kenal, maka sales akan menjadi lebih mudah.
Seperti yang sudah Anda ketahui, merupakan hal yang menyenangkan saat telepon berdering dan ternyata dari klien yang memberikan Anda referral atau justru si referral itu sendiri yang menghubungi Anda untuk melakukan transaksi.
Seorang sales sukses mampu bekerja sama dengan departemen lain dalam perusahaannya.
Anda harus memiliki hubungan jaringan yang baik di semua departemen dalam perusahaan. Ingatlah, Anda semua bekerja sama untuk mencapai satu tujuan, membuat klien senang sehingga perusahaan mendapatkan profit.
Anda tidak pernah tahu kapan Anda membutuhkan bantuan; pengiriman yang lebih cepat, penambahan dalam pembelian, rekan yang harus lembur untuk menyelesaikan order, siapa tahu mungkin Anda membutuhkan bantuan orang lain suatu hari.
Seorang sales sukses memiliki pengetahuan pasar yang mendalam.
Tidak ada cara yang lebih baik untuk membedakan diri Anda dengan orang lain yang menjual produk atau jasa serupa selain mengetahui apa saja yang terjadi di pasar Anda.
Apakah Anda tahu yang dijual competitor, berapa mereka menjualnya, dan seperti apa layanan pelanggannya? Apakah ada tren baru?
Gali lebih dalam, selesaikan PR Anda dan cari tahu apa saja yang bisa Anda lakukan untuk pasar. Seringkali sales dengan pengetahuan yang mendalam memenangkan penjualan, terlepas dari masalah harga.
Seorang sales sukses memiliki dedikasi dalam melayani pelanggan.
Penjualan tidak berhenti saat Anda menerima cek atau form order. Ini akan berlanjut bahkan setelah proses pengiriman dan selama bertahun-tahun mendatang.
Ingatlah, hubungan jangka panjang yang dibangun, terlibat dalam proses secara keseluruhan. Jangan hanya bisa menyerahkan segala sesuatunya pada orang lain dalam perusahaan. Tetaplah terlibat, sekalipun untuk berkomunikasi dengan klien. Jenis follow-up seperti ini akan meningkatkan repeat order dan referral bisnis.
Kelima ketrampilan kunci ini sudah saya terapkan selama 27 tahun dan sebagai dasar untuk pelatihan produk dan jasa.
***
Oleh Jim Klein
Sumber: www.bestmanagementarticles.com
Diterjemahkan oleh Iien - tim pengusahamuslim.com
Ketrampilan ini bukanlah hal baru bagi orang sales top. Ketrampilan tersebut sama dengan yang saya pelajari.
Tenaga sales di ekonomi baru perlu memiliki lima ketrampilan berikut:
Empati pada klien.
Ketrampilan membangun hubungan jangka panjang.
Kemampuan bekerja sama dengan departemen lain dalam perusahaannya.
Pengetahuan pasar yang mendalam.
Melayani pelanggan.
Mari kita lihat satu demi satu secara mendalam:
Orang sales yang sukses memiliki empati pada klien.
Kamus mendefinisikan empati sebagai; pengetahuan intelektual dengan menggunakan pengalaman yang pernah dirasakan, pikiran atau sikap pada orang lain.
Dalam istilah Layman, berarti Anda harus bisa menempatkan diri Anda pada posisi klien. Anda harus bisa melihat segala sesuatunya dari kaca mata mereka, merasakan apa yang mereka rasakan dan peduli dengan apa yang menjadi perhatian mereka, mengesampingkan ide dan perasaan Anda terhadap apa yang benar buat mereka.
Ada ungkapan tua yang mengatakan, orang tidak peduli seberapa banyak Anda tahu, sampai mereka tahu seberapa besar perhatian Anda. Mulai peduli dengan apa yang dikatakan klien dan apa yang tidak mereka katakan pada Anda.
Seorang sales sukses memiliki ketrampilan membangun hubungan jangka panjang.
Banyak orang sales dan perusahaan yang mengeluarkan banyak waktu dan uang untuk mendapatkan klien baru dibandingkan mempertahankan yang sudah ada. Ini sangat terbalik Dari pertama kali Anda melakukan kontak dengan klien Anda sudah harus memikirkan hubungan jangka panjang. Ketika klien membeli dari Anda dan mereka suka serta percaya pada Anda, mereka jadi lebih yakin untuk lebih memilih Anda dan menjadi duta Anda.
Saat Anda mengembangkan hubungan jangka panjang, ramah dengan klien dan mereka memuji-muji anda di depan orang lain yang mereka kenal, maka sales akan menjadi lebih mudah.
Seperti yang sudah Anda ketahui, merupakan hal yang menyenangkan saat telepon berdering dan ternyata dari klien yang memberikan Anda referral atau justru si referral itu sendiri yang menghubungi Anda untuk melakukan transaksi.
Seorang sales sukses mampu bekerja sama dengan departemen lain dalam perusahaannya.
Anda harus memiliki hubungan jaringan yang baik di semua departemen dalam perusahaan. Ingatlah, Anda semua bekerja sama untuk mencapai satu tujuan, membuat klien senang sehingga perusahaan mendapatkan profit.
Anda tidak pernah tahu kapan Anda membutuhkan bantuan; pengiriman yang lebih cepat, penambahan dalam pembelian, rekan yang harus lembur untuk menyelesaikan order, siapa tahu mungkin Anda membutuhkan bantuan orang lain suatu hari.
Seorang sales sukses memiliki pengetahuan pasar yang mendalam.
Tidak ada cara yang lebih baik untuk membedakan diri Anda dengan orang lain yang menjual produk atau jasa serupa selain mengetahui apa saja yang terjadi di pasar Anda.
Apakah Anda tahu yang dijual competitor, berapa mereka menjualnya, dan seperti apa layanan pelanggannya? Apakah ada tren baru?
Gali lebih dalam, selesaikan PR Anda dan cari tahu apa saja yang bisa Anda lakukan untuk pasar. Seringkali sales dengan pengetahuan yang mendalam memenangkan penjualan, terlepas dari masalah harga.
Seorang sales sukses memiliki dedikasi dalam melayani pelanggan.
Penjualan tidak berhenti saat Anda menerima cek atau form order. Ini akan berlanjut bahkan setelah proses pengiriman dan selama bertahun-tahun mendatang.
Ingatlah, hubungan jangka panjang yang dibangun, terlibat dalam proses secara keseluruhan. Jangan hanya bisa menyerahkan segala sesuatunya pada orang lain dalam perusahaan. Tetaplah terlibat, sekalipun untuk berkomunikasi dengan klien. Jenis follow-up seperti ini akan meningkatkan repeat order dan referral bisnis.
Kelima ketrampilan kunci ini sudah saya terapkan selama 27 tahun dan sebagai dasar untuk pelatihan produk dan jasa.
***
Oleh Jim Klein
Sumber: www.bestmanagementarticles.com
Diterjemahkan oleh Iien - tim pengusahamuslim.com
10 Cara Membangun Kepercayaan dalam Bisnis
Kepercayaan adalah hal yang sangat penting untuk menarik klien baru dan membangun kepercayaan seharusnya menjadi bagian penting dalam strategi marketing Anda.
Anda tidak akan membeli mobil jika menurut Anda tidak bisa dikendarai pulang. Dan Anda tidak akan membeli dari dealer yang curang, dengan memberikan harga yang tinggi dan tidak bertanggung jawab saat terjadi kerusakan mesin saat mobil dibawa pulang.
Sebelum membeli dari Anda, pembeli harus percaya bahwa produk dan jasa Anda akan memenuhi fungsinya. Apakah marketing Anda membantu membangun kepercayaan yang dibutuhkan untuk meyakinkan prospek agar membeli dari Anda? Jika Anda berupaya keras untuk menarik klien dan pelanggan, gunakan taktik berikut untuk merubah prospek menjadi klien.
1. Mendapatkan Testimoni
Terlepas dari seberapa besar kredibilitas Anda atau banyaknya pengalaman yang Anda miliki, orang akan lebih memperhatikan apa yang dikatakan ORANG LAIN mengenai Anda.
Angkat telepon dan hubungi pelanggan Anda untuk menanyakan pendapat mereka terhadap produk atau jasa Anda, apa yang mereka sukai dan bagaimana bisa membantu mereka. Edit komentar mereka, mintalah ijin untuk menggunakan komentar mereka dan tampilkan testimoni ini dalam materi marketing Anda.
2. Gunakan artikel daripada iklan
Kami mulai tidak mempercayai iklan dan mulai meyakini apa yang kami baca di artikel yang diterbitkan. Investasikan waktu Anda untuk menulis artikel yang menjadikan Anda seorang ahli. Jika Anda membuat iklan, masukkan testimoni kedalamnya.
3. Memberi sesuatu
Saat Anda memberi sesuatu pada orang lain, terlepas dari masalah harga, mereka akan percaya pada Anda dan sebagai gantinya mereka akan membeli sesuatu dari Anda. Gunakan ebook, artikel, workshop atau demo gratis untuk membangun kepercayaan.
4. Mendapatkan referal
Ketika Anda membutuhkan dokter baru, pengacara, tukang ledeng, tukang kayu, atau tempat makan, Anda bertanya pada teman untuk mendapatkan referal. Anda percaya rekomendasi yang diberikan oleh orang yang Anda kenal, dan kenyataannya, dengan cara demikianlah kebanyakan orang mendapatkan pekerjaan. Jangan menunggu referal datang secara tiba-tiba, terapkan sistem proaktif untuk mendapatkan referal.
5. Saling mendukung
Membangun usaha yang Anda percayai serta menyasar pasar Anda. Libatkan mereka untuk mendukung produk dan jasa Anda didalam pemasaran mereka dan lakukan hal yang sama untuk mereka. Jika referal personal adalah ideal, dukungan adalah penutup kedua. Taktik ini bisa melipatgandakan pencapaian marketing tanpa biaya.
6. Memberi contoh/sample
Memberikan informasi daripada membuat klaim dramatis tentang apa yang bisa dilakukan produk Anda. Gunakan studi kasus untuk menginformasikan apa yang telah Anda lakukan, untuk siapa dan perbedaan yang diciptakan dalam kehidupan atau usaha mereka.
7. Personalisasi marketing Anda
Orang berbisnis dengan orang lain. Anda harus membantu prospek mengenal dan mempercayai Anda. Biarkan hasrat dan kepribadian Anda masuk dalam pemasaran dan profesionalisme Anda. Masukkan foto diri yang tersenyum, ditempat yang meyakinkan untuk dipasang di halaman pertama materi marketing Anda.
8. Mengurangi resiko yang diterima
Perhatian terbesar pembeli adalah seberapa baik kinerja produk atau jasa Anda. Memberikan garansi mungkin membantu tapi dalam banyak kasus ini tidak akan menciptakan penjualan. Perjelas nilai yang bisa Anda berikan dan nyatakan komitmen Anda untuk tidak hanya melihat senang, tapi juga puas dengan produk dan jasa Anda.
9. Mempermudah kontak
Jika Anda ingin klien bisa berhubungan dengan Anda, tunjukkan caranya. Cantumkan nomer telepon Anda di bagian atas materi marketing dan informasikan pada mereka untuk menghubungi Anda. Ketika Anda menghubungi mereka, berikan nomor telepon Anda sekali lagi di akhir pembicaraan dan sampaikan untuk menghubungi Anda. Jika Anda memiliki web site, cantumkan form kontak di bagian atas home page Anda .
10. Menjalin komunikasi
Orang yang Anda temui dan ajak bicara secara rutin biasanya adalah orang-orang yang paling Anda percayai. Komunikasi bukanlah satu-satunya bahan dalam mengembangkan kepercayaan, tapi ini merupakan hal yang sangat penting. Jika Anda menjual jasa atau produk high end, telepon pribadi adalah salah satu cara terbaik untuk menjawab pertanyaan prospek, dan membangun kepercayaan. Hubungi prospek atau klien secara rutin dan dapatkan feedback apa yang menjadi perhatian mereka.
Gunakan sepuluh taktik marketing ini untuk membangun kepercayaan dan Anda akan menemukan lebih banyak prospek membeli produk dan jasa Anda.
Oleh: Charlie Cook
Sumber: www.charliecook.net
Diterjemahkan oleh: Iin - Tim Pengusahamuslim.com
Anda tidak akan membeli mobil jika menurut Anda tidak bisa dikendarai pulang. Dan Anda tidak akan membeli dari dealer yang curang, dengan memberikan harga yang tinggi dan tidak bertanggung jawab saat terjadi kerusakan mesin saat mobil dibawa pulang.
Sebelum membeli dari Anda, pembeli harus percaya bahwa produk dan jasa Anda akan memenuhi fungsinya. Apakah marketing Anda membantu membangun kepercayaan yang dibutuhkan untuk meyakinkan prospek agar membeli dari Anda? Jika Anda berupaya keras untuk menarik klien dan pelanggan, gunakan taktik berikut untuk merubah prospek menjadi klien.
1. Mendapatkan Testimoni
Terlepas dari seberapa besar kredibilitas Anda atau banyaknya pengalaman yang Anda miliki, orang akan lebih memperhatikan apa yang dikatakan ORANG LAIN mengenai Anda.
Angkat telepon dan hubungi pelanggan Anda untuk menanyakan pendapat mereka terhadap produk atau jasa Anda, apa yang mereka sukai dan bagaimana bisa membantu mereka. Edit komentar mereka, mintalah ijin untuk menggunakan komentar mereka dan tampilkan testimoni ini dalam materi marketing Anda.
2. Gunakan artikel daripada iklan
Kami mulai tidak mempercayai iklan dan mulai meyakini apa yang kami baca di artikel yang diterbitkan. Investasikan waktu Anda untuk menulis artikel yang menjadikan Anda seorang ahli. Jika Anda membuat iklan, masukkan testimoni kedalamnya.
3. Memberi sesuatu
Saat Anda memberi sesuatu pada orang lain, terlepas dari masalah harga, mereka akan percaya pada Anda dan sebagai gantinya mereka akan membeli sesuatu dari Anda. Gunakan ebook, artikel, workshop atau demo gratis untuk membangun kepercayaan.
4. Mendapatkan referal
Ketika Anda membutuhkan dokter baru, pengacara, tukang ledeng, tukang kayu, atau tempat makan, Anda bertanya pada teman untuk mendapatkan referal. Anda percaya rekomendasi yang diberikan oleh orang yang Anda kenal, dan kenyataannya, dengan cara demikianlah kebanyakan orang mendapatkan pekerjaan. Jangan menunggu referal datang secara tiba-tiba, terapkan sistem proaktif untuk mendapatkan referal.
5. Saling mendukung
Membangun usaha yang Anda percayai serta menyasar pasar Anda. Libatkan mereka untuk mendukung produk dan jasa Anda didalam pemasaran mereka dan lakukan hal yang sama untuk mereka. Jika referal personal adalah ideal, dukungan adalah penutup kedua. Taktik ini bisa melipatgandakan pencapaian marketing tanpa biaya.
6. Memberi contoh/sample
Memberikan informasi daripada membuat klaim dramatis tentang apa yang bisa dilakukan produk Anda. Gunakan studi kasus untuk menginformasikan apa yang telah Anda lakukan, untuk siapa dan perbedaan yang diciptakan dalam kehidupan atau usaha mereka.
7. Personalisasi marketing Anda
Orang berbisnis dengan orang lain. Anda harus membantu prospek mengenal dan mempercayai Anda. Biarkan hasrat dan kepribadian Anda masuk dalam pemasaran dan profesionalisme Anda. Masukkan foto diri yang tersenyum, ditempat yang meyakinkan untuk dipasang di halaman pertama materi marketing Anda.
8. Mengurangi resiko yang diterima
Perhatian terbesar pembeli adalah seberapa baik kinerja produk atau jasa Anda. Memberikan garansi mungkin membantu tapi dalam banyak kasus ini tidak akan menciptakan penjualan. Perjelas nilai yang bisa Anda berikan dan nyatakan komitmen Anda untuk tidak hanya melihat senang, tapi juga puas dengan produk dan jasa Anda.
9. Mempermudah kontak
Jika Anda ingin klien bisa berhubungan dengan Anda, tunjukkan caranya. Cantumkan nomer telepon Anda di bagian atas materi marketing dan informasikan pada mereka untuk menghubungi Anda. Ketika Anda menghubungi mereka, berikan nomor telepon Anda sekali lagi di akhir pembicaraan dan sampaikan untuk menghubungi Anda. Jika Anda memiliki web site, cantumkan form kontak di bagian atas home page Anda .
10. Menjalin komunikasi
Orang yang Anda temui dan ajak bicara secara rutin biasanya adalah orang-orang yang paling Anda percayai. Komunikasi bukanlah satu-satunya bahan dalam mengembangkan kepercayaan, tapi ini merupakan hal yang sangat penting. Jika Anda menjual jasa atau produk high end, telepon pribadi adalah salah satu cara terbaik untuk menjawab pertanyaan prospek, dan membangun kepercayaan. Hubungi prospek atau klien secara rutin dan dapatkan feedback apa yang menjadi perhatian mereka.
Gunakan sepuluh taktik marketing ini untuk membangun kepercayaan dan Anda akan menemukan lebih banyak prospek membeli produk dan jasa Anda.
Oleh: Charlie Cook
Sumber: www.charliecook.net
Diterjemahkan oleh: Iin - Tim Pengusahamuslim.com
Monday, October 26, 2009
HD PUBLISHING GROUP ACC & CLICKBANK ACC
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http://www.clickbank.com/accountSignup.htm?&step=4&i=05711554A84CFDA33F5894B2D5EAF026.AW1
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Monday, October 19, 2009
Panduan format asas menulis kertas kerja perniagaan
Panduan format asas menulis kertas kerja perniagaan
1. Abstrak
BAHAGIAN A - MAKLUMAT PINJAMAN
a) Skim pinjaman
b) Tujuan pinjaman
c) Jumlah pinjaman
d) Kawasan tapak projek
e) Cagaran
BAHAGIAN B - MAKLUMAT PEMOHON
a) Latar belakang pemohon
b) Pendapatan dan tanggungan
BAHAGIAN C - MAKLUMAT TEKNIKAL PROJEK
a) Pengenalan, nilai pemakanan, kegunaannya dan kebaikan dll
b) Agronomi tanaman/ternakan/akuakultur/prosesan/pelancongan dll
c) Pelan jarak tanaman/saiz kandang/saiz tangki/ flow proses jus/ saiz chalet
BAHAGIAN D – PELAN PEMBANGUNAN DAN PENGOPERASIAN
a) Perlaksanaan projek
b) Pelan pembangunan
c) Jadual fasa penanaman/jadual permulaan projek hingga berhasil
d) Produk hiliran/sampingan
e) Pelan cadangan projek untuk jangka masa pendek dan panjang
BAHAGIAN E - PEMASARAN
a) Pelan pemasaran dan strategi pemasaran
b) Analisis SWOT
BAHAGIAN F - LAMPIRAN
a) Penyata aliran kewangan tahunan
b) Perincian aliran kewangan
c) Gambar-gambar fasa penanaman/ternakan/akuakultur/pelancongan
d) Gambar-gambar aktiviti yang telah diikuti
e) Salinan kad pengenalan
f) Salinan Geran Tanah dan Kawasan Projek
g) Surat kebenaran mencagar dari tuan tanah
h) Salinan akuan kesesuaian tanah
i) Penyata kewangan 3 bulan yang terkini
j) Slip gaji 3 bulan terkini
k) Salinan cukai pendapatan yang terkini
l) Salinan surat sokongan AgroPAC
m) Salinan Sijil Bengkel Latihan dan Disahkan oleh AgroPAC
n) Salinan perjanjian / MOU dengan mana-mana agensi/syarikat contoh “contract farming”
o) Senarai pembekal bahan mentah dan input projek
Penutup
Penghargaan
Posted by Kertas Kerja 2U at 8:31 AM 1 comments
Sedikit panduan cara menulis kertas kerja.
Tajuk hendaklah jelas dan menggambarkan matlamat/objektif program/projek
Nyatakan secara jelas tujuan kertas kerja yang disediakan samada untuk;
1. Kelulusan/makluman/ perbincangan/sebagainya
2. Untuk siapa ianya dikemukakan.
3. Nyatakan apakah okjektif/matlamat yang ingin dicapai.
2. Nyatakan secara jelas butiran mengenai;
1. Tarikh/Masa/Tempat
2. Peserta/Kumpulan sasar
3. Yuran/Bayaran yang dikenakan
4. Kerjasama /Bantuan
Posted by Kertas Kerja 2U at 7:38 AM 0 comments
MONDAY, JANUARY 7, 2008
Pengenalan Blog KertasKerja2U
Assalammualaikum..
Blog kertaskerja2U!!! ini bertujuan untuk membantu golongan usahawan muda serta petani/penternak yang mahu memulakan kerjaya mereka dengan bermula dari penyediaan kertas kerja sebelum mendapat pinjaman atau sebelum memulakan sesuatu projek.
Kami juga mahu membantu golongan ini untuk mendapatkan contoh-contoh kertas kerja melalui blog kertaskerja2U!!! ini, tanpa bersusah payah mencari contoh kertas kerja di kedai atau di mana-mana. Selain dapat menjimatkan masa untuk membuat kertas kerja, usahawan-usahawan juga akan mendapat panduan menulis kertas kerja terkini dan lebih menyakinkan.
Di kertaskerja2U!!!, kami akan menyediakan eBook?? yang mengandungi sedikit panduan menulis dan contoh-contoh kertas kerja utuk panduan dan semakan usahawan-usahawan.
Kertaskerja2U!!! akan membahagikan contoh-contoh kertas kerja mengikut kategori tertentu untuk memudahkan usahawan-usahwan membuat panduan dan semakan.
Berikut adalah tajuk-tajuk yang terdapat di dalam ebook asas pengurusan perniagaan dan contoh-contoh kertas kerja;
1. Cara-cara menyediakan kertas kerja untuk tujuan perniagaan
2. Pengurusan organisasi
3. Fungsi dan tugasan untuk semua pihak pengurusan di dalam syarikat.
4. Kemahiran untuk mengkaji peluang pasaran tempatan atau antaranbangsa.
5. Cara- cara pengurusan modal
6. Simpan kira-kira dan cara menyimpan rekod.
7. Penyata kewangan
8. Memasarkan keluaran
9. Merancang dna melaksanakan projek industri kecil dan besar.
10. Contoh-contoh kertas kerja.
1. Abstrak
BAHAGIAN A - MAKLUMAT PINJAMAN
a) Skim pinjaman
b) Tujuan pinjaman
c) Jumlah pinjaman
d) Kawasan tapak projek
e) Cagaran
BAHAGIAN B - MAKLUMAT PEMOHON
a) Latar belakang pemohon
b) Pendapatan dan tanggungan
BAHAGIAN C - MAKLUMAT TEKNIKAL PROJEK
a) Pengenalan, nilai pemakanan, kegunaannya dan kebaikan dll
b) Agronomi tanaman/ternakan/akuakultur/prosesan/pelancongan dll
c) Pelan jarak tanaman/saiz kandang/saiz tangki/ flow proses jus/ saiz chalet
BAHAGIAN D – PELAN PEMBANGUNAN DAN PENGOPERASIAN
a) Perlaksanaan projek
b) Pelan pembangunan
c) Jadual fasa penanaman/jadual permulaan projek hingga berhasil
d) Produk hiliran/sampingan
e) Pelan cadangan projek untuk jangka masa pendek dan panjang
BAHAGIAN E - PEMASARAN
a) Pelan pemasaran dan strategi pemasaran
b) Analisis SWOT
BAHAGIAN F - LAMPIRAN
a) Penyata aliran kewangan tahunan
b) Perincian aliran kewangan
c) Gambar-gambar fasa penanaman/ternakan/akuakultur/pelancongan
d) Gambar-gambar aktiviti yang telah diikuti
e) Salinan kad pengenalan
f) Salinan Geran Tanah dan Kawasan Projek
g) Surat kebenaran mencagar dari tuan tanah
h) Salinan akuan kesesuaian tanah
i) Penyata kewangan 3 bulan yang terkini
j) Slip gaji 3 bulan terkini
k) Salinan cukai pendapatan yang terkini
l) Salinan surat sokongan AgroPAC
m) Salinan Sijil Bengkel Latihan dan Disahkan oleh AgroPAC
n) Salinan perjanjian / MOU dengan mana-mana agensi/syarikat contoh “contract farming”
o) Senarai pembekal bahan mentah dan input projek
Penutup
Penghargaan
Posted by Kertas Kerja 2U at 8:31 AM 1 comments
Sedikit panduan cara menulis kertas kerja.
Tajuk hendaklah jelas dan menggambarkan matlamat/objektif program/projek
Nyatakan secara jelas tujuan kertas kerja yang disediakan samada untuk;
1. Kelulusan/makluman/ perbincangan/sebagainya
2. Untuk siapa ianya dikemukakan.
3. Nyatakan apakah okjektif/matlamat yang ingin dicapai.
2. Nyatakan secara jelas butiran mengenai;
1. Tarikh/Masa/Tempat
2. Peserta/Kumpulan sasar
3. Yuran/Bayaran yang dikenakan
4. Kerjasama /Bantuan
Posted by Kertas Kerja 2U at 7:38 AM 0 comments
MONDAY, JANUARY 7, 2008
Pengenalan Blog KertasKerja2U
Assalammualaikum..
Blog kertaskerja2U!!! ini bertujuan untuk membantu golongan usahawan muda serta petani/penternak yang mahu memulakan kerjaya mereka dengan bermula dari penyediaan kertas kerja sebelum mendapat pinjaman atau sebelum memulakan sesuatu projek.
Kami juga mahu membantu golongan ini untuk mendapatkan contoh-contoh kertas kerja melalui blog kertaskerja2U!!! ini, tanpa bersusah payah mencari contoh kertas kerja di kedai atau di mana-mana. Selain dapat menjimatkan masa untuk membuat kertas kerja, usahawan-usahawan juga akan mendapat panduan menulis kertas kerja terkini dan lebih menyakinkan.
Di kertaskerja2U!!!, kami akan menyediakan eBook?? yang mengandungi sedikit panduan menulis dan contoh-contoh kertas kerja utuk panduan dan semakan usahawan-usahawan.
Kertaskerja2U!!! akan membahagikan contoh-contoh kertas kerja mengikut kategori tertentu untuk memudahkan usahawan-usahwan membuat panduan dan semakan.
Berikut adalah tajuk-tajuk yang terdapat di dalam ebook asas pengurusan perniagaan dan contoh-contoh kertas kerja;
1. Cara-cara menyediakan kertas kerja untuk tujuan perniagaan
2. Pengurusan organisasi
3. Fungsi dan tugasan untuk semua pihak pengurusan di dalam syarikat.
4. Kemahiran untuk mengkaji peluang pasaran tempatan atau antaranbangsa.
5. Cara- cara pengurusan modal
6. Simpan kira-kira dan cara menyimpan rekod.
7. Penyata kewangan
8. Memasarkan keluaran
9. Merancang dna melaksanakan projek industri kecil dan besar.
10. Contoh-contoh kertas kerja.
Dr Irfan Khairi JUTAWAN Internet
TIP PILIHAN: MEMBUANG ORANG TENGAH
==================================
Satu strategi untuk anda mengurangkan kos perniagaan anda dan juga
menambahkan keuntungan adalah dengan membuang "orang tengah".
Lihat perniagaan anda. Bolehkah anda mengurangkan "orang tengah"?
Sekiranya anda mendapatkan stok daripada agent stok (orang tengah),
bolehkah anda mendapatkan stok terus daripada pembekal? Atau, lebih
baik, terus daripada pengilang! Ataupun, mungkin anda adalah pembekal,
bolehkah anda menjual terus kepada pelanggan tanpa melalui pengedar
(orang tengah)?
Perniagaan Internet, perniagaan mail order dan juga perniagaan jualan
adalah antara perniagaan yang secara modelnya telah sedia membuang
orang tengah.
Tahukah anda, Michael Dell menjadi BILLIONAIRE dalam masa 3 tahun
sahaja kerana berjaya mencipta model perniagaan menjual komputer
dengan membuang "orang tengah"?
==================================
Satu strategi untuk anda mengurangkan kos perniagaan anda dan juga
menambahkan keuntungan adalah dengan membuang "orang tengah".
Lihat perniagaan anda. Bolehkah anda mengurangkan "orang tengah"?
Sekiranya anda mendapatkan stok daripada agent stok (orang tengah),
bolehkah anda mendapatkan stok terus daripada pembekal? Atau, lebih
baik, terus daripada pengilang! Ataupun, mungkin anda adalah pembekal,
bolehkah anda menjual terus kepada pelanggan tanpa melalui pengedar
(orang tengah)?
Perniagaan Internet, perniagaan mail order dan juga perniagaan jualan
adalah antara perniagaan yang secara modelnya telah sedia membuang
orang tengah.
Tahukah anda, Michael Dell menjadi BILLIONAIRE dalam masa 3 tahun
sahaja kerana berjaya mencipta model perniagaan menjual komputer
dengan membuang "orang tengah"?
Sunday, October 18, 2009
ASAL USUL SONGKET
Songket merupakan sejenis kain yang biasanya ditenun tangan, dan mempunyai corak rumit benang emas atau perak. Perkataan songket bermaksud membawa keluar atau menarik benang daripada kain atau menenun menggunakan benang emas dan perak.
Dari segi sejarah, ia hanya dipakai golongan bangsawan - keluarga kerabat diraja dan orang besar negeri. Kehalusan tenunan dan kerumitan motif corak songket ketika itu menggambarkan pangkat dan kedudukan tinggi seseorang pembesar. Ia telah terkenal di Malaysia dan Indonesia sejak abad ke-13 yang lampau.
Songket punya nilai sejarah yang tinggi sebagai fabrik warisan agung. Selain mengangkat martabat si pemakai, motif dan warna tenunan songket melambangkan kedudukan seseorang.
Sejarah songket
Sejarah dari mana datangnya kain songket itu tidak dapat dipastikan dengan tepat, namun dan asal usul perkataan songket dikatakan berasal daripada ‘menyungkit’ kerana dalam bahasa Siam ‘kek’ membawa erti menyungkit selain ‘songkok’ (China) membawa maksud yang sama.
Mengikut Robyn Maxwell (1990), pengetahuan orang Melayu mengenai teknik songket mungkin diambil daripada orang Cina yang memperkenalkan bahan logam tetapi kehadiran budaya dari Timur Tengah, Parsi, Turki dan Moghul (India) telah memperkukuhkan lagi penghasilannya.
Tidak banyak diketahui mengenai asal songket, tetapi kemungkinannya penenunan songket berkembang di Malaysia melalui perkahwinan antara keluarga diraja, yang merupakan strategi penyatuan biasa sekitar abad ke-15.
Songket menggunakan teknik tenunan, di mana benang emas ditenun antara benang sutera pada kain latar. Fibrik yang mewah dan mahal ini menggambarkan struktur sosial dikalangan bangsawan Melayu.
Corak dan motif
Corak dan motifnya memaparkan ciri-ciri unik identiti orang Melayu dan sekali gus mencerminkan cita rasa budaya bangsa yang mekar dalam persekitaran yang kaya dengan keindahan dan keunikan. Antara corak yang digunakan:
Susunan bunga penuh
Susunan bunga bertabur
Susunan bercorak
Motif yang digunakan pula adalah seperti:
Motif Tumbuh-tumbuhan
Motif Binatang
Motif Alam/Benda
Motif Kuih
[sunting]Proses pembuatan
Secara ringkasnya proses menenun songket adalah dengan menggunakan teknik menyungkit iaitu menggunakan lidi buluh atau bilah nibung melalui benang loseng (warp) di permukaan alat tenun yang dipanggil kek tenun. Proses menyungkit dilakukan setelah benang karat butang disediakan. Benang karat butang digunakan untuk membuat reka corak atau sulaman benang emas.
[sunting]Mencelup benang
Benang perlu dibersihkan sebelum dicelup ke dalam pewarna. Setelah pewarnaan dibuat benang perlu di keringkan, sebelum kerja selanjutnya dilaksanakan.
[sunting]Melerai benang
Pelenting yang diperbuat daripada buluh kecil digunakan untuk melilit benang. Proses ini dilakukan dengan bantuan alat darwin dan alat pemutar rahat.
[sunting]Menganeng benang
Proses membuat benang loseng yang diregang di alat penenun bagi menentukan saiz panjang atau jumlah helai kain yang akan ditenun.
[sunting]Menggulung
Benang-benang yang diregang di alat menganeng (ianian) digulung dengan sekeping papan loseng.
[sunting]Menyapuk benang
Setelah benang loseng dimasukkan ke dalam gigi atau sikat jentera, kerja-kerja menyapuk dilakukan. Dua urat benang loseng dikaitkan melalui setiap celah gigi jentera.
[sunting]Mengarak benang
Karak dibuat daripada benang asing yang digelung. Benang loseng berangka genap dan ganjil akan diangkat turun naik secara berselang seli sewaktu menenun.
[sunting]Menyongket benang
Proses mereka corak di atas benang loseng dengan menggunakan alat yang di panggil lidi dengan menyongketkan benang loseng sebanyak tiga atau lima lembar dan kemudian diikat dan dikenali sebagai proses ikat butang.
[sunting]Menenun
Alat torak yang diisi dengan benang pakan atau benang emas, dimasukkan ke kiri dan kanan di celah-celah benang loseng mengikut corak yang telah ditentukan hinggalah menjadi sekeping kain. Kain yang telah siap ini dipotong mengikut saiz.
[sunting]Songket kini
Hari ini, pemakainya lebih menyeluruh, tidak terhad kepada kerabat diraja. Cara pemakaiannya juga lebih meluas, bersesuaian dengan majlis begitu juga corak dan motifnya yang semakin kontemporari, sesuai dengan perubahan dan peredaran masa. Suasana yang melatari songket kini turut berubah selaras dengan peredaran masa.
Kini, usaha untuk memastikan kesinambungan industri songket masih berterusan dan secara relatifnya berjaya mencapai tahap yang memuaskan sehingga songket semakin popular digunakan sebagai busana majlis perkahwinan, hantaran perkahwinan, cenderahati dan hiasan dinding.
Peningkatan kos penghasilan sutera, benang emas dan perak serta perubahan fesyen dan trend sedikit sebanyak mempengaruhi industri songket seawal pertengahan abad ke-20.
[sunting]Pejuang songket
Usaha memartabatkan industri songket Malaysia ke persada fesyen tanah air dan antarabangsa dicetuskan oleh Allahyarham Datin Seri Endon Mahmood.
Perjuangan Allahyarham Endon yang tidak mengenal putus asa menganjurkan pelbagai program bagi mengembalikan kegemilangan songket Melayu seolah-olah memberi nyawa baru kepada industri seni fabrik yang menjadi identiti masyarakat Malaysia.
[sunting]Rujukan
Tenun Songket
Tenun Songket merupakan seni budaya spesifik dibelahan benua Asia yang berasal dari daratan negeri Cina, keberadaannya lebih kurang sejak 1000 tahun yang lalu. Dalam kisah perjalanan yang cukup panjang. Tenun Songket setelah itu hadir di Negeri Siam (Thailand), kemudian menyebar ke beberapa negara bagian di Semenanjung Negeri Jiran Malaysia. Seperti ke Selangor, Kelantan, Trengganu dan Brunai Darussalam kemudian menyeberang ke pulau Andalas yaitu ke Silungkang, Siak dan Palembang. Yang mana Songket Silungkang berasal dari Negara Bagian Selangor, sedangkan Songket Pandai Sikek berasal dari Silungkang dan Songket Payakumbuh berasal dari Pandai Sikek. Yang membawa ilmu songket dari Selangor ke Silungkang yaitu Baginda Ali asal Kampung Dalimo Singkek beserta hulubalang beliau yang diperkirakan pada abad ke 16 dan lebih kurang sudah sejak 400 tahun yang lalu.
Pada tahun 1910 Songket Silungkang telah berkiprah di gelanggang Internasional pada Pekan Raya Ekonomi yang berlangsung di Brussel ibukota Belgia. Yang mendemonstrasikan cara bertenun pada waktu itu yaitu Ande BAENSAH dari Kampung Malayu, dan dikala itu hanya dua daerah penghasil Songket dari Indonesia yang ikut didalam Pekan Raya Ekonomi tersebut yaitu Silungkang dan Bali. Seperti Songket Bali itu sendiri berasal dari Negeri Sungai Gangga India. Di tahun 1920, Ismail, Kampung Dalimo Godang, adik dari Ongku Palo pergi merantau kenegeri Indo Cina, seperti Vietnam, Birma dan Laos yang membawa barang dagangan berupa kain Songket, kain Batik, kain Lurik serta kain sarung Bugis dari Makasar.
Kemudian menyusul pada tahun 1921 yaitu Muhammad Yasin kampung Panai Empat Rumah pergi merantau ke Calcutta sebuah kota yang terletak diujung pantai timur India, membawa barang dagangan yang sejenis dengan barang dagang yang dibawa Ismail ke Indo China. Apa kata Om Frans dari Maluku, bagi kami orang Maluku belum bisa dibilang Dehafe (Elite) apabila salah satu keluarga disana belum menyimpan sekurang-kurangnya 20 helai kain Songket tenunan Silungkang. Begitu juga pakaian adat perkawinan di Minahasa Sulawesi Utara, seperti penganten wanitanya juga memakai kain Songket tenunan Silungkang, yang mana warga dari kedua daerah tersebut sangat bangga sekali memakai kain Songket tenunan Silungkang, sebagaimana bangganya masyarakat Minangkabau memaki kain sarung Bugis dari Makasar. Di era tahun 50-an, Abidin kampung Dalimo Godang berdagang kain Songket dengan mempergunakan jasa Pos dan mengirimkan dengan pos paket ke berbagai kota di Indonesia, antara lain : Padang, Jakarta, Bandung, Semarang, Yogyakarta, Surabaya dan Makasar.
Masih pada era yang sama, Songket Silungkang hadir sebagai peserta di arena Pasar Malam dibeberapa kota besar di pulau Jawa, seperti pasar malam Gambir di Jakarta, pasar malam Andir di Bandung, pasar malam Simpang Lima di Semarang, pasar malam Alun-Alun di Yogyakarta, pasar malam Yand Mart di Surabaya.
Pada tahun 1974 diruangan Bali Room Hotel Indonesia Jakarta diadakan pameran Industri Kecil yang diselenggarakan oleh Ikatan Wanita Pengusaha Indonesia (IWAPI) pimpinan DR. Dewi Motik Pramono.
Dari sekian banyak hasil kerajinan industri kecil dari seluruh Nusantara yang dipamerkan pada waktu itu, merasa kagum dan bangga akan Nagari Silungkang, setelah melihat didalam sebuah kotak kaca, disana tersimpan sehelai kain Songket karya anak nagari yang telah berumur 234 tahun pada waktu itu, warna dasar merah hati ayam yang memakai benang Mokou Bulek Soriang tak sudah, bermotif Pucuk Rebung, yang mana kain Songket tersebut bukanlah milik kolektor, tetapi milik sebuah Museum di Den Haag Negeri Belanda.
Informasi dari seorang sarjana asal Koto Anau Solok, di era tahun 1990-an pernah mengikuti bidang studi di Canada, ibu kost dari sarjana tersebut menyimpan lima helai kain Songket tenunan Silungkang. Memang sudah selayaknya kampung Batu Manonggou dijadikan sebagai kawasan penghasil Songket di Nagari Silungkang, karena hampir disetiap rumah disana memiliki alat tenun (palantai) untuk memproduksi kain Songket sebagai Home Industri, istimewanya lagi bukan kaum wanitanya saja yang pandai bertenun Songket, tetapi kaum prianya juga mahir bertenun Songket.
Di masa lampau jika ada tamu yang berkunjung ke Silungkang untuk melihat bagaimana cara bertenun Songket, mereka diajak ke bawah rumah, karena disanalah diletakkan alat tenun, sekarang ini sudah ada dua show room kain Songket yang terletak ditepi jalan lintas Sumatera, lebih tepatnya dibawah kampung batu Manongou, disana juga tersedia alat tenun untuk mendemontrasikan cara bertenun Songket. Keunggulan dari kain Songket Silungkang selama ini, jika dipakai akan terlihat indah cemerlang, Songket Silungkang bukan saja berjaya di Bumi Merah Putih ini, bahkan juga berkibar dibeberapa negara Eropa seperti Belanda, Inggris, Perancis, Swiss dan Belgia bahkan ada diantara ibu rumah tangga disana yang mengoleksi kain tenun Songket Silungkang yang telah berumur antara 100 hingga 200 tahun. Bahkan di Nagari Silungkang sendiri Songket yang seumur itu sudah sangat sulit untuk ditemui.
Begitulah kisah perjalanan sejarah ilmu bertenun songket yang datangnya dari daratan negeri Cina. (SS/DAPESA)
Dari segi sejarah, ia hanya dipakai golongan bangsawan - keluarga kerabat diraja dan orang besar negeri. Kehalusan tenunan dan kerumitan motif corak songket ketika itu menggambarkan pangkat dan kedudukan tinggi seseorang pembesar. Ia telah terkenal di Malaysia dan Indonesia sejak abad ke-13 yang lampau.
Songket punya nilai sejarah yang tinggi sebagai fabrik warisan agung. Selain mengangkat martabat si pemakai, motif dan warna tenunan songket melambangkan kedudukan seseorang.
Sejarah songket
Sejarah dari mana datangnya kain songket itu tidak dapat dipastikan dengan tepat, namun dan asal usul perkataan songket dikatakan berasal daripada ‘menyungkit’ kerana dalam bahasa Siam ‘kek’ membawa erti menyungkit selain ‘songkok’ (China) membawa maksud yang sama.
Mengikut Robyn Maxwell (1990), pengetahuan orang Melayu mengenai teknik songket mungkin diambil daripada orang Cina yang memperkenalkan bahan logam tetapi kehadiran budaya dari Timur Tengah, Parsi, Turki dan Moghul (India) telah memperkukuhkan lagi penghasilannya.
Tidak banyak diketahui mengenai asal songket, tetapi kemungkinannya penenunan songket berkembang di Malaysia melalui perkahwinan antara keluarga diraja, yang merupakan strategi penyatuan biasa sekitar abad ke-15.
Songket menggunakan teknik tenunan, di mana benang emas ditenun antara benang sutera pada kain latar. Fibrik yang mewah dan mahal ini menggambarkan struktur sosial dikalangan bangsawan Melayu.
Corak dan motif
Corak dan motifnya memaparkan ciri-ciri unik identiti orang Melayu dan sekali gus mencerminkan cita rasa budaya bangsa yang mekar dalam persekitaran yang kaya dengan keindahan dan keunikan. Antara corak yang digunakan:
Susunan bunga penuh
Susunan bunga bertabur
Susunan bercorak
Motif yang digunakan pula adalah seperti:
Motif Tumbuh-tumbuhan
Motif Binatang
Motif Alam/Benda
Motif Kuih
[sunting]Proses pembuatan
Secara ringkasnya proses menenun songket adalah dengan menggunakan teknik menyungkit iaitu menggunakan lidi buluh atau bilah nibung melalui benang loseng (warp) di permukaan alat tenun yang dipanggil kek tenun. Proses menyungkit dilakukan setelah benang karat butang disediakan. Benang karat butang digunakan untuk membuat reka corak atau sulaman benang emas.
[sunting]Mencelup benang
Benang perlu dibersihkan sebelum dicelup ke dalam pewarna. Setelah pewarnaan dibuat benang perlu di keringkan, sebelum kerja selanjutnya dilaksanakan.
[sunting]Melerai benang
Pelenting yang diperbuat daripada buluh kecil digunakan untuk melilit benang. Proses ini dilakukan dengan bantuan alat darwin dan alat pemutar rahat.
[sunting]Menganeng benang
Proses membuat benang loseng yang diregang di alat penenun bagi menentukan saiz panjang atau jumlah helai kain yang akan ditenun.
[sunting]Menggulung
Benang-benang yang diregang di alat menganeng (ianian) digulung dengan sekeping papan loseng.
[sunting]Menyapuk benang
Setelah benang loseng dimasukkan ke dalam gigi atau sikat jentera, kerja-kerja menyapuk dilakukan. Dua urat benang loseng dikaitkan melalui setiap celah gigi jentera.
[sunting]Mengarak benang
Karak dibuat daripada benang asing yang digelung. Benang loseng berangka genap dan ganjil akan diangkat turun naik secara berselang seli sewaktu menenun.
[sunting]Menyongket benang
Proses mereka corak di atas benang loseng dengan menggunakan alat yang di panggil lidi dengan menyongketkan benang loseng sebanyak tiga atau lima lembar dan kemudian diikat dan dikenali sebagai proses ikat butang.
[sunting]Menenun
Alat torak yang diisi dengan benang pakan atau benang emas, dimasukkan ke kiri dan kanan di celah-celah benang loseng mengikut corak yang telah ditentukan hinggalah menjadi sekeping kain. Kain yang telah siap ini dipotong mengikut saiz.
[sunting]Songket kini
Hari ini, pemakainya lebih menyeluruh, tidak terhad kepada kerabat diraja. Cara pemakaiannya juga lebih meluas, bersesuaian dengan majlis begitu juga corak dan motifnya yang semakin kontemporari, sesuai dengan perubahan dan peredaran masa. Suasana yang melatari songket kini turut berubah selaras dengan peredaran masa.
Kini, usaha untuk memastikan kesinambungan industri songket masih berterusan dan secara relatifnya berjaya mencapai tahap yang memuaskan sehingga songket semakin popular digunakan sebagai busana majlis perkahwinan, hantaran perkahwinan, cenderahati dan hiasan dinding.
Peningkatan kos penghasilan sutera, benang emas dan perak serta perubahan fesyen dan trend sedikit sebanyak mempengaruhi industri songket seawal pertengahan abad ke-20.
[sunting]Pejuang songket
Usaha memartabatkan industri songket Malaysia ke persada fesyen tanah air dan antarabangsa dicetuskan oleh Allahyarham Datin Seri Endon Mahmood.
Perjuangan Allahyarham Endon yang tidak mengenal putus asa menganjurkan pelbagai program bagi mengembalikan kegemilangan songket Melayu seolah-olah memberi nyawa baru kepada industri seni fabrik yang menjadi identiti masyarakat Malaysia.
[sunting]Rujukan
Tenun Songket
Tenun Songket merupakan seni budaya spesifik dibelahan benua Asia yang berasal dari daratan negeri Cina, keberadaannya lebih kurang sejak 1000 tahun yang lalu. Dalam kisah perjalanan yang cukup panjang. Tenun Songket setelah itu hadir di Negeri Siam (Thailand), kemudian menyebar ke beberapa negara bagian di Semenanjung Negeri Jiran Malaysia. Seperti ke Selangor, Kelantan, Trengganu dan Brunai Darussalam kemudian menyeberang ke pulau Andalas yaitu ke Silungkang, Siak dan Palembang. Yang mana Songket Silungkang berasal dari Negara Bagian Selangor, sedangkan Songket Pandai Sikek berasal dari Silungkang dan Songket Payakumbuh berasal dari Pandai Sikek. Yang membawa ilmu songket dari Selangor ke Silungkang yaitu Baginda Ali asal Kampung Dalimo Singkek beserta hulubalang beliau yang diperkirakan pada abad ke 16 dan lebih kurang sudah sejak 400 tahun yang lalu.
Pada tahun 1910 Songket Silungkang telah berkiprah di gelanggang Internasional pada Pekan Raya Ekonomi yang berlangsung di Brussel ibukota Belgia. Yang mendemonstrasikan cara bertenun pada waktu itu yaitu Ande BAENSAH dari Kampung Malayu, dan dikala itu hanya dua daerah penghasil Songket dari Indonesia yang ikut didalam Pekan Raya Ekonomi tersebut yaitu Silungkang dan Bali. Seperti Songket Bali itu sendiri berasal dari Negeri Sungai Gangga India. Di tahun 1920, Ismail, Kampung Dalimo Godang, adik dari Ongku Palo pergi merantau kenegeri Indo Cina, seperti Vietnam, Birma dan Laos yang membawa barang dagangan berupa kain Songket, kain Batik, kain Lurik serta kain sarung Bugis dari Makasar.
Kemudian menyusul pada tahun 1921 yaitu Muhammad Yasin kampung Panai Empat Rumah pergi merantau ke Calcutta sebuah kota yang terletak diujung pantai timur India, membawa barang dagangan yang sejenis dengan barang dagang yang dibawa Ismail ke Indo China. Apa kata Om Frans dari Maluku, bagi kami orang Maluku belum bisa dibilang Dehafe (Elite) apabila salah satu keluarga disana belum menyimpan sekurang-kurangnya 20 helai kain Songket tenunan Silungkang. Begitu juga pakaian adat perkawinan di Minahasa Sulawesi Utara, seperti penganten wanitanya juga memakai kain Songket tenunan Silungkang, yang mana warga dari kedua daerah tersebut sangat bangga sekali memakai kain Songket tenunan Silungkang, sebagaimana bangganya masyarakat Minangkabau memaki kain sarung Bugis dari Makasar. Di era tahun 50-an, Abidin kampung Dalimo Godang berdagang kain Songket dengan mempergunakan jasa Pos dan mengirimkan dengan pos paket ke berbagai kota di Indonesia, antara lain : Padang, Jakarta, Bandung, Semarang, Yogyakarta, Surabaya dan Makasar.
Masih pada era yang sama, Songket Silungkang hadir sebagai peserta di arena Pasar Malam dibeberapa kota besar di pulau Jawa, seperti pasar malam Gambir di Jakarta, pasar malam Andir di Bandung, pasar malam Simpang Lima di Semarang, pasar malam Alun-Alun di Yogyakarta, pasar malam Yand Mart di Surabaya.
Pada tahun 1974 diruangan Bali Room Hotel Indonesia Jakarta diadakan pameran Industri Kecil yang diselenggarakan oleh Ikatan Wanita Pengusaha Indonesia (IWAPI) pimpinan DR. Dewi Motik Pramono.
Dari sekian banyak hasil kerajinan industri kecil dari seluruh Nusantara yang dipamerkan pada waktu itu, merasa kagum dan bangga akan Nagari Silungkang, setelah melihat didalam sebuah kotak kaca, disana tersimpan sehelai kain Songket karya anak nagari yang telah berumur 234 tahun pada waktu itu, warna dasar merah hati ayam yang memakai benang Mokou Bulek Soriang tak sudah, bermotif Pucuk Rebung, yang mana kain Songket tersebut bukanlah milik kolektor, tetapi milik sebuah Museum di Den Haag Negeri Belanda.
Informasi dari seorang sarjana asal Koto Anau Solok, di era tahun 1990-an pernah mengikuti bidang studi di Canada, ibu kost dari sarjana tersebut menyimpan lima helai kain Songket tenunan Silungkang. Memang sudah selayaknya kampung Batu Manonggou dijadikan sebagai kawasan penghasil Songket di Nagari Silungkang, karena hampir disetiap rumah disana memiliki alat tenun (palantai) untuk memproduksi kain Songket sebagai Home Industri, istimewanya lagi bukan kaum wanitanya saja yang pandai bertenun Songket, tetapi kaum prianya juga mahir bertenun Songket.
Di masa lampau jika ada tamu yang berkunjung ke Silungkang untuk melihat bagaimana cara bertenun Songket, mereka diajak ke bawah rumah, karena disanalah diletakkan alat tenun, sekarang ini sudah ada dua show room kain Songket yang terletak ditepi jalan lintas Sumatera, lebih tepatnya dibawah kampung batu Manongou, disana juga tersedia alat tenun untuk mendemontrasikan cara bertenun Songket. Keunggulan dari kain Songket Silungkang selama ini, jika dipakai akan terlihat indah cemerlang, Songket Silungkang bukan saja berjaya di Bumi Merah Putih ini, bahkan juga berkibar dibeberapa negara Eropa seperti Belanda, Inggris, Perancis, Swiss dan Belgia bahkan ada diantara ibu rumah tangga disana yang mengoleksi kain tenun Songket Silungkang yang telah berumur antara 100 hingga 200 tahun. Bahkan di Nagari Silungkang sendiri Songket yang seumur itu sudah sangat sulit untuk ditemui.
Begitulah kisah perjalanan sejarah ilmu bertenun songket yang datangnya dari daratan negeri Cina. (SS/DAPESA)
Tuesday, September 1, 2009
PLR Cash - Killer Tactics To Make A Fortune with PLR
If you're not familiar with PLR content, now is the time to learn!
Private Label Rights is a type of content that, once purchased, allows you to reuse that content as your own. Although every publisher gives different rights with their content, you are usually able to rewrite it, add your name, divide it up and sometimes even publish it as is.
There are a lot of other things that you can do with the product. You can give it away as a bonus, use it to build your list, use the content to use as an autoresponder sequence to your list, use it as content for your web site, break it down into smaller articles etc.
If you haven't been using PLR products, I've got some good news for you and some bad news for you. The bad news is that you have been missing out, the good news is that you can really start to make some serious money using PLR products.
If you're going to make money online you have to be able to manage your time. One thing that using PLR products does, is free up so much time.
You don't have to spend that time writing new products. You don't have to write that content for your web site, you don't have to write all of those articles etc.
That's huge because that's time that you could be spending doing other things. You just have to find a place to get really good PLR products and once you find that place you can keep coming back for more.
When you buy PLR products you have to look at it as an investment. It's an investment because you're buying the product, in order to save time and make money from it.
It's just like investing in a domain name or web hosting. We invest in those things because we want to make money from our website.
Killer Tactic #1: Create Audio Products
Audio products are hot! And that trend is on the rise as everyone and their dog get MP3 players. It's so easy for someone to purchase a product they like, upload it to their MP3 player and listen to it while walking their dog, exercising or cleaning their house.
The first business plan we'll look at it is how to take PLR content and make your own audio products from it. It's easier than you might think!
Step #1: Choose Your Topic
Before you begin creating your product, you need to determine what topic you will be covering. There are lots of ways to research popular topics. Start by visiting forums, reading online and offline publications, researching what keywords people are searching for and checking out what's hot on eBay and Amazon.
All of the content available to Elite Members has been researched to make sure it's a topic that our members can make money from. Whether you're looking for reports and articles on business topics, health topics or hot niches - you'll find it! Keyword lists are even included so you can get ideas on how to position the content to make it even more profitable.
Once you've found the main information you want to use for your audio product, look for some additional information you can add. Remember, by combining different types of PLR content you're making a product that is different then what other people may be offering. Simply using one piece of PLR content means that others can easily recreate the product.
Step #2: Decide on Your Purpose
Are you going to sell the digital audio product? Use it in a membership site? Give it away to build your list? Sell it as a physical product? Bundle it will other products? Use it to drive traffic to your site?
Let's look at a few ways you can use an audio product:
Sell it as either a digital or physical product. Audio products have a much higher perceived value and as a result you can charge a premium for them. What might sell for $37 as an ebook can often sell for $67 as a digital audio product or $97 as a physical audio product. That's a big difference in the amount you can earn for just a little bit of extra work. And if you offer both an ebook version and an audio version, you can greatly expand your potential market.
Give it away to build your list. Free giveaways are a great way to build a list (and we'll talk about other ways to do this in upcoming Business Plans). Impress potential customers by giving them an audio product in exchange for giving you their name and email address.
Use it as a front end product. We'll talk more about front end products in Killer Tactic #7, but the basic idea is that you sell something for significantly less than it's worth just to create a list of BUYERS. A list like this is worth a lot more then a list of prospects because proven buyers are more likely to buy again.
Knowing before you begin how you will use the audio is important because it may determine whether you record one long audio session or shorter sessions. And it may have an impact on your choice in Step #3.
Step #3: Determine How You'll Present the Information
You can simply read the PLR content word for word if you want - a lot of people have had success doing so. But there are other, more creative ways that you can present the PLR content for your audio product:
=> An interview. Position yourself as an expert by having a friend interview you about the topic. To keep your answers professional and on topic, it's a good idea to arrange the questions ahead of time and have your answers written out.
=> A question and answer session. Create a series of questions related to the PLR content you've decided to use for your audio product. You can then ask and answer the questions to create a very useful audio product.
=> An information class. Structure the information so that it can be presented as a course. Start with the basic information as an introduction and then move into more advanced topics. Depending on the topic you may even create worksheets to include with the audio as a great bonus!
=> A series. Certain topics are best presented as a series of audios instead of one long one. Dividing the content up can make it easier for customers to use it as a learning tool. It also has a higher perceived value.
=> A Live Session. If you're confident with your presentations skills, you can do your session with a live audience. Invite your friends and colleagues and even mention it in related forums to get some listeners. The advantage of having a live audience is that you can field questions after you present the core information.
Step #4: Figure out the Technology
Free teleconferencing lines are now very easy to find. The one that I personally use is Free Conferencing.
It's free, easy to use and they offer the recordings at no additional charge. So once you're done you can download the .mp3 file within 60 minutes and you're ready to burn it to a CD or upload it to your website. It couldn't be any simpler!
And since there is no charge to use the conference line or have recordings made, you can redo it as many times as it takes.
Want to interview someone but don't want them to pay for long distance? No problem, you can use their very affordable 1-800 number service for around $0.08 a minute. And you don't have to buy minutes that you won't use, simply pay-as-you-go.
Step #5: Have a Transcript Created
Audio products that include a transcript sell for more then ones without a transcript.
iDictate is an affordable transcription service that allows you to upload an .mp3 file. Within 24 hours (although often much sooner) you'll have a professional transcript! The only down side is that jobs are priced per word so it can be difficult to know exactly how much you will pay ahead of time.
Killer Tactic #2: Create a Membership Site
Membership sites are a great way to start a recurring income stream. Even if you have only 200 members that each pay $20 per month. That's $4,000 every month from one site. And that's before backend sales.
Starting a membership site using PLR content will save you countless hours of writing (or countless dollars having the content written for you). And since membership sites need to have a lot of content to attract members, PLR can give you a leg up quickly.
Step #1: Choose Your Topic
When asked how to best start a membership site, Ansel Gough (Ansel has created several successful membership sites and now helps others do the same at MembershipSiteAdvisor.com) is very clear - it's all about choosing the right topic.
"The best place to start is to focus on your own�interests and hobbies. You'll usually find that if you are passionate about something, so will a lot of other people. Ask yourself these questions: �
a) What sites do I keep returning to?
b) Why do I return to these sites?
c) What products have I purchased on the topic?
d) What made me buy it?
e) Where did I find the product?
f) What keywords do I use when searching for my hobby or interest online? �
Answering these questions will become your market research. You can then build your site around the answers to these questions. Before you launch anything remember this saying "whatever they're buying I'm selling."
This simply means that whatever people are buying you should start off selling that item. Don't try to sell something that no one wants buy, or you don't know if they want to buy it."
Step #2: Decide How You'll Make Money
Before you create your membership site, take some time to plan out exactly how you'll make money. A few options to consider are:
=> One Level of Paid Membership - All members pay the same price for access to the site.
=> Multiple Levels of Paid Membership - Members pay different prices depending on what level of access they choose.
=> Conditional Free Membership - Some membership sites charge a fee unless the member's agree to meet certain conditions. For example, this may be a certain amount of participation on the site such as a minimum number of forum posts or providing time to help other members.
=> Free Membership - Sometimes there is more money to be made from selling products to a trusting group of members. In this case, a free membership option would be best.
Step #3: Put Your Site Together
JVManager is one of the best membership scripts. All you have to do is create your member's area like you would any website and put all of the files in one folder on your host's server. Then in the backend of your JVManager you can specify which folders contain member's only information and it will automatically require a login and password for access to those pages.
Step #4: Add Lots of Great Content
The more content you can offer your members, the better! Remember, your members are paying to learn something and the more you can give them, the more likely they will be to stick around.
PLR content is by far the quickest and cheapest way to add a lot of content. Once you have lots of great information to offer, use these other creative - yet easy - methods to continually grow your site:
=> Interviews - Contact well-known people in the industry and ask them to complete a short email or phone interview. Or do a series of interviews on a certain topic.
=> Case Studies - Talk to customers who have used some of the techniques given to members and do a case study on what worked for them. For example, if you are creating a membership site on "heart health" you can interview someone who has survived a heart attack about their experiences and how they have become more health conscious.
=> Reprint Articles - Although original content is best, there are a lot of informative articles available for reprint provided the resource box is included. Including some of these articles is an excellent way to provide more information on certain topics.
=> Reviews - Doing a review of a website, book, software package or service can be a quick and easy way to add content to your site. And members love this type of content!
=> Comparisons - Put together a chart of comparisons on different products or services. For example, a comparison of the features available in the different weight loss sites would add great value for members.
Step #5: Keep Your Site Updated
The key to a successful membership site is to add content on a regular basis. The more "hands off" you can make it, the better! That will free up your time to focus on recruiting new members and building other membership sites.
Here are some ways to keep your membership site updated...
=> Add a "Content Drip"
Probably the easiest way to do this is using the blogging tool WordPress. It's easily added to your site so you can have a section for new content that is updated on a regular basis. When you write a new post there is an option to change the "Post Timestamp". Simply set it for a future date and time and the information will not be available until then.
See Killer Tactic #6: Start a Money Making Blog for more great information on how to start a blog using WordPress.
=> Add Lots of Quotes/Tips
Another great way to have your site changing on a regular basis is to use a "random text" script. This works by pulling information from a text file and displaying it whenever the page is loaded.
Scripts like this are a great way to display random quotes, tips, resource recommendations, jokes and related websites. And every time a member loads the page they will see a different one so customers are always seeing something new, without you having to be constantly adding content!
A free "text rotator" script that I've used many times is Show Random Quote 1.0 from HotScripts.com.
=> Add an RSS Feed
There are thousands of sites that allow others to publish their content using RSS feeds. How it works is you insert a little bit of code into your site and then when they publish new content it's automatically added to your pages. Once you've inserted the code, there's nothing more for you to do.
One of the best services for getting RSS feeds and easily integrating them into your site is RSS Feed Reader. All you have to do is choose from their many different feeds (which include everything from world news to sports) and then choose how you want the content to look. They'll give you the code you need to add the RSS feed to whichever web pages you want. It's as simple as pasting it into your site.
Killer Tactic #3: Create a Physical Product
In most markets, a physical product can be sold for SIGNIFICANTLY more then a digital product because it has a higher perceived value. Use this to your advantage by offering customers the option of both an electronic version and a printed version of your books and CDs.
Physical products also result in fewer chargebacks and refund requests. After all, it's difficult for the bank to honor chargebacks when you have proof that a physical product was shipped. And people are less likely to ask for a refund if they are required to pack up a physical product and return it.
Best of all, with the new "create on demand" services now available, it's not all that much extra work or expense to have your own physical product.
Step #1: Choose Your Product
The first step to creating a physical product is the same as most of the business plans. You have to decide what your product will be about, and what PLR content you'll use.
A great way to find out what other products are available is to research on Amazon.com. You'll get a good idea of what is already being published on the topic you're considering.
Are you finding there is lots of competition? That's probably a good thing because it means there is a strong market. A winning business plan has always been to create a product in a hot market - but make it BETTER then what's currently available.
Step #2: Find a Printer
There was a time when having a physical product meant finding a publisher and paying to have hundreds or thousands of copies printed. You would then have to keep those books or CDs piled to the ceiling in your spare bedroom or pay to have them stored in a warehouse.
Luckily, it is now A LOT easier!
Companies such as CafePress.com, lulu.com and Disk Makers will publish your products on demand and send them directly to your customers. There are no minimum order numbers and no prohibitive setup fees.
An added bonus is that both CafePress.com and lulu.com also have busy marketplaces where your book will be listed at no additional charge. This is an extra distribution channel that is very profitable for many self-publishers.
Step #3: Get Your Product Listed on Amazon
Amazon is by far the largest online bookseller - so having your product listed with them can mean huge exposure. It will take a little bit of work but it is entirely possible for you to get your product included on their site.
Getting an ISBN or UPC
In order to sell your products on Amazon you'll need to get an ISBN (for books) or a UPC (for CDs and DVDs).
If you publish your product using lulu.com or CafePress.com they have packages that include the necessary numbers and barcodes.
If you want to purchase an ISBN (International Standard Book Number) yourself, visit the US ISBN Agency. On their site it says they only sell them in blocks of 10. But if you call them at 1-877-310-7333 (select option #4 from the menu) you can get information on purchasing a single ISBN for approximately $125.
Once you get an ISBN you'll also need a barcode. There is software that you can purchase to do this yourself. Or a great option is Bar Code Graphics, which charges only $10 to generate a barcode using your ISBN.
UPCs are distributed only to members of the UCC (Uniform Code Council). Unfortunately registering can cost a lot of money plus there is an annual fee to remain a member. An alternative for most self-publishers is to purchase a UPC code from a reseller. A good one is Subdivisions Media Inc. who charge $100 for your first UPC code and $35 for each additional. Another option is Simply Barcodes who sells UPC codes for $89 each.
Or, if you're using Disc Makers, they'll give you a free UPC code.
Creating an Amazon Account
Once you have your ISBN or UPC code you can apply for an Amazon Advantage account. The cost is only $29.95 per year in addition to the 55% of the original list price that Amazon keeps as a commission.
After applying it will take a couple of weeks for Amazon to approve your title. Remember to wait for their approval before you mail them your product. They will then email you a request (usually for 2 copies), which you should send them promptly.
Future orders will come as Amazon sells your book. Typically they'll order a few at a time, but if it's a big seller be ready to provide them with greater quantities. Either way, remember that you won't be paid until someone purchases your product from Amazon.
Getting more Exposure on Amazon
There are a couple of ways that you can increase your exposure on Amazon. Start by providing a scan of your cover. This is an easy way to make your product stand out.
Another method that can improve sales is to participate in Amazon's "Search Inside the Book" program. If you choose, the entire contents of your book will be scanned and made searchable via Amazon's search engine. This allows people searching for keywords that you use throughout your book to find your book easily.
Killer Tactic #4: Start a Money Making Blog
You can make a lot of money with a blog, if you do it right.
The key to success is to have great content and to monetize that using several different revenue generators. As Darren Rowse of Problogger.net says "I've long advised that bloggers seeking to earn an income from blogging spread their interests across multiple revenue streams so as not to put all their eggs in one basket."
Darren is very open about earning in excess of $100,000 each year from his 20+ blogs. As a professional blogger he's learned the ins and outs of creating a money making blog. I highly recommend that you read his blog at Problogger.net and learn as much as you can.
Step #1: Find a Unique Angle
The best blogs are like good newsletters - they have something unique to offer readers.
Start by researching the topic and/or industry you're interested in blogging about. What angle is not being covered by the current blogs? What new information can you offer readers?
Once you've found your unique angle, come up with a great name and slogan. Branding your blog will be important to make it stand out and be remembered by your visitors.
Step #2: Choose Your Software I highly recommend WordPress because of its flexibility. Since it's "open source software" anyone can use it on their site for free. And there is an entire community of developers who create plugins that add functionality.
Because WordPress can be installed on your own server, you have more control over it. If you're nervous about installing your own software, don't worry. The instructions are extremely quick and easy to follow.
Step #3: Customize Your Blog
Another thing I love about WordPress is the number of free templates that are available. It makes customizing how your blog looks a breeze! For some of the best, check out:
Official WordPress Theme Page
There are several plugins that almost every blogger can benefit from. Here are several of the best and the sites where you can download them:
WP-Polls - This plugin allows you to add a fully featured poll to your blog. Because it adds a new menu option in your WordPress administration area it's extremely easy to add, change and delete new polls.
Recent Posts - Allows you to add an area to your sidebar where the most recent posts are displayed. This is a great way to catch a reader's attention by showing them other posts that they may be interested in checking out.
Subscribe Me - The Subscribe Me Plugin automatically adds buttons to your sidebar that allow visitors to add your blog's RSS feed to the news reader of their choice.
WP-Quotes - A great way to add changing content to your blog is using the WP-Quotes Plugin. It allows you to load a database with your quotes and then choose to display them randomly or assign specific quotes to specific posts.
WP-Cron - This plugin adds to the administrative features of WordPress by allowing you to schedule certain functions in the WordPress admin panel. It comes with several helper plugins that depend on the main plugin. For example, the WP-Cron Moderation plugin sends an email every hour about comments that are awaiting moderation.
One of its greatest features is that it includes the ability to schedule backups. Once you enable the WP-Cron plugin, you can schedule daily backups of your WordPress database to be sent to an email address. Simply set it and forget it -- the backups will execute on a daily basis without any effort on your part.
AdSense Deluxe - If you're using WordPress with Google AdSense this is a great plugin. It lets you easily embed AdSense or Publisher Network ads in your blog posts. One of the nicest features is that it gives you an area where you can preview ads and see what might be displayed for a given post using a test account. You can click on ads to see where they lead without counting as an impression or going against the terms of service. It's not exactly what will be displayed but it gives you a good idea.
WP-ContactForm - Quickly add a contact form to your blog to make it easy for visitors to contact you without having to list your email address.
Subscribe to Comments - Often visitors will leave comments that they would like to track. Unfortunately, they often forget to check back, or choose not to because they don't have an easy way. This plugin solves this problem by placing a checkbox next to your comment form so that visitors can easily check that box to receive email updates as comments are added to the post.
Akismet - Spam comments can be a big problem with WordPress blogs. If you allow comments this plugin helps weed out the spam.
WordPress Email Notification - Keep people coming back by allowing them to subscribe to your blog and receive email notifications when new posts are made.
Step #4: Setup a "Content Drip"
The surefire way to have a successful blog is to update it at least once a day. If that seems like too much work, don't worry! You can set up a "drip" of content so that you don't have to login and make a post every day.
How a drip works is you enter a series of posts at one time and set them to be posted to your blog on a schedule.
WordPress makes this easy because when you make a post you can simply set the "Published On" date to whatever day you want. When that day comes, the post will be automatically added without any additional effort on your page.
Step #5: Add Multiple Revenue Streams
The key to making good money from your blog is to use as many different revenue generation tactics as you can without it being distracting to your readers. Remember, developing a loyal following is key to the long term success of your blog. So don't scare them away by making your blog look like one big ad!
Here are some great ways you can make money from your blog:
=> Promote Your Own Products and Services - You are likely to make the most money from promoting your own products and services. So whenever possible, mention them in your posts. Don't have products or services of your own? Read the other business plans in this report and make a few using PLR content. It's quick and easy to do!
=> Recommend Other People's Products and Services - There is no shortage of products that you can promote as an affiliate. A great way to introduce them to your blog readers is to write a review or incorporate them into an informational post. Whatever you do, make sure you write something unique telling people about the product or service instead of using the affiliate materials provided. Readers can spot sales copy from a mile away.
=> Join an Advertising Program - One of the most popular advertising programs for bloggers is Chitika Mini-Malls. Their program allows you to insert pictures and "buy now" buttons for products such as electronics, baby supplies and even makeup. Another options is to add Amazon.com products to your posts. Or even embed related eBay listings. All of these are great revenue generators when used in context.
=> Sell Advertising Space - There are several services that exist to help blog ad sellers connect with ad buyers. Once your blog is getting some traffic you may want to explore this option as another revenue stream. One of the largest services is TextLink Ads but if you do a search in Google you'll find others as well.
=> Include AdSense Ads in Your Posts - The easiest way to do this is with the AdSense-Deluxe WordPress Plugin. Follow the instructions and in no time you'll be able to quickly and easily add AdSense to any posts you want.
=> Post for PayPerPost.com - A new service now available is PayPerPost.com. It's a service that matches up advertisers looking for links on blogs with bloggers looking to make money by posting links. For every post you make for an advertiser you'll earn a minimum of $5. It's not a lot, but it's a great way to make some extra cash while you get your blog off the ground.
Step #6: Get the Word Out
One of the best ways to get the word out about your blog is to use "pinging". Pinging is blog speak for "notifying other sites when your blog is updated". There are a number of services that keep track of blogs and publish when they are updated to provide readers with up to date content.
By pinging these services, you let them know that your blog has been updated so they can crawl and index your site. The result is an increase in your blogs popularity and in turn your traffic.
WordPress comes with a built in pinging feature. Every time you make a new post to your blog, a ping is sent automatically with no work required on your part. You can find more information on which sites are pinged in the "WordPress Admin section". From the "Options" menu choose "Writing" and at the bottom of the screen you'll see "Update Services".
By default, WordPress sends a ping to Ping-o-Matic which is a service that sends your ping information to more than 15 of the most popular blog directories. If there are directories that you would like to ping that Ping-o-Matic does not include in their list, you can easily add them by simply typing their ping address in the "Update Services" box.
One directory that is worth adding is Technorati. Although Ping-o-Matic does send information to them, they recommend on the Technorati website that you ping them directly. Do this by adding http://rpc.technorati.com/rpc/ping in the "Update Services" box.
Killer Tactic #5: Create Front End Products
Another excellent use for PLR content is to create front end products. These are products that encourage people to make their first purchase with you. The first purchase is ALWAYS the most difficult (and expensive) to get. If it goes well and the buyer finds the content valuable, it will be significantly easier to sell to that customer again in the future.
If you have a list of people who have shown a genuine interest in what you offer, you'll be able to sell to them over and over again.
But not all lists are created equal.
A problem that a lot of newbies have is that they build a list of the wrong people. They focus on giving away as many freebies as they can. And often these freebie seekers never end up spending any money with them.
How you can create Front End Products...
Step #1: Create a Great Product
The first place to start is always to put together a great product. It has to be something that people are willing to pay for and that will make them want to buy from you again. With the first product is always a good idea to OVERDELIVER. Do this by making sure the content is really great and by adding an unexpected bonus.
So what type of content works well?
Special reports, ebooks, audio products, workbooks and software applications all make great front end products. Choose something that will capture the interest of your target audience.
Step #2: Find Ways to Promote Your Product
Once you've created your product, you need to get the word out about it. One of the best ways to do this is to ask others to promote it in exchange for a 100% commission. If they know they'll be able to make ALL the money, they'll be much more eager to spread the word. Remember, you're still capturing every buyer's contact information so you're building a very valuable list of PROVEN buyers.
As people agree to promote your report, it will be important to find an easy solution for tracking sales and paying them their commissions.
Along with the report $7 Secrets, Jon Leger also offers an amazing script that automatically send payments to your affiliates PayPal accounts the second they make a sale for you. You don't have to do a thing, and they'll love getting their money instantly instead of having to wait for it.
This script alone is worth the $7 for Jon's report.
Step #3: Automate the Delivery of Your Product
One of the best parts about selling digital products is that you can automate the delivery. This means less time you have to spend dealing with administrative work so you can focus on getting new products to market (and more money into your bank account!)
One of the easiest ways to automate the delivery of digital products is using the very secure and easy to use, JVManager. It handles payments through PayPal (which is the easiest and cheapest option) as well as other payment processors such as Clickbank, eBay, 2Checkout.com and Authorize.net to name a few.
Step #4: Make the Most of Your New List
Once you start building your list of proven buyers, you have to stay in contact with them to keep them interested in what you offer. Send them a weekly newsletter full of great information, direct them to your blog to read informative posts or offer other products at varying price points.
Take good care of your list, and they'll take care of you!
Killer Tactic #6: Reposition the Content for Other Markets
The key to financial success is that whenever possible you have to leverage your resources. A great way to do this is to market the same content to different target audiences.
For example, for Elite Members one of the types of content we offer is Niche Domination Packages. These include a series of tips (usually 101) on a variety of topics like Time Management.
Now a lot of people would simply offer the time management tip as is. But smart business owners know that taking the niche of "time management" and making the focus even smaller is a great way to leverage the content.
Simply reorganize the content, add a relevant intro and maybe include a few specific articles or rewrite a few tips to be more focused on the niche. And voila! You now have reports you can sell to...
=> New Parents
=> Dentists
=> Students
=> Working Moms
...and the list goes on!
Think outside of the box and you'll probably be able to come up with dozens of other groups who would be interested in a specialized time management report just for them. After all, if you're a student are you more likely to buy a general report on time management or "The Student's Guide to Time Management"? I think the choice is obvious.
Step #1: Choose the content
This is the easiest place to start. Choose a topic that you can immediately think of several different groups of people it applies to.
Step #2: Brainstorm a list of markets that would be interested in this content
If you've selected a good topic, you'll have no problem coming up with a couple of dozen different groups who will be interested in your report. Take some time to brainstorm as many as you can.
Once you have a big list, do some research to see whether similar products are being offered. Look for groups that are large but where the competition is minimal. These are the best places to start because you can quickly see results.
Step #3: Create Different Versions of the Report
To create a different version of the report, you don't need to change it completely. Simply write a great introductory letter aimed at the group and then pepper unique tips and other information throughout the report. Give it an appropriate title and you have a "nichified" report.
Killer Tactic #7: Use eBay as a Lead Generator
eBay has more than 200 million users that buy more than $28 million dollars worth of products every day. EVERY day. Imagine what even a fraction of that traffic could mean for your business.
Sydney Johnston - creator of the Auction Genius Course - has been dubbed "The Auction Queen" because of the success she's had selling on eBay. Although she started using eBay to sell products, she's since changed her focus and now uses eBay as a lead generator.
I had a very interesting conversation with Sydney and learned more about how she's using eBay...
"Physical products are outstanding for cash generation, when you really need money.
But once I'd solved my money problems and I didn't have to worry about paying my bills every month, then I started looking around for ways to build wealth instead of cash flow.
The lead generation via eBay is what I have as a wealth plan. So I don't sell many physical products any more."
So what exactly is Sydney's plan?
It's actually brilliantly simple. Create mini-sites that focus on a specific niche and then generate leads to those sites using eBay, article marketing and search engine optimization. Sydney has it down to such a science that she's currently creating one site every two weeks or so.
Read on to find out her step-by-step plan.
Step #1: Research Topics that are Hot on eBay
You'll get a lot further with a lot less effort if you look for a "hungry market" and then give them what they want. Unfortunately a lot of online marketers get this wrong. Instead they choose the topics that they're interested in and then try and find a market for them. Trust me, it's a lot easier to find out what people want and then provide it.
Selling on eBay is no exception.
The eBay Marketplace Researcher is a great tool to find out what eBay users want. As explained on the eBay site, it allows you to "access up to 90 days of eBay historical completed items data. Understand the demand for items you're planning to sell with charts trending average bids per item, number of completed items and more. View top searches within a category or the entire site to see what buyers are searching for."
Step #2: Create Your Mini-Site
Once she has chosen a good topic, Sydney creates a mini-site with around 30 pages that contains informative articles, Adsense ads, info products for sale and affiliate program recommendations. She refers to these as "wealth sites" and her business is made up of hundreds of them.
When looking to build a new wealth site, Sydney uses the following criteria:
1.It must be profitable
2.It must be able to be put on autopilot
3.It must endure
Her income goal for new sites is only $10 a day. It doesn't sound like much, but if you have only 10 of these sites that quickly becomes $36,500 a year. Once you have 100 sites you're earning $365,000 a year! Not too shabby.
And remember, once they're set-up all of the sites are running on autopilot and will continue to run indefinitely. We'll talk about this more in Step #6.
Step #3: Put Together Your Info Product for eBay
Putting together an info product can be as simple as combining several articles. Within your info product be sure to direct people to your website for more information, special deals, a related product, to join your newsletter, etc. Remember, the purpose of selling the info product is to generate interest in your website so spend some time including compelling reasons why buyers should visit your site.
Step #4: List Your Info Product on eBay for $0.99
As Sydney explains, "The info product will be a way to generate leads. Period. I don't care about the money that I make from eBay auctions. Don't misunderstand me, I want the money, I'm not saying I don't want it. But that's not my goal.
If you've got an auction on eBay you've got a choice of one of two goals. Number one is you want to make as much money as you can on whatever you're selling. The cash flow. Number two, you're after the lead. And that is the wealth building. This helps me to get to my $10 a day from AdSense and my one info product on the site.
So the way I do this is very simple. The eBay rules say that the cheapest price you can sell an info product on eBay if you're going to sell multiples is $0.99. I used to do $0.01 auctions all the time and I can still do them but only one at a time and it's just not worth my time.
So what I'll do is I will create an auction selling a $0.99 info product. And I give a lot of stuff - Ken Evoy always uses that word "overdeliver" - I overdeliver. I've got an ebook, I've got a bunch of articles that go with it, etc., etc. So it's an incredible bargain.
It costs me $0.20 to list a $0.99 info product on eBay - for one auction. And then every time I sell one it's $0.05. But of course I'm making $0.99 so it doesn't really matter. So what I'm doing in effect is creating a classified ad that goes on eBay. And it's totally within their rules, I'm not doing anything sneaky.
I put this product up there and I will experiment with it until it's producing about as well as I think it's going to. So for a little over $10 a year I have a permanent ad on eBay.
And you can have up to 15 products that are all the same. Some products I will create variations like "asthma for teenagers", "asthma for babies" or "asthma for people who live in cold climates". I can vary it just enough to make it a whole different product.
And you just leave these things up there year round and they keep churning out money. And at $0.20 an auction it doesn't take much to be profitable. There is software that you can use that will relist your products on eBay. It's on autopilot. I mess with the auction a little bit to get it going and then I let it relist and relist and relist. It's the cheapest advertising in the world.
Inside these info products will be various links that will take people back to my site for various reasons... Maybe I'm giving away something free, maybe I have a newsletter or I use Private Label stuff a lot and there will be reports, or maybe I've got a coupon, or affiliate links."
Step #5: Approach Others to Promote Your Report
One trick that Sydney has used successfully is to approach other people selling products on eBay that are related to the report she's promoting. She then offers it as a "free instant download" that the eBay seller can give to everyone who makes a purchase. They get content that is of interest to their customers, and Sydney gets her report (and the plug for her mini-site) in front of people who have expressed an interest in her topic.
Step #6: Put Your Site on Autopilot
After her promotions have paid off and Sydney's site is earning around $10 a day, she puts it on autopilot...
"Once I get my $10 a day - it can be $8.97 or $11.46, somewhere in that market - I put it on autopilot.
And the way I do that is my tech partner built me this software that does what they call dripping. It has roughly 30 articles on there. And I add another 30 articles into this drip software. And every 3 to 4 weeks it adds another article automatically without me having to mess with it.
So I don't have to mess with that site again for another two and a half years. I can build that site, get it to $10 and then go on to the next one.
Although I don't mean to imply that I can build this site and then everything comes to total a halt. I don't do that at all. But I have 3 or 4, maybe 5 at any one time that I'm promoting."
Whatever your info product is - an ebook, a special report, an audio product - using this method is a fantastic way to use eBay as a lead generator. Twenty four hours a day, seven days a week, 365 days a year.
Killer Tactic #8: Build a Huge List Using Traffic Exchanges
Traffic exchanges have gotten a bad rap. People looking to "get rich quick" try them out for a couple of days and when they don't see immediate results they declare them a waste of time.
But there are a lot of people quietly building HUGE lists using only traffic exchanges.
One of those people is Jon Olson. He's the owner of Hit Exchange 101. Says Jon about his experience with traffic exchanges - "I first got my start with them actually trying to promote a music band I was managing back in 1999. They have been the best source of traffic I have ever used."
So why does Jon think that people are so quick to say that traffic exchanges don't work?
"A few reasons. One, they take effort. Internet marketing has always been based around the 'set it and forget it' way of doing business, and that's fine. But getting good results in the traffic exchanges does take a bit of elbow grease. The next reason, people try to sell all the time. In a traffic exchange, the selling should come on the back end. Generic affiliate pages do not work and that is still to this day, what is promoted the most in the exchanges. So I think ignorance is why these programs have never been as respected as they should be. There's much more to them that sticking a page in the exchanges and surfing for credits."
According to Jon, anyone can see success with the traffic exchanges. His advice is to "be a sponge. Soak up as much information as you can. There is a lot of amazing information out there on how to build a business using traffic exchanges, but not everyone takes action. Get out there and learn the who's who in the business. Learn the terms. Come to the forums. Attend the weekly seminars. Just be a sponge."
Step #1: Determine Your Objective
Jon has strong opinions when it comes to what you should NOT promote in the traffic exchanges. "Promoting generic affiliate sites. You must remember, traffic exchanges are on a short 10-30 second timer. So why on earth would you promote a 15 page long sales letter? Think of it this way. People are surfing to earn credits, not to read a novel. So KNOW this and promote accordingly."
Another thing to keep in mind is what type of people are using the traffic exchanges. They're other entrepreneurs like you looking to make money. A report on "How to Get Started with Needlepoint" probably isn't going to be a big seller with them. However business and health related topics definitely will be.
Step #2: Choose a Giveaway that will Build a Good Quality List
Remember, your ultimate goal is to build a targeted list. The more that the members of your list are interested in what you sell, the more likely they'll be to purchase from you. Keep this in mind when choosing a giveaway to offer.
For example, if you sell information on "Keeping Your Heart Healthy", a great free report would be "Tips for the Busy Entrepreneur to Stay Heart Healthy". By relating the title of your report to the audience you'll greatly increase your response rate.
Step #3: Choose Your Traffic Exchanges
There are both free and paid options. Which one is best for you depends on whether you have more money or time to devote to the Traffic Exchanges. Either way, be sure to do your research before choosing which Exchanges to participate in - they are not all created equal!
Some of the best Traffic Exchanges are:
TrafficSwarm
I Love Hits
TS25
Max Traffic Pro
Step #4: Setup Your Mailing List Software
A reliable mailing list solution is very important when building a list of prospects. Making it easy for them to subscribe and unsubscribe automatically will mean less time you waste managing your list. And using professionally managed mailing software means MUCH higher delivery rates. The major mailing list providers have relationships with the large ISPs such as Yahoo!, Hotmail and AOL so that your messages get past the spam filters and don't end up in the dreaded "Bulk Mail" folder.
Getresponse.com has one of the most reliable autoresponder/mailing list services available. If you're looking for an affordable solution that will grow with your business I highly recommend that you check it out. I use them, I love them.
Step #5: Create Your Splash Page
The key to success in the traffic exchanges is having a killer splash page. If you're not familiar with splash pages, they are short and to the point pages that tell visitors what you're offering. This is what prospects will see when they click on your listing in the Traffic Exchange so it has to grab their attention immediately and make them want to take action.
"Use splash pages" Jon recommends, "and hire a professional designer to make them. Shock and awe works in the Traffic Exchanges."
And as Jon says - you have to promote you first! "The trick is to always be branding you in the traffic exchanges. So whether you are promoting XYZ Opportunity or ABC Business, you are always promoted along with it. And then the biggest 'secret' that will explode your list is to stick with it. Keep your face / name in front of people for more than a month. People give up so quickly with traffic exchanges because they don't see results in 3 weeks. Slow and steady wins the race!"
The important elements of a good Splash Page are:
Title - Make sure it grabs the reader's attention. Without a great title you'll never get the prospect to look further down the page. Craft a great title by asking a question, making a shocking statement, using an interesting quote, giving a little known statistic or explaining "How to..."
Offer - Offer them something that has a high perceived value. The more irresistible the offer, the more signups you'll get!
Signup Form - Make it super easy for interested prospects to know how to get the freebie offered. Make the form stand out so they see exactly where to enter their name and email address.
Your Picture - Brand yourself by including your picture and signature on your splash page. People are more likely to buy from people that they feel they know. So let them get to know you and associate your face with what you sell.
Remember, Traffic Exchanges use a timer that is no longer than 30 seconds. Your website has about 5 seconds to make an impression, and trust me, the viewer has already made up their mind after those first 5 seconds.
Step #6: Plan Your Backend
The way to make money from the traffic exchanges is to build a list and then sell them products on the backend. Giveaway a little in the beginning, to make a lot in the end!
Before you even get started it's a good idea to have a plan in place for how you'll follow up with new subscribers to build a relationship. A big part of this is knowing what offers you'll present them and when.
This is a great opportunity to promote your audio or physical products if you have them. Or you can offer other people's products as an affiliate, resell rights products or even your time for coaching/consulting or to do some other work for prospects.
Killer Tactic #9: Create a One-Time-Offer
A "one time offer" typically involves giving prospects something for free, and once they sign up for it they are presented with an offer that they will only have access to once. Hence the name, "One-Time-Offer".
Although it's been overdone in the Internet Marketing niche, this is a technique that works unbelievably well in other niches.
The first step is to give people a special gift in exchange for providing their name and email address. Some effective giveaways are special reports, ebooks or audio recordings. The key is to offer something that has a very high perceived value so it's a "no brainer" for prospects. Combine this with a great mini-sales letter that lists the biggest benefits of signing up for your report.
Leave customers wanting more... and the only way to get it is to join your list and get the additional information you've promised!
Once the customer has joined, the next thing they see is your one time offer page. It's a sales page for a product that the customer will be given
Step #1: Create Your One-Time-Offer Product
If you don't already have a product ready for your one-time-offer, that's the first step. A great option is to use your audio product from Killer Tactic #1. Or put together a series of related reports, ebooks and/or audios.
This is one of those times when having access to PLR content from multiple sites can make product creation quick and easy.
Whatever you do, make the package irresistible so customers can't so no!
Step #2: Put Together a Report to be the "Hook"
With a one time offer, the initial information that encourages people to join your list is a very important. If it's not something that your target market is interested in, they'll have no incentive to enter their contact information and they'll never see your one time offer.
Step #3: Create Your Squeeze Page
Your squeeze page is where you give customers all the details about your report. The idea is to tell them just enough that they're excited and want to learn more. Unlike a squeeze page designed for the traffic exchanges, your one time offer squeeze page should include more information. It's not so much about branding yourself, but rather telling people about the exciting information you're offering. Remember, your goal is to send targeted traffic to your one time offer page.
A great tip is to include questions on your squeeze page. This will allow you to gather invaluable information about what your customers want.
For your squeeze page, there are several important elements:
1. The Headline - Don't overlook the headline because it really is the most important part of the page. If it's well crafted and attention grabbin you'll draw people in to read the rest of the page. If propsects aren't interested in what the title says, chances are they'll leave before they read another word. The best information to include in your headline is the biggest benefit. Customers respond to benefits!
2. The Bulleted List - To the point, interest piquing bullet points are the best way to get customers interested in what you're offering.
3. The Call to Action - This is right above the form and should explicitly tell people what you want them to do. "Enter your first name and primary email address below and within seconds you'll be emailed...."
4. The Submit Button - Don't waste this important space. Instead of simply using "Submit" make it much more interesting. Try "Yes! Send me the FREE Report" or "Send me the FREE Report NOW!"
5. The Privacy Statement - Reassure people that you won't misuse their personal information with a simple, one line explanation below the submit button. An example phrase would be "We hate spam just as much as you do. That's why we NEVER rent, sell or share your personal information."
Step #4: Create a Great Sales Letter
A great sales letter is a MUST to sell visitors on your one-time-offer product. If you're not comfortable writing it yourself, consider hiring a professional sales letter writer. It will cost you a little more but you'll more then recoup that with increased sales.
Step #5: Install the Script to Manage Your One-Time-Offer
There is a great script available for Elite Members called the Instant One-Time-Offer. It has easy to follow instructions that makes it possible for almost anyone to install it themselves.
Learn More:
PLR Secrets: How To Use PLR Products To Create A Money-Making Small Reports Business
How to Re-Write a PLR Article in Under 7 Minutes
The Meat Of PLR Rewriting
The first thing you need to do is change the title. This is an absolute MUST. By changing the title, you have already changed the most important part of the whole article.
Why?
The reason is because the thing that most people will remember about an article is the title. Plus, when you go to the search engines and look up a subject, the first thing you will find in the listing IS the title. So the last thing you want is to have a title that is the same as the original article.
Okay, let’s be honest here. Is there a chance that you’re going to come up with a title that somebody else also came up with? Of course there is. But you stand more of a chance of having a unique title in the search engine listings if you change the one that was given to you than if you simply left it as it was. If you’re looking for a 100% guarantee that your article is going to be 100% unique from everything else that’s out there, you’re in the wrong business. What you want to do is give yourself the best chance of succeeding. That is what this process is all about.
Let’s take the title of this report, “How To Rewrite A PLR Article In Under 7 Minutes.” Suppose you were given this report as a PLR article and wanted to put it up on your site. How would you rewrite this title?
Well, here’s where you have to use a little bit of brain power, though not much. You want to keep the main points of the title.
What are they?
How to rewrite a PLR article
How to do it in under 7 minutes
That’s it. Those are the main points.
Well, keeping those main points, we can come up with several rewrites.
Here are just a few off the top of my head.
Rewriting a PLR article in 7 minutes or less
Rewrite YOUR PLR article in less than 7 minutes
Tips On Rewriting Your PLR piece in under 7 minutes
Super Tips To Rewrite Any PLR In 7 Minutes Or Less
Get the idea? It’s not hard. The English language is filled with words. Grab yourself a thesaurus and look up substitutions for various words. You could easily come up with 20 or 30 titles for the topic of this book. All it takes is just a little thought.
Total time for coming up with a new title is about 15 seconds.
Okay, after you’ve tackled the title, the next thing to do is tackle the article itself. This is where people run into problems because they try to tackle the WHOLE article at once.
That is their FIRST mistake.
A good PLR article, and I will show you how to look for one, is written in such a way that it is VERY easy to read and rewrite.
Keys To A Killer PLR Article
A solid PLR article will have the following:
Title
Introduction
3 or 4 paragraphs of content
Summary
That’s it. That’s the formula for good article writing, which is something I teach to all my students. If you stick to this formula, which most good writers do, you’ll have a PLR article that is very easy to rewrite.
The key, is taking it one section at a time.
So, in the next chapter, we’re going to focus on the introduction, since I have already shown you how to quickly rewrite a title. I will give you a sample introduction, show you how to quickly and easily rewrite it and then you can apply this principal to any article you write.
Rewriting Your Introduction
Let’s get right into it.
Let’s use, as a sample article, one on the topic of “Internet Advertising.” I’m picking this for several reasons. The main one, however, is that Internet advertising is the key to profiting online. Without it, you’re dead. So, not only will you learn about rewriting, you’ll also learn a little about advertising which should also help you in your efforts to earn a living online. So I am killing two birds with one stone.
The title of this article:
“3 Killer Advertising Tips For Your Business”
You should already know how to rewrite this, but in case you need some help, here are a few suggestions.
“3 Ways To Advertise Your Business Effectively”
“3 Solid Ways To Promote Your Business”
“3 Killer Ways To Advertise On The Internet”
Okay, let’s get to our introduction.
Here it is:
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how. This article is going to focus on 3 top notch forms of advertising, explain what they are, how to use them and what kind of results you can expect in a given period of time. It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
There you have it. The introduction is 88 words. An article should be a minimum of 300 to 400 words to be effective. We should have no problems reaching that here.
Now, how do we rewrite this?
What we need to do first is take a look at the main points of the intro. What are they?
Key to success online is advertising
3 top forms of advertising
What they are, how to use them, what kind of results to expect and how long to get them.
Conclusion to introduction or what author hopes to accomplish.
There you have it. Okay, to rewrite this, you take it one point at a time and slightly modify the wording of each point.
Let’s take the first one.
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how.
A simple and quick rewrite, taking the above section, might look something like this.
There are many keys to having substantial success online. What most people don’t realize is that advertising is probably one of the most important. Worse yet, they don’t know how to advertise.
We just took the same section and put it in slightly different words.
Let’s take the next section.
This article is going to focus on 3 top notch forms of advertising
This is our next point. Okay, a simple rewrite might look something like this.
The article you’re about to read is going to give you 3 of the best forms of advertising on the Internet.
Simple? Of course it is. Like I said, the English language is filled with many words that all mean the same thing.
Let’s look at the next section.
Explain what they are, how to use them and what kind of results you can expect in a given period of time.
Here’s what a simple rewrite would look like.
I’m going to explain what these 3 forms of promotion are, what to do with them, how effective they’ll be and finally how long it’s going to take for you to get results.
And finally we have the conclusion of the introduction.
It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
This is simple enough to put into other words.
I hope that after reading this, you’ll be able to advertise your site in a way where you will see results quickly with as little effort as possible.
Now, let’s compare the original introduction to the rewrite.
Original
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how. This article is going to focus on 3 top notch forms of advertising, explain what they are, how to use them and what kind of results you can expect in a given period of time. It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
88 Words
Rewrite
There are many keys to having substantial success online. What most people don’t realize is that advertising is probably one of the most important. Worse yet, they don’t know how to advertise. The article you’re about to read is going to give you 3 of the best forms of advertising on the Internet. I’m going to explain what these 3 forms of promotion are, what to do with them, how effective they’ll be and finally how long it’s going to take for you to get results. I hope that after reading this, you’ll be able to advertise your site in a way where you will see results quickly with as little effort as possible.
114 Words
You will notice that the rewrite is actually longer than the original introduction.
You will notice that you haven’t had to do any research. You simply took the material you were given and put it into your own words. It took me about 2 minutes to do this rewrite. That’s all there is to it. Next chapter we tackle the content.
Rewriting Your Content
The procedure for rewriting the main content of the article is no different from rewriting the introduction. Because of this, I am going to give you the 3 paragraphs for the main content, rewrite one of them and let you do the last two. This will be a good exercise for you and will help improve your rewriting skills quickly.
Okay let’s get down to the content.
The first form of advertising that is excellent for getting results is article writing and submission. The concept is simple. You pick a topic that you are interested in, write an article on it and then submit the article to an article directory. This is something you should do daily. The reason is because you will get immediate visitors to your site as article directories get a lot of traffic, especially the top ones like Ezine Articles.
The second form of advertising that is excellent for getting results is Adwords. This is a service provided by Google where you bid on keywords, type up a simple 3 line ad and submit it to them. The reason this is so effective is because these ads target people who are specifically looking for a solution to their problem. These are the most highly targeted of all ads if they’re constructed properly. Many marketers do nothing but Adwords advertising. That’s how effective it is. You’ll also see results immediately.
The third form of advertising that is excellent for getting results is Forum participation. This is simply registering with a forum and participating in the discussions. This is an indirect form of advertising as you are not allowed to advertise directly, but as people get to know you they will begin to trust you and start to visit your sites. This form of advertising does take time to bring results, but it can, over time, be the most effective of all if you’ve built trust.
There you have it. The total number of words for those three paragraphs is 251.
So we’re now up to 365 words, which is already more than long enough to be a good PLR article.
Okay, so let’s rewrite the first paragraph and you can then tackle the last two on your own.
Here’s our first paragraph.
The first form of advertising that is excellent for getting results is article writing and submission. The concept is simple. You pick a topic that you are interested in, write an article on it and then submit the article to an article directory. This is something you should do daily. The reason is because you will get immediate visitors to your site as article directories get a lot of traffic, especially the top ones like Ezine Articles.
Here is our rewrite. Pay careful attention to what I did.
The first way to advertise on the Internet that’s great for getting people to your site is writing articles and submitting them to article directories. This is easy to do. You just find a topic you want to write on, compose the article, and then submit it to whatever directory you choose. You should probably do this everyday. You want to do this daily because you’re going to get people to your site right away because article directories get lots of visitors to their sites. Ezine Articles is probably one of the best.
Do you see what I did? I simply replaced some words with other words. It took me exactly 60 seconds. It’s not hard.
Once you start doing this more and more, you will find that it becomes so easy you’ll wonder why you didn’t think if this sooner.
As you progress, your vocabulary will increase. At the beginning, yes, you’ll probably need to use a thesaurus, depending on how good your vocabulary is. Over time, it will get easier. Trust me on this.
In the next chapter, we’re going to rewrite the summary to this article.
Rewriting Your Summary
Your summary doesn’t have to be long at all. A good PLR article will have a summary, or conclusion, that basically just states what’s already been stated. At the end of this report, I will show you how to find out if a PLR article is worth even getting and you won’t even have to see it to know.
Okay, here is our very brief summary.
Article writing and submission, Adwords advertising and forum participation are three excellent ways to promote your site. If you use these three things regularly, you will find that you’ll get traffic to your site on a consistent basis that will grow substantially over time.
There you have it.
Word count: 44
We’re pretty much around 400 words, which is perfect for an article submission to a directory or for putting on your site.
Time to get to our rewrite.
The three forms of advertising that I have just discussed, article writing, Adwords promotion and forums, are probably your best bets for getting a steady flow of traffic to your site. If you use these in a regular basis, you’ll see that you’ll get a great number of visitors to your site and do so consistently.
Word count: 56
You’re probably going to find that your rewritten article is longer than the PLR article if you’ve done this correctly. In our next chapter, some tips on how to find good PLR articles.
It’s easier than you know.
How To Find Good PLR Articles
I’m going to be very honest with you. The only reason this isn’t easy to do is because there aren’t a lot of great PLR articles out there. There is more junk than you can imagine.
However, good articles exist. You just have to know what to look for.
Here’s an example of a BAD one.
“10 Tips To Advertise Your Web Site”
Submit your site to safelists. They have lots of members and you’ll get lots of hits.
Submit your site to search engines. When they get indexed you’ll get lots of visitors.
Frequent forums. As people get to know you, they’ll go to your site.
Do I have to go on? Okay, any time you see an article that is nothing more than a checklist, it’s crap. You are basically just taking an outline and writing your own article. If you don’t have enough knowledge on the subject, you won’t be able to do it.
Then of course there are PLR articles with poor English and grammar. This, however, can be overcome if the structure is there.
And that, my friend, is the key.
You need to find out what kind of structure the author is using for his articles. This is easy enough to do.
Ask him.
It’s that simple. If he’s reluctant to show you a sample of his work, for fear that you’ll steal it from him (authors can be so paranoid) then simply ask him to send you an outline of his article structure.
It should look something like this.
Introduction
Paragraph 1 on first point in intro
Paragraph 2 on second point in intro
Paragraph 3 on third point in intro
Summary
If his structure is similar to what I have outlined above, then you have a pretty decent chance of coming away with a PLR article that will be easy to rewrite.
If the author refuses to give you this info and says something like, “My articles are good”, stay away.
I personally have no problems sending somebody a sample of my work. That’s what you should look for, or at least a structure submission like the one above.
This is how you weed out the crappy authors from the good ones.
Go out and start making money with PLR products.
Sincerely,
Gabor Olah
Click Here For Top Recommended Resource
Private Label Rights is a type of content that, once purchased, allows you to reuse that content as your own. Although every publisher gives different rights with their content, you are usually able to rewrite it, add your name, divide it up and sometimes even publish it as is.
There are a lot of other things that you can do with the product. You can give it away as a bonus, use it to build your list, use the content to use as an autoresponder sequence to your list, use it as content for your web site, break it down into smaller articles etc.
If you haven't been using PLR products, I've got some good news for you and some bad news for you. The bad news is that you have been missing out, the good news is that you can really start to make some serious money using PLR products.
If you're going to make money online you have to be able to manage your time. One thing that using PLR products does, is free up so much time.
You don't have to spend that time writing new products. You don't have to write that content for your web site, you don't have to write all of those articles etc.
That's huge because that's time that you could be spending doing other things. You just have to find a place to get really good PLR products and once you find that place you can keep coming back for more.
When you buy PLR products you have to look at it as an investment. It's an investment because you're buying the product, in order to save time and make money from it.
It's just like investing in a domain name or web hosting. We invest in those things because we want to make money from our website.
Killer Tactic #1: Create Audio Products
Audio products are hot! And that trend is on the rise as everyone and their dog get MP3 players. It's so easy for someone to purchase a product they like, upload it to their MP3 player and listen to it while walking their dog, exercising or cleaning their house.
The first business plan we'll look at it is how to take PLR content and make your own audio products from it. It's easier than you might think!
Step #1: Choose Your Topic
Before you begin creating your product, you need to determine what topic you will be covering. There are lots of ways to research popular topics. Start by visiting forums, reading online and offline publications, researching what keywords people are searching for and checking out what's hot on eBay and Amazon.
All of the content available to Elite Members has been researched to make sure it's a topic that our members can make money from. Whether you're looking for reports and articles on business topics, health topics or hot niches - you'll find it! Keyword lists are even included so you can get ideas on how to position the content to make it even more profitable.
Once you've found the main information you want to use for your audio product, look for some additional information you can add. Remember, by combining different types of PLR content you're making a product that is different then what other people may be offering. Simply using one piece of PLR content means that others can easily recreate the product.
Step #2: Decide on Your Purpose
Are you going to sell the digital audio product? Use it in a membership site? Give it away to build your list? Sell it as a physical product? Bundle it will other products? Use it to drive traffic to your site?
Let's look at a few ways you can use an audio product:
Sell it as either a digital or physical product. Audio products have a much higher perceived value and as a result you can charge a premium for them. What might sell for $37 as an ebook can often sell for $67 as a digital audio product or $97 as a physical audio product. That's a big difference in the amount you can earn for just a little bit of extra work. And if you offer both an ebook version and an audio version, you can greatly expand your potential market.
Give it away to build your list. Free giveaways are a great way to build a list (and we'll talk about other ways to do this in upcoming Business Plans). Impress potential customers by giving them an audio product in exchange for giving you their name and email address.
Use it as a front end product. We'll talk more about front end products in Killer Tactic #7, but the basic idea is that you sell something for significantly less than it's worth just to create a list of BUYERS. A list like this is worth a lot more then a list of prospects because proven buyers are more likely to buy again.
Knowing before you begin how you will use the audio is important because it may determine whether you record one long audio session or shorter sessions. And it may have an impact on your choice in Step #3.
Step #3: Determine How You'll Present the Information
You can simply read the PLR content word for word if you want - a lot of people have had success doing so. But there are other, more creative ways that you can present the PLR content for your audio product:
=> An interview. Position yourself as an expert by having a friend interview you about the topic. To keep your answers professional and on topic, it's a good idea to arrange the questions ahead of time and have your answers written out.
=> A question and answer session. Create a series of questions related to the PLR content you've decided to use for your audio product. You can then ask and answer the questions to create a very useful audio product.
=> An information class. Structure the information so that it can be presented as a course. Start with the basic information as an introduction and then move into more advanced topics. Depending on the topic you may even create worksheets to include with the audio as a great bonus!
=> A series. Certain topics are best presented as a series of audios instead of one long one. Dividing the content up can make it easier for customers to use it as a learning tool. It also has a higher perceived value.
=> A Live Session. If you're confident with your presentations skills, you can do your session with a live audience. Invite your friends and colleagues and even mention it in related forums to get some listeners. The advantage of having a live audience is that you can field questions after you present the core information.
Step #4: Figure out the Technology
Free teleconferencing lines are now very easy to find. The one that I personally use is Free Conferencing.
It's free, easy to use and they offer the recordings at no additional charge. So once you're done you can download the .mp3 file within 60 minutes and you're ready to burn it to a CD or upload it to your website. It couldn't be any simpler!
And since there is no charge to use the conference line or have recordings made, you can redo it as many times as it takes.
Want to interview someone but don't want them to pay for long distance? No problem, you can use their very affordable 1-800 number service for around $0.08 a minute. And you don't have to buy minutes that you won't use, simply pay-as-you-go.
Step #5: Have a Transcript Created
Audio products that include a transcript sell for more then ones without a transcript.
iDictate is an affordable transcription service that allows you to upload an .mp3 file. Within 24 hours (although often much sooner) you'll have a professional transcript! The only down side is that jobs are priced per word so it can be difficult to know exactly how much you will pay ahead of time.
Killer Tactic #2: Create a Membership Site
Membership sites are a great way to start a recurring income stream. Even if you have only 200 members that each pay $20 per month. That's $4,000 every month from one site. And that's before backend sales.
Starting a membership site using PLR content will save you countless hours of writing (or countless dollars having the content written for you). And since membership sites need to have a lot of content to attract members, PLR can give you a leg up quickly.
Step #1: Choose Your Topic
When asked how to best start a membership site, Ansel Gough (Ansel has created several successful membership sites and now helps others do the same at MembershipSiteAdvisor.com) is very clear - it's all about choosing the right topic.
"The best place to start is to focus on your own�interests and hobbies. You'll usually find that if you are passionate about something, so will a lot of other people. Ask yourself these questions: �
a) What sites do I keep returning to?
b) Why do I return to these sites?
c) What products have I purchased on the topic?
d) What made me buy it?
e) Where did I find the product?
f) What keywords do I use when searching for my hobby or interest online? �
Answering these questions will become your market research. You can then build your site around the answers to these questions. Before you launch anything remember this saying "whatever they're buying I'm selling."
This simply means that whatever people are buying you should start off selling that item. Don't try to sell something that no one wants buy, or you don't know if they want to buy it."
Step #2: Decide How You'll Make Money
Before you create your membership site, take some time to plan out exactly how you'll make money. A few options to consider are:
=> One Level of Paid Membership - All members pay the same price for access to the site.
=> Multiple Levels of Paid Membership - Members pay different prices depending on what level of access they choose.
=> Conditional Free Membership - Some membership sites charge a fee unless the member's agree to meet certain conditions. For example, this may be a certain amount of participation on the site such as a minimum number of forum posts or providing time to help other members.
=> Free Membership - Sometimes there is more money to be made from selling products to a trusting group of members. In this case, a free membership option would be best.
Step #3: Put Your Site Together
JVManager is one of the best membership scripts. All you have to do is create your member's area like you would any website and put all of the files in one folder on your host's server. Then in the backend of your JVManager you can specify which folders contain member's only information and it will automatically require a login and password for access to those pages.
Step #4: Add Lots of Great Content
The more content you can offer your members, the better! Remember, your members are paying to learn something and the more you can give them, the more likely they will be to stick around.
PLR content is by far the quickest and cheapest way to add a lot of content. Once you have lots of great information to offer, use these other creative - yet easy - methods to continually grow your site:
=> Interviews - Contact well-known people in the industry and ask them to complete a short email or phone interview. Or do a series of interviews on a certain topic.
=> Case Studies - Talk to customers who have used some of the techniques given to members and do a case study on what worked for them. For example, if you are creating a membership site on "heart health" you can interview someone who has survived a heart attack about their experiences and how they have become more health conscious.
=> Reprint Articles - Although original content is best, there are a lot of informative articles available for reprint provided the resource box is included. Including some of these articles is an excellent way to provide more information on certain topics.
=> Reviews - Doing a review of a website, book, software package or service can be a quick and easy way to add content to your site. And members love this type of content!
=> Comparisons - Put together a chart of comparisons on different products or services. For example, a comparison of the features available in the different weight loss sites would add great value for members.
Step #5: Keep Your Site Updated
The key to a successful membership site is to add content on a regular basis. The more "hands off" you can make it, the better! That will free up your time to focus on recruiting new members and building other membership sites.
Here are some ways to keep your membership site updated...
=> Add a "Content Drip"
Probably the easiest way to do this is using the blogging tool WordPress. It's easily added to your site so you can have a section for new content that is updated on a regular basis. When you write a new post there is an option to change the "Post Timestamp". Simply set it for a future date and time and the information will not be available until then.
See Killer Tactic #6: Start a Money Making Blog for more great information on how to start a blog using WordPress.
=> Add Lots of Quotes/Tips
Another great way to have your site changing on a regular basis is to use a "random text" script. This works by pulling information from a text file and displaying it whenever the page is loaded.
Scripts like this are a great way to display random quotes, tips, resource recommendations, jokes and related websites. And every time a member loads the page they will see a different one so customers are always seeing something new, without you having to be constantly adding content!
A free "text rotator" script that I've used many times is Show Random Quote 1.0 from HotScripts.com.
=> Add an RSS Feed
There are thousands of sites that allow others to publish their content using RSS feeds. How it works is you insert a little bit of code into your site and then when they publish new content it's automatically added to your pages. Once you've inserted the code, there's nothing more for you to do.
One of the best services for getting RSS feeds and easily integrating them into your site is RSS Feed Reader. All you have to do is choose from their many different feeds (which include everything from world news to sports) and then choose how you want the content to look. They'll give you the code you need to add the RSS feed to whichever web pages you want. It's as simple as pasting it into your site.
Killer Tactic #3: Create a Physical Product
In most markets, a physical product can be sold for SIGNIFICANTLY more then a digital product because it has a higher perceived value. Use this to your advantage by offering customers the option of both an electronic version and a printed version of your books and CDs.
Physical products also result in fewer chargebacks and refund requests. After all, it's difficult for the bank to honor chargebacks when you have proof that a physical product was shipped. And people are less likely to ask for a refund if they are required to pack up a physical product and return it.
Best of all, with the new "create on demand" services now available, it's not all that much extra work or expense to have your own physical product.
Step #1: Choose Your Product
The first step to creating a physical product is the same as most of the business plans. You have to decide what your product will be about, and what PLR content you'll use.
A great way to find out what other products are available is to research on Amazon.com. You'll get a good idea of what is already being published on the topic you're considering.
Are you finding there is lots of competition? That's probably a good thing because it means there is a strong market. A winning business plan has always been to create a product in a hot market - but make it BETTER then what's currently available.
Step #2: Find a Printer
There was a time when having a physical product meant finding a publisher and paying to have hundreds or thousands of copies printed. You would then have to keep those books or CDs piled to the ceiling in your spare bedroom or pay to have them stored in a warehouse.
Luckily, it is now A LOT easier!
Companies such as CafePress.com, lulu.com and Disk Makers will publish your products on demand and send them directly to your customers. There are no minimum order numbers and no prohibitive setup fees.
An added bonus is that both CafePress.com and lulu.com also have busy marketplaces where your book will be listed at no additional charge. This is an extra distribution channel that is very profitable for many self-publishers.
Step #3: Get Your Product Listed on Amazon
Amazon is by far the largest online bookseller - so having your product listed with them can mean huge exposure. It will take a little bit of work but it is entirely possible for you to get your product included on their site.
Getting an ISBN or UPC
In order to sell your products on Amazon you'll need to get an ISBN (for books) or a UPC (for CDs and DVDs).
If you publish your product using lulu.com or CafePress.com they have packages that include the necessary numbers and barcodes.
If you want to purchase an ISBN (International Standard Book Number) yourself, visit the US ISBN Agency. On their site it says they only sell them in blocks of 10. But if you call them at 1-877-310-7333 (select option #4 from the menu) you can get information on purchasing a single ISBN for approximately $125.
Once you get an ISBN you'll also need a barcode. There is software that you can purchase to do this yourself. Or a great option is Bar Code Graphics, which charges only $10 to generate a barcode using your ISBN.
UPCs are distributed only to members of the UCC (Uniform Code Council). Unfortunately registering can cost a lot of money plus there is an annual fee to remain a member. An alternative for most self-publishers is to purchase a UPC code from a reseller. A good one is Subdivisions Media Inc. who charge $100 for your first UPC code and $35 for each additional. Another option is Simply Barcodes who sells UPC codes for $89 each.
Or, if you're using Disc Makers, they'll give you a free UPC code.
Creating an Amazon Account
Once you have your ISBN or UPC code you can apply for an Amazon Advantage account. The cost is only $29.95 per year in addition to the 55% of the original list price that Amazon keeps as a commission.
After applying it will take a couple of weeks for Amazon to approve your title. Remember to wait for their approval before you mail them your product. They will then email you a request (usually for 2 copies), which you should send them promptly.
Future orders will come as Amazon sells your book. Typically they'll order a few at a time, but if it's a big seller be ready to provide them with greater quantities. Either way, remember that you won't be paid until someone purchases your product from Amazon.
Getting more Exposure on Amazon
There are a couple of ways that you can increase your exposure on Amazon. Start by providing a scan of your cover. This is an easy way to make your product stand out.
Another method that can improve sales is to participate in Amazon's "Search Inside the Book" program. If you choose, the entire contents of your book will be scanned and made searchable via Amazon's search engine. This allows people searching for keywords that you use throughout your book to find your book easily.
Killer Tactic #4: Start a Money Making Blog
You can make a lot of money with a blog, if you do it right.
The key to success is to have great content and to monetize that using several different revenue generators. As Darren Rowse of Problogger.net says "I've long advised that bloggers seeking to earn an income from blogging spread their interests across multiple revenue streams so as not to put all their eggs in one basket."
Darren is very open about earning in excess of $100,000 each year from his 20+ blogs. As a professional blogger he's learned the ins and outs of creating a money making blog. I highly recommend that you read his blog at Problogger.net and learn as much as you can.
Step #1: Find a Unique Angle
The best blogs are like good newsletters - they have something unique to offer readers.
Start by researching the topic and/or industry you're interested in blogging about. What angle is not being covered by the current blogs? What new information can you offer readers?
Once you've found your unique angle, come up with a great name and slogan. Branding your blog will be important to make it stand out and be remembered by your visitors.
Step #2: Choose Your Software I highly recommend WordPress because of its flexibility. Since it's "open source software" anyone can use it on their site for free. And there is an entire community of developers who create plugins that add functionality.
Because WordPress can be installed on your own server, you have more control over it. If you're nervous about installing your own software, don't worry. The instructions are extremely quick and easy to follow.
Step #3: Customize Your Blog
Another thing I love about WordPress is the number of free templates that are available. It makes customizing how your blog looks a breeze! For some of the best, check out:
Official WordPress Theme Page
There are several plugins that almost every blogger can benefit from. Here are several of the best and the sites where you can download them:
WP-Polls - This plugin allows you to add a fully featured poll to your blog. Because it adds a new menu option in your WordPress administration area it's extremely easy to add, change and delete new polls.
Recent Posts - Allows you to add an area to your sidebar where the most recent posts are displayed. This is a great way to catch a reader's attention by showing them other posts that they may be interested in checking out.
Subscribe Me - The Subscribe Me Plugin automatically adds buttons to your sidebar that allow visitors to add your blog's RSS feed to the news reader of their choice.
WP-Quotes - A great way to add changing content to your blog is using the WP-Quotes Plugin. It allows you to load a database with your quotes and then choose to display them randomly or assign specific quotes to specific posts.
WP-Cron - This plugin adds to the administrative features of WordPress by allowing you to schedule certain functions in the WordPress admin panel. It comes with several helper plugins that depend on the main plugin. For example, the WP-Cron Moderation plugin sends an email every hour about comments that are awaiting moderation.
One of its greatest features is that it includes the ability to schedule backups. Once you enable the WP-Cron plugin, you can schedule daily backups of your WordPress database to be sent to an email address. Simply set it and forget it -- the backups will execute on a daily basis without any effort on your part.
AdSense Deluxe - If you're using WordPress with Google AdSense this is a great plugin. It lets you easily embed AdSense or Publisher Network ads in your blog posts. One of the nicest features is that it gives you an area where you can preview ads and see what might be displayed for a given post using a test account. You can click on ads to see where they lead without counting as an impression or going against the terms of service. It's not exactly what will be displayed but it gives you a good idea.
WP-ContactForm - Quickly add a contact form to your blog to make it easy for visitors to contact you without having to list your email address.
Subscribe to Comments - Often visitors will leave comments that they would like to track. Unfortunately, they often forget to check back, or choose not to because they don't have an easy way. This plugin solves this problem by placing a checkbox next to your comment form so that visitors can easily check that box to receive email updates as comments are added to the post.
Akismet - Spam comments can be a big problem with WordPress blogs. If you allow comments this plugin helps weed out the spam.
WordPress Email Notification - Keep people coming back by allowing them to subscribe to your blog and receive email notifications when new posts are made.
Step #4: Setup a "Content Drip"
The surefire way to have a successful blog is to update it at least once a day. If that seems like too much work, don't worry! You can set up a "drip" of content so that you don't have to login and make a post every day.
How a drip works is you enter a series of posts at one time and set them to be posted to your blog on a schedule.
WordPress makes this easy because when you make a post you can simply set the "Published On" date to whatever day you want. When that day comes, the post will be automatically added without any additional effort on your page.
Step #5: Add Multiple Revenue Streams
The key to making good money from your blog is to use as many different revenue generation tactics as you can without it being distracting to your readers. Remember, developing a loyal following is key to the long term success of your blog. So don't scare them away by making your blog look like one big ad!
Here are some great ways you can make money from your blog:
=> Promote Your Own Products and Services - You are likely to make the most money from promoting your own products and services. So whenever possible, mention them in your posts. Don't have products or services of your own? Read the other business plans in this report and make a few using PLR content. It's quick and easy to do!
=> Recommend Other People's Products and Services - There is no shortage of products that you can promote as an affiliate. A great way to introduce them to your blog readers is to write a review or incorporate them into an informational post. Whatever you do, make sure you write something unique telling people about the product or service instead of using the affiliate materials provided. Readers can spot sales copy from a mile away.
=> Join an Advertising Program - One of the most popular advertising programs for bloggers is Chitika Mini-Malls. Their program allows you to insert pictures and "buy now" buttons for products such as electronics, baby supplies and even makeup. Another options is to add Amazon.com products to your posts. Or even embed related eBay listings. All of these are great revenue generators when used in context.
=> Sell Advertising Space - There are several services that exist to help blog ad sellers connect with ad buyers. Once your blog is getting some traffic you may want to explore this option as another revenue stream. One of the largest services is TextLink Ads but if you do a search in Google you'll find others as well.
=> Include AdSense Ads in Your Posts - The easiest way to do this is with the AdSense-Deluxe WordPress Plugin. Follow the instructions and in no time you'll be able to quickly and easily add AdSense to any posts you want.
=> Post for PayPerPost.com - A new service now available is PayPerPost.com. It's a service that matches up advertisers looking for links on blogs with bloggers looking to make money by posting links. For every post you make for an advertiser you'll earn a minimum of $5. It's not a lot, but it's a great way to make some extra cash while you get your blog off the ground.
Step #6: Get the Word Out
One of the best ways to get the word out about your blog is to use "pinging". Pinging is blog speak for "notifying other sites when your blog is updated". There are a number of services that keep track of blogs and publish when they are updated to provide readers with up to date content.
By pinging these services, you let them know that your blog has been updated so they can crawl and index your site. The result is an increase in your blogs popularity and in turn your traffic.
WordPress comes with a built in pinging feature. Every time you make a new post to your blog, a ping is sent automatically with no work required on your part. You can find more information on which sites are pinged in the "WordPress Admin section". From the "Options" menu choose "Writing" and at the bottom of the screen you'll see "Update Services".
By default, WordPress sends a ping to Ping-o-Matic which is a service that sends your ping information to more than 15 of the most popular blog directories. If there are directories that you would like to ping that Ping-o-Matic does not include in their list, you can easily add them by simply typing their ping address in the "Update Services" box.
One directory that is worth adding is Technorati. Although Ping-o-Matic does send information to them, they recommend on the Technorati website that you ping them directly. Do this by adding http://rpc.technorati.com/rpc/ping in the "Update Services" box.
Killer Tactic #5: Create Front End Products
Another excellent use for PLR content is to create front end products. These are products that encourage people to make their first purchase with you. The first purchase is ALWAYS the most difficult (and expensive) to get. If it goes well and the buyer finds the content valuable, it will be significantly easier to sell to that customer again in the future.
If you have a list of people who have shown a genuine interest in what you offer, you'll be able to sell to them over and over again.
But not all lists are created equal.
A problem that a lot of newbies have is that they build a list of the wrong people. They focus on giving away as many freebies as they can. And often these freebie seekers never end up spending any money with them.
How you can create Front End Products...
Step #1: Create a Great Product
The first place to start is always to put together a great product. It has to be something that people are willing to pay for and that will make them want to buy from you again. With the first product is always a good idea to OVERDELIVER. Do this by making sure the content is really great and by adding an unexpected bonus.
So what type of content works well?
Special reports, ebooks, audio products, workbooks and software applications all make great front end products. Choose something that will capture the interest of your target audience.
Step #2: Find Ways to Promote Your Product
Once you've created your product, you need to get the word out about it. One of the best ways to do this is to ask others to promote it in exchange for a 100% commission. If they know they'll be able to make ALL the money, they'll be much more eager to spread the word. Remember, you're still capturing every buyer's contact information so you're building a very valuable list of PROVEN buyers.
As people agree to promote your report, it will be important to find an easy solution for tracking sales and paying them their commissions.
Along with the report $7 Secrets, Jon Leger also offers an amazing script that automatically send payments to your affiliates PayPal accounts the second they make a sale for you. You don't have to do a thing, and they'll love getting their money instantly instead of having to wait for it.
This script alone is worth the $7 for Jon's report.
Step #3: Automate the Delivery of Your Product
One of the best parts about selling digital products is that you can automate the delivery. This means less time you have to spend dealing with administrative work so you can focus on getting new products to market (and more money into your bank account!)
One of the easiest ways to automate the delivery of digital products is using the very secure and easy to use, JVManager. It handles payments through PayPal (which is the easiest and cheapest option) as well as other payment processors such as Clickbank, eBay, 2Checkout.com and Authorize.net to name a few.
Step #4: Make the Most of Your New List
Once you start building your list of proven buyers, you have to stay in contact with them to keep them interested in what you offer. Send them a weekly newsletter full of great information, direct them to your blog to read informative posts or offer other products at varying price points.
Take good care of your list, and they'll take care of you!
Killer Tactic #6: Reposition the Content for Other Markets
The key to financial success is that whenever possible you have to leverage your resources. A great way to do this is to market the same content to different target audiences.
For example, for Elite Members one of the types of content we offer is Niche Domination Packages. These include a series of tips (usually 101) on a variety of topics like Time Management.
Now a lot of people would simply offer the time management tip as is. But smart business owners know that taking the niche of "time management" and making the focus even smaller is a great way to leverage the content.
Simply reorganize the content, add a relevant intro and maybe include a few specific articles or rewrite a few tips to be more focused on the niche. And voila! You now have reports you can sell to...
=> New Parents
=> Dentists
=> Students
=> Working Moms
...and the list goes on!
Think outside of the box and you'll probably be able to come up with dozens of other groups who would be interested in a specialized time management report just for them. After all, if you're a student are you more likely to buy a general report on time management or "The Student's Guide to Time Management"? I think the choice is obvious.
Step #1: Choose the content
This is the easiest place to start. Choose a topic that you can immediately think of several different groups of people it applies to.
Step #2: Brainstorm a list of markets that would be interested in this content
If you've selected a good topic, you'll have no problem coming up with a couple of dozen different groups who will be interested in your report. Take some time to brainstorm as many as you can.
Once you have a big list, do some research to see whether similar products are being offered. Look for groups that are large but where the competition is minimal. These are the best places to start because you can quickly see results.
Step #3: Create Different Versions of the Report
To create a different version of the report, you don't need to change it completely. Simply write a great introductory letter aimed at the group and then pepper unique tips and other information throughout the report. Give it an appropriate title and you have a "nichified" report.
Killer Tactic #7: Use eBay as a Lead Generator
eBay has more than 200 million users that buy more than $28 million dollars worth of products every day. EVERY day. Imagine what even a fraction of that traffic could mean for your business.
Sydney Johnston - creator of the Auction Genius Course - has been dubbed "The Auction Queen" because of the success she's had selling on eBay. Although she started using eBay to sell products, she's since changed her focus and now uses eBay as a lead generator.
I had a very interesting conversation with Sydney and learned more about how she's using eBay...
"Physical products are outstanding for cash generation, when you really need money.
But once I'd solved my money problems and I didn't have to worry about paying my bills every month, then I started looking around for ways to build wealth instead of cash flow.
The lead generation via eBay is what I have as a wealth plan. So I don't sell many physical products any more."
So what exactly is Sydney's plan?
It's actually brilliantly simple. Create mini-sites that focus on a specific niche and then generate leads to those sites using eBay, article marketing and search engine optimization. Sydney has it down to such a science that she's currently creating one site every two weeks or so.
Read on to find out her step-by-step plan.
Step #1: Research Topics that are Hot on eBay
You'll get a lot further with a lot less effort if you look for a "hungry market" and then give them what they want. Unfortunately a lot of online marketers get this wrong. Instead they choose the topics that they're interested in and then try and find a market for them. Trust me, it's a lot easier to find out what people want and then provide it.
Selling on eBay is no exception.
The eBay Marketplace Researcher is a great tool to find out what eBay users want. As explained on the eBay site, it allows you to "access up to 90 days of eBay historical completed items data. Understand the demand for items you're planning to sell with charts trending average bids per item, number of completed items and more. View top searches within a category or the entire site to see what buyers are searching for."
Step #2: Create Your Mini-Site
Once she has chosen a good topic, Sydney creates a mini-site with around 30 pages that contains informative articles, Adsense ads, info products for sale and affiliate program recommendations. She refers to these as "wealth sites" and her business is made up of hundreds of them.
When looking to build a new wealth site, Sydney uses the following criteria:
1.It must be profitable
2.It must be able to be put on autopilot
3.It must endure
Her income goal for new sites is only $10 a day. It doesn't sound like much, but if you have only 10 of these sites that quickly becomes $36,500 a year. Once you have 100 sites you're earning $365,000 a year! Not too shabby.
And remember, once they're set-up all of the sites are running on autopilot and will continue to run indefinitely. We'll talk about this more in Step #6.
Step #3: Put Together Your Info Product for eBay
Putting together an info product can be as simple as combining several articles. Within your info product be sure to direct people to your website for more information, special deals, a related product, to join your newsletter, etc. Remember, the purpose of selling the info product is to generate interest in your website so spend some time including compelling reasons why buyers should visit your site.
Step #4: List Your Info Product on eBay for $0.99
As Sydney explains, "The info product will be a way to generate leads. Period. I don't care about the money that I make from eBay auctions. Don't misunderstand me, I want the money, I'm not saying I don't want it. But that's not my goal.
If you've got an auction on eBay you've got a choice of one of two goals. Number one is you want to make as much money as you can on whatever you're selling. The cash flow. Number two, you're after the lead. And that is the wealth building. This helps me to get to my $10 a day from AdSense and my one info product on the site.
So the way I do this is very simple. The eBay rules say that the cheapest price you can sell an info product on eBay if you're going to sell multiples is $0.99. I used to do $0.01 auctions all the time and I can still do them but only one at a time and it's just not worth my time.
So what I'll do is I will create an auction selling a $0.99 info product. And I give a lot of stuff - Ken Evoy always uses that word "overdeliver" - I overdeliver. I've got an ebook, I've got a bunch of articles that go with it, etc., etc. So it's an incredible bargain.
It costs me $0.20 to list a $0.99 info product on eBay - for one auction. And then every time I sell one it's $0.05. But of course I'm making $0.99 so it doesn't really matter. So what I'm doing in effect is creating a classified ad that goes on eBay. And it's totally within their rules, I'm not doing anything sneaky.
I put this product up there and I will experiment with it until it's producing about as well as I think it's going to. So for a little over $10 a year I have a permanent ad on eBay.
And you can have up to 15 products that are all the same. Some products I will create variations like "asthma for teenagers", "asthma for babies" or "asthma for people who live in cold climates". I can vary it just enough to make it a whole different product.
And you just leave these things up there year round and they keep churning out money. And at $0.20 an auction it doesn't take much to be profitable. There is software that you can use that will relist your products on eBay. It's on autopilot. I mess with the auction a little bit to get it going and then I let it relist and relist and relist. It's the cheapest advertising in the world.
Inside these info products will be various links that will take people back to my site for various reasons... Maybe I'm giving away something free, maybe I have a newsletter or I use Private Label stuff a lot and there will be reports, or maybe I've got a coupon, or affiliate links."
Step #5: Approach Others to Promote Your Report
One trick that Sydney has used successfully is to approach other people selling products on eBay that are related to the report she's promoting. She then offers it as a "free instant download" that the eBay seller can give to everyone who makes a purchase. They get content that is of interest to their customers, and Sydney gets her report (and the plug for her mini-site) in front of people who have expressed an interest in her topic.
Step #6: Put Your Site on Autopilot
After her promotions have paid off and Sydney's site is earning around $10 a day, she puts it on autopilot...
"Once I get my $10 a day - it can be $8.97 or $11.46, somewhere in that market - I put it on autopilot.
And the way I do that is my tech partner built me this software that does what they call dripping. It has roughly 30 articles on there. And I add another 30 articles into this drip software. And every 3 to 4 weeks it adds another article automatically without me having to mess with it.
So I don't have to mess with that site again for another two and a half years. I can build that site, get it to $10 and then go on to the next one.
Although I don't mean to imply that I can build this site and then everything comes to total a halt. I don't do that at all. But I have 3 or 4, maybe 5 at any one time that I'm promoting."
Whatever your info product is - an ebook, a special report, an audio product - using this method is a fantastic way to use eBay as a lead generator. Twenty four hours a day, seven days a week, 365 days a year.
Killer Tactic #8: Build a Huge List Using Traffic Exchanges
Traffic exchanges have gotten a bad rap. People looking to "get rich quick" try them out for a couple of days and when they don't see immediate results they declare them a waste of time.
But there are a lot of people quietly building HUGE lists using only traffic exchanges.
One of those people is Jon Olson. He's the owner of Hit Exchange 101. Says Jon about his experience with traffic exchanges - "I first got my start with them actually trying to promote a music band I was managing back in 1999. They have been the best source of traffic I have ever used."
So why does Jon think that people are so quick to say that traffic exchanges don't work?
"A few reasons. One, they take effort. Internet marketing has always been based around the 'set it and forget it' way of doing business, and that's fine. But getting good results in the traffic exchanges does take a bit of elbow grease. The next reason, people try to sell all the time. In a traffic exchange, the selling should come on the back end. Generic affiliate pages do not work and that is still to this day, what is promoted the most in the exchanges. So I think ignorance is why these programs have never been as respected as they should be. There's much more to them that sticking a page in the exchanges and surfing for credits."
According to Jon, anyone can see success with the traffic exchanges. His advice is to "be a sponge. Soak up as much information as you can. There is a lot of amazing information out there on how to build a business using traffic exchanges, but not everyone takes action. Get out there and learn the who's who in the business. Learn the terms. Come to the forums. Attend the weekly seminars. Just be a sponge."
Step #1: Determine Your Objective
Jon has strong opinions when it comes to what you should NOT promote in the traffic exchanges. "Promoting generic affiliate sites. You must remember, traffic exchanges are on a short 10-30 second timer. So why on earth would you promote a 15 page long sales letter? Think of it this way. People are surfing to earn credits, not to read a novel. So KNOW this and promote accordingly."
Another thing to keep in mind is what type of people are using the traffic exchanges. They're other entrepreneurs like you looking to make money. A report on "How to Get Started with Needlepoint" probably isn't going to be a big seller with them. However business and health related topics definitely will be.
Step #2: Choose a Giveaway that will Build a Good Quality List
Remember, your ultimate goal is to build a targeted list. The more that the members of your list are interested in what you sell, the more likely they'll be to purchase from you. Keep this in mind when choosing a giveaway to offer.
For example, if you sell information on "Keeping Your Heart Healthy", a great free report would be "Tips for the Busy Entrepreneur to Stay Heart Healthy". By relating the title of your report to the audience you'll greatly increase your response rate.
Step #3: Choose Your Traffic Exchanges
There are both free and paid options. Which one is best for you depends on whether you have more money or time to devote to the Traffic Exchanges. Either way, be sure to do your research before choosing which Exchanges to participate in - they are not all created equal!
Some of the best Traffic Exchanges are:
TrafficSwarm
I Love Hits
TS25
Max Traffic Pro
Step #4: Setup Your Mailing List Software
A reliable mailing list solution is very important when building a list of prospects. Making it easy for them to subscribe and unsubscribe automatically will mean less time you waste managing your list. And using professionally managed mailing software means MUCH higher delivery rates. The major mailing list providers have relationships with the large ISPs such as Yahoo!, Hotmail and AOL so that your messages get past the spam filters and don't end up in the dreaded "Bulk Mail" folder.
Getresponse.com has one of the most reliable autoresponder/mailing list services available. If you're looking for an affordable solution that will grow with your business I highly recommend that you check it out. I use them, I love them.
Step #5: Create Your Splash Page
The key to success in the traffic exchanges is having a killer splash page. If you're not familiar with splash pages, they are short and to the point pages that tell visitors what you're offering. This is what prospects will see when they click on your listing in the Traffic Exchange so it has to grab their attention immediately and make them want to take action.
"Use splash pages" Jon recommends, "and hire a professional designer to make them. Shock and awe works in the Traffic Exchanges."
And as Jon says - you have to promote you first! "The trick is to always be branding you in the traffic exchanges. So whether you are promoting XYZ Opportunity or ABC Business, you are always promoted along with it. And then the biggest 'secret' that will explode your list is to stick with it. Keep your face / name in front of people for more than a month. People give up so quickly with traffic exchanges because they don't see results in 3 weeks. Slow and steady wins the race!"
The important elements of a good Splash Page are:
Title - Make sure it grabs the reader's attention. Without a great title you'll never get the prospect to look further down the page. Craft a great title by asking a question, making a shocking statement, using an interesting quote, giving a little known statistic or explaining "How to..."
Offer - Offer them something that has a high perceived value. The more irresistible the offer, the more signups you'll get!
Signup Form - Make it super easy for interested prospects to know how to get the freebie offered. Make the form stand out so they see exactly where to enter their name and email address.
Your Picture - Brand yourself by including your picture and signature on your splash page. People are more likely to buy from people that they feel they know. So let them get to know you and associate your face with what you sell.
Remember, Traffic Exchanges use a timer that is no longer than 30 seconds. Your website has about 5 seconds to make an impression, and trust me, the viewer has already made up their mind after those first 5 seconds.
Step #6: Plan Your Backend
The way to make money from the traffic exchanges is to build a list and then sell them products on the backend. Giveaway a little in the beginning, to make a lot in the end!
Before you even get started it's a good idea to have a plan in place for how you'll follow up with new subscribers to build a relationship. A big part of this is knowing what offers you'll present them and when.
This is a great opportunity to promote your audio or physical products if you have them. Or you can offer other people's products as an affiliate, resell rights products or even your time for coaching/consulting or to do some other work for prospects.
Killer Tactic #9: Create a One-Time-Offer
A "one time offer" typically involves giving prospects something for free, and once they sign up for it they are presented with an offer that they will only have access to once. Hence the name, "One-Time-Offer".
Although it's been overdone in the Internet Marketing niche, this is a technique that works unbelievably well in other niches.
The first step is to give people a special gift in exchange for providing their name and email address. Some effective giveaways are special reports, ebooks or audio recordings. The key is to offer something that has a very high perceived value so it's a "no brainer" for prospects. Combine this with a great mini-sales letter that lists the biggest benefits of signing up for your report.
Leave customers wanting more... and the only way to get it is to join your list and get the additional information you've promised!
Once the customer has joined, the next thing they see is your one time offer page. It's a sales page for a product that the customer will be given
Step #1: Create Your One-Time-Offer Product
If you don't already have a product ready for your one-time-offer, that's the first step. A great option is to use your audio product from Killer Tactic #1. Or put together a series of related reports, ebooks and/or audios.
This is one of those times when having access to PLR content from multiple sites can make product creation quick and easy.
Whatever you do, make the package irresistible so customers can't so no!
Step #2: Put Together a Report to be the "Hook"
With a one time offer, the initial information that encourages people to join your list is a very important. If it's not something that your target market is interested in, they'll have no incentive to enter their contact information and they'll never see your one time offer.
Step #3: Create Your Squeeze Page
Your squeeze page is where you give customers all the details about your report. The idea is to tell them just enough that they're excited and want to learn more. Unlike a squeeze page designed for the traffic exchanges, your one time offer squeeze page should include more information. It's not so much about branding yourself, but rather telling people about the exciting information you're offering. Remember, your goal is to send targeted traffic to your one time offer page.
A great tip is to include questions on your squeeze page. This will allow you to gather invaluable information about what your customers want.
For your squeeze page, there are several important elements:
1. The Headline - Don't overlook the headline because it really is the most important part of the page. If it's well crafted and attention grabbin you'll draw people in to read the rest of the page. If propsects aren't interested in what the title says, chances are they'll leave before they read another word. The best information to include in your headline is the biggest benefit. Customers respond to benefits!
2. The Bulleted List - To the point, interest piquing bullet points are the best way to get customers interested in what you're offering.
3. The Call to Action - This is right above the form and should explicitly tell people what you want them to do. "Enter your first name and primary email address below and within seconds you'll be emailed...."
4. The Submit Button - Don't waste this important space. Instead of simply using "Submit" make it much more interesting. Try "Yes! Send me the FREE Report" or "Send me the FREE Report NOW!"
5. The Privacy Statement - Reassure people that you won't misuse their personal information with a simple, one line explanation below the submit button. An example phrase would be "We hate spam just as much as you do. That's why we NEVER rent, sell or share your personal information."
Step #4: Create a Great Sales Letter
A great sales letter is a MUST to sell visitors on your one-time-offer product. If you're not comfortable writing it yourself, consider hiring a professional sales letter writer. It will cost you a little more but you'll more then recoup that with increased sales.
Step #5: Install the Script to Manage Your One-Time-Offer
There is a great script available for Elite Members called the Instant One-Time-Offer. It has easy to follow instructions that makes it possible for almost anyone to install it themselves.
Learn More:
PLR Secrets: How To Use PLR Products To Create A Money-Making Small Reports Business
How to Re-Write a PLR Article in Under 7 Minutes
The Meat Of PLR Rewriting
The first thing you need to do is change the title. This is an absolute MUST. By changing the title, you have already changed the most important part of the whole article.
Why?
The reason is because the thing that most people will remember about an article is the title. Plus, when you go to the search engines and look up a subject, the first thing you will find in the listing IS the title. So the last thing you want is to have a title that is the same as the original article.
Okay, let’s be honest here. Is there a chance that you’re going to come up with a title that somebody else also came up with? Of course there is. But you stand more of a chance of having a unique title in the search engine listings if you change the one that was given to you than if you simply left it as it was. If you’re looking for a 100% guarantee that your article is going to be 100% unique from everything else that’s out there, you’re in the wrong business. What you want to do is give yourself the best chance of succeeding. That is what this process is all about.
Let’s take the title of this report, “How To Rewrite A PLR Article In Under 7 Minutes.” Suppose you were given this report as a PLR article and wanted to put it up on your site. How would you rewrite this title?
Well, here’s where you have to use a little bit of brain power, though not much. You want to keep the main points of the title.
What are they?
How to rewrite a PLR article
How to do it in under 7 minutes
That’s it. Those are the main points.
Well, keeping those main points, we can come up with several rewrites.
Here are just a few off the top of my head.
Rewriting a PLR article in 7 minutes or less
Rewrite YOUR PLR article in less than 7 minutes
Tips On Rewriting Your PLR piece in under 7 minutes
Super Tips To Rewrite Any PLR In 7 Minutes Or Less
Get the idea? It’s not hard. The English language is filled with words. Grab yourself a thesaurus and look up substitutions for various words. You could easily come up with 20 or 30 titles for the topic of this book. All it takes is just a little thought.
Total time for coming up with a new title is about 15 seconds.
Okay, after you’ve tackled the title, the next thing to do is tackle the article itself. This is where people run into problems because they try to tackle the WHOLE article at once.
That is their FIRST mistake.
A good PLR article, and I will show you how to look for one, is written in such a way that it is VERY easy to read and rewrite.
Keys To A Killer PLR Article
A solid PLR article will have the following:
Title
Introduction
3 or 4 paragraphs of content
Summary
That’s it. That’s the formula for good article writing, which is something I teach to all my students. If you stick to this formula, which most good writers do, you’ll have a PLR article that is very easy to rewrite.
The key, is taking it one section at a time.
So, in the next chapter, we’re going to focus on the introduction, since I have already shown you how to quickly rewrite a title. I will give you a sample introduction, show you how to quickly and easily rewrite it and then you can apply this principal to any article you write.
Rewriting Your Introduction
Let’s get right into it.
Let’s use, as a sample article, one on the topic of “Internet Advertising.” I’m picking this for several reasons. The main one, however, is that Internet advertising is the key to profiting online. Without it, you’re dead. So, not only will you learn about rewriting, you’ll also learn a little about advertising which should also help you in your efforts to earn a living online. So I am killing two birds with one stone.
The title of this article:
“3 Killer Advertising Tips For Your Business”
You should already know how to rewrite this, but in case you need some help, here are a few suggestions.
“3 Ways To Advertise Your Business Effectively”
“3 Solid Ways To Promote Your Business”
“3 Killer Ways To Advertise On The Internet”
Okay, let’s get to our introduction.
Here it is:
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how. This article is going to focus on 3 top notch forms of advertising, explain what they are, how to use them and what kind of results you can expect in a given period of time. It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
There you have it. The introduction is 88 words. An article should be a minimum of 300 to 400 words to be effective. We should have no problems reaching that here.
Now, how do we rewrite this?
What we need to do first is take a look at the main points of the intro. What are they?
Key to success online is advertising
3 top forms of advertising
What they are, how to use them, what kind of results to expect and how long to get them.
Conclusion to introduction or what author hopes to accomplish.
There you have it. Okay, to rewrite this, you take it one point at a time and slightly modify the wording of each point.
Let’s take the first one.
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how.
A simple and quick rewrite, taking the above section, might look something like this.
There are many keys to having substantial success online. What most people don’t realize is that advertising is probably one of the most important. Worse yet, they don’t know how to advertise.
We just took the same section and put it in slightly different words.
Let’s take the next section.
This article is going to focus on 3 top notch forms of advertising
This is our next point. Okay, a simple rewrite might look something like this.
The article you’re about to read is going to give you 3 of the best forms of advertising on the Internet.
Simple? Of course it is. Like I said, the English language is filled with many words that all mean the same thing.
Let’s look at the next section.
Explain what they are, how to use them and what kind of results you can expect in a given period of time.
Here’s what a simple rewrite would look like.
I’m going to explain what these 3 forms of promotion are, what to do with them, how effective they’ll be and finally how long it’s going to take for you to get results.
And finally we have the conclusion of the introduction.
It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
This is simple enough to put into other words.
I hope that after reading this, you’ll be able to advertise your site in a way where you will see results quickly with as little effort as possible.
Now, let’s compare the original introduction to the rewrite.
Original
The keys to having success on the Internet are many. However, the main item that I find most people have problems with is advertising. They simply don’t know how. This article is going to focus on 3 top notch forms of advertising, explain what they are, how to use them and what kind of results you can expect in a given period of time. It is my hopes that after reading this, you will be properly armed with enough ammunition to get your business of the ground quickly.
88 Words
Rewrite
There are many keys to having substantial success online. What most people don’t realize is that advertising is probably one of the most important. Worse yet, they don’t know how to advertise. The article you’re about to read is going to give you 3 of the best forms of advertising on the Internet. I’m going to explain what these 3 forms of promotion are, what to do with them, how effective they’ll be and finally how long it’s going to take for you to get results. I hope that after reading this, you’ll be able to advertise your site in a way where you will see results quickly with as little effort as possible.
114 Words
You will notice that the rewrite is actually longer than the original introduction.
You will notice that you haven’t had to do any research. You simply took the material you were given and put it into your own words. It took me about 2 minutes to do this rewrite. That’s all there is to it. Next chapter we tackle the content.
Rewriting Your Content
The procedure for rewriting the main content of the article is no different from rewriting the introduction. Because of this, I am going to give you the 3 paragraphs for the main content, rewrite one of them and let you do the last two. This will be a good exercise for you and will help improve your rewriting skills quickly.
Okay let’s get down to the content.
The first form of advertising that is excellent for getting results is article writing and submission. The concept is simple. You pick a topic that you are interested in, write an article on it and then submit the article to an article directory. This is something you should do daily. The reason is because you will get immediate visitors to your site as article directories get a lot of traffic, especially the top ones like Ezine Articles.
The second form of advertising that is excellent for getting results is Adwords. This is a service provided by Google where you bid on keywords, type up a simple 3 line ad and submit it to them. The reason this is so effective is because these ads target people who are specifically looking for a solution to their problem. These are the most highly targeted of all ads if they’re constructed properly. Many marketers do nothing but Adwords advertising. That’s how effective it is. You’ll also see results immediately.
The third form of advertising that is excellent for getting results is Forum participation. This is simply registering with a forum and participating in the discussions. This is an indirect form of advertising as you are not allowed to advertise directly, but as people get to know you they will begin to trust you and start to visit your sites. This form of advertising does take time to bring results, but it can, over time, be the most effective of all if you’ve built trust.
There you have it. The total number of words for those three paragraphs is 251.
So we’re now up to 365 words, which is already more than long enough to be a good PLR article.
Okay, so let’s rewrite the first paragraph and you can then tackle the last two on your own.
Here’s our first paragraph.
The first form of advertising that is excellent for getting results is article writing and submission. The concept is simple. You pick a topic that you are interested in, write an article on it and then submit the article to an article directory. This is something you should do daily. The reason is because you will get immediate visitors to your site as article directories get a lot of traffic, especially the top ones like Ezine Articles.
Here is our rewrite. Pay careful attention to what I did.
The first way to advertise on the Internet that’s great for getting people to your site is writing articles and submitting them to article directories. This is easy to do. You just find a topic you want to write on, compose the article, and then submit it to whatever directory you choose. You should probably do this everyday. You want to do this daily because you’re going to get people to your site right away because article directories get lots of visitors to their sites. Ezine Articles is probably one of the best.
Do you see what I did? I simply replaced some words with other words. It took me exactly 60 seconds. It’s not hard.
Once you start doing this more and more, you will find that it becomes so easy you’ll wonder why you didn’t think if this sooner.
As you progress, your vocabulary will increase. At the beginning, yes, you’ll probably need to use a thesaurus, depending on how good your vocabulary is. Over time, it will get easier. Trust me on this.
In the next chapter, we’re going to rewrite the summary to this article.
Rewriting Your Summary
Your summary doesn’t have to be long at all. A good PLR article will have a summary, or conclusion, that basically just states what’s already been stated. At the end of this report, I will show you how to find out if a PLR article is worth even getting and you won’t even have to see it to know.
Okay, here is our very brief summary.
Article writing and submission, Adwords advertising and forum participation are three excellent ways to promote your site. If you use these three things regularly, you will find that you’ll get traffic to your site on a consistent basis that will grow substantially over time.
There you have it.
Word count: 44
We’re pretty much around 400 words, which is perfect for an article submission to a directory or for putting on your site.
Time to get to our rewrite.
The three forms of advertising that I have just discussed, article writing, Adwords promotion and forums, are probably your best bets for getting a steady flow of traffic to your site. If you use these in a regular basis, you’ll see that you’ll get a great number of visitors to your site and do so consistently.
Word count: 56
You’re probably going to find that your rewritten article is longer than the PLR article if you’ve done this correctly. In our next chapter, some tips on how to find good PLR articles.
It’s easier than you know.
How To Find Good PLR Articles
I’m going to be very honest with you. The only reason this isn’t easy to do is because there aren’t a lot of great PLR articles out there. There is more junk than you can imagine.
However, good articles exist. You just have to know what to look for.
Here’s an example of a BAD one.
“10 Tips To Advertise Your Web Site”
Submit your site to safelists. They have lots of members and you’ll get lots of hits.
Submit your site to search engines. When they get indexed you’ll get lots of visitors.
Frequent forums. As people get to know you, they’ll go to your site.
Do I have to go on? Okay, any time you see an article that is nothing more than a checklist, it’s crap. You are basically just taking an outline and writing your own article. If you don’t have enough knowledge on the subject, you won’t be able to do it.
Then of course there are PLR articles with poor English and grammar. This, however, can be overcome if the structure is there.
And that, my friend, is the key.
You need to find out what kind of structure the author is using for his articles. This is easy enough to do.
Ask him.
It’s that simple. If he’s reluctant to show you a sample of his work, for fear that you’ll steal it from him (authors can be so paranoid) then simply ask him to send you an outline of his article structure.
It should look something like this.
Introduction
Paragraph 1 on first point in intro
Paragraph 2 on second point in intro
Paragraph 3 on third point in intro
Summary
If his structure is similar to what I have outlined above, then you have a pretty decent chance of coming away with a PLR article that will be easy to rewrite.
If the author refuses to give you this info and says something like, “My articles are good”, stay away.
I personally have no problems sending somebody a sample of my work. That’s what you should look for, or at least a structure submission like the one above.
This is how you weed out the crappy authors from the good ones.
Go out and start making money with PLR products.
Sincerely,
Gabor Olah
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